Van Wagner Launches New Website to Showcase Hybrid and Virtual Event Production

Posted on April 19, 2021

New York, NY -- (ReleaseWire) -- 04/12/2021 --Van Wagner, one of the world's leading sports and entertainment firms and producer of the sport presentation for nine Olympic games, 37 Super Bowls, multiple NCAA Final Fours, College Football Playoffs, US Open, Kentucky Derby's and many of the world's top sporting events, today announced the launch of a new website – virtual events.vanwagner.com

The site was developed to meet the growing demand from sports teams, corporations, organizations and fans who want to experience the ultimate in hybrid and virtual events.
Van Wagner has been at the forefront of developing hybrid productions, using its world-class sports and event presentations expertise to launch innovations that stage compelling and cost-effective live and virtual events. The new website exhibits Van Wagner's virtual and hybrid event production capabilities, while also spotlighting Van Wagner's Event Productions division, which produces world-class events and conferences. Included are samples of the hybrid and virtual events that Van Wagner has successfully produced for major organizations, including the NFL, Adobe, The Boston Beer Co., UCLA Athletics, NYU, U.S. Open, and ORTHO Summit, to name a few, all of which have helped define a new way of doing business effectively.

"Van Wagner's innovative technology has been used in nearly every notable sporting event across the globe," said Van Wagner Group Chief Executive Officer Richard Schaps. "With Van Wagner Event Productions, we're proud to further extend our hybrid and virtual event offerings to deliver exceptional experiences for our clients and partners."

Van Wagner collaborates with visionary organizations across all industries to produce engaging events designed to expand audience reach, extended engagement and deliver impressive ROI. "It's been exciting to be part of the transitional shift in event presentations," said Bob Becker, Executive Vice President, Van Wagner Productions. "After leaning heavily towards virtual events over the past year, our team has been evolving into designing hybrid events that maximize an organization's resources and touch points, which is proving to be very effective."
Van Wagner's ability to manage virtual and hybrid events at any scale has seen private audiences from intimate gatherings to more than a million worldwide for one event. Production of the 2020 virtual NFL Draft shattered viewership records as the most-watched draft in NFL history, netting more than 55 million television viewers and overwhelmingly positive press coverage on the event's flawless execution.

"Van Wagner Productions has been a trusted vendor for the NFL for the past 35 years. Their team's consistency, expertise and commitment to quality is the reason Van Wagner is our go-to for Live Event Productions," said Tim Tubito, NFL Director of Event Presentation and Content.

Van Wagner Productions' premier performance and unrivaled expertise that employs broadcast-quality equipment, secure systems, multiple custom platforms and expert production staff has made an impact in the hybrid and virtual event world. "We didn't just pick the right partner," said Adobe Executive Marketing Senior Manager, Simon McPherson. "In fact, we picked the perfect partner."

Plan Your Next Hybrid or Virtual Event with Van Wagner Event Productions:
The Van Wagner team will navigate the successful execution of your hybrid or virtual occasion, no matter the scale. Clients enjoy access to our award-winning event production team, innovative technology and unparalleled service. Contact us at (212) 669-8400 or info@vanwagner.com to get started today.

About Van Wagner
Van Wagner, a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. The leading innovator in sports venue production, high-impact TV visible signage throughout MLB, NBA, NCAA, MLS, and international soccer, advertising and sponsorships sales, technology design and integration. Van Wagner assists teams, organizations and properties in creating and selling advertising, sponsorships and media that maximize revenue, and helps clients develop effective and powerful customized brand campaigns. Van Wagner works with more than 300 professional and college teams worldwide. www.vanwagner.com

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NCAA Men’s Final Four: Van Wagner Assembles Multiple-Venue Production in Indianapolis

Posted on April 06, 2021

Like the players who have gutted out close victories and suffered tough defeats, Van Wagner Sports & Entertainment (VWSE) has endured its own challenges during the NCAA Men’s Basketball Tournament. With the return of March Madness, in-venue productions spread over 66 games and six venues culminate in the National Championship Game between Gonzaga and Baylor tonight at Lucas Oil Stadium.

“There have been a lot of challenges, but, at the end of the day, it’s still exciting that we’ve been able to play all of these games,” says Daniel Zerunyan, senior producer, VWSE Productions. “We’ve used a lot of remote workflows, but it’s as if everyone is here, and it has been a really good experience.”

Wild Saturday Night: Colts Production Team, Offsite Editors Ease Workload

Instead of the three control rooms deployed for Super Bowl LV in Tampa, the production crew is housed in a single, socially distant control room at Lucas Oil Stadium, home to this past Saturday’s Final Four matchups and tonight’s National Championship Game. Staffers are also populating additional workstations in free space at the press level. Indianapolis Colts Senior Broadcast Engineer Chris Buckley and the rest of that organization’s internal staff have been vital to the shows occurring in the NFL’s Colts usual home.


Staffers are spreading out in the press level at Lucas Oil Stadium.

“We wouldn’t be able to do this without Chris and his team,” says Zerunyan. “They’ve gone above and beyond and have taken good care of us.”

One measure that has been a constant in high-profile sports productions is the use of remote editors. In Indianapolis, Van Wagner is doing whatever it can to minimize its footprint at each venue. For this past weekend’s slate and the championship, VWSE Creative Director Ryan Kehn is the lone staffer doing real-time editing at the venue. In various offsite locations, four other editors (two in Los Angeles; one each in Santa Clara, CA, and Raleigh, NC) are tapping into two systems via Teradici’s PCoIP technology.

“We set up our internal network to be able to give high-speed access to our editors,” Kehn says. “Our regular infrastructure is still here, and I’m onsite managing that. We’re sharing files in the cloud, but most of the work is being done in this room [at Lucas Oil].”

Divided Venue: Early Rounds Call for Rapid-Fire Productions in Two Courts at Lucas Oil

Located a half mile from the heart of downtown Indianapolis, Lucas Oil Stadium has a capacity of 70,000 fans. Even with audience capped at 25%, the arena has seen a total of 17,500 patrons walk through the turnstiles. With the Colts in the offseason and the concert industry still on prolonged hiatus, the stadium’s operations team constructed a two-court setup that split the venue in two.


Inside the control room during the Gonzaga-UCLA Final Four game on Saturday

With the two courts separated by a large black curtain, early-round games retained their customary intense pace. From a production perspective, this forced the Colts in-venue team to adjust to drastic changes and Van Wagner to adjust to multiple days of back-to-back games in a single venue with two courts.

Since Lucas Oil Stadium has only one large centerhung videoboard, which was tucked away during the tournament, the biggest structural change was the addition of two smaller LED displays for the adjacent courts. ANC handled the installation, but Van Wagner dealt with getting that system online.

“We were actually able to work with Daktronics [for this task],” says Zerunyan. “It was pretty crazy because we had to reinvent their entire LED layout.”

Games on each court — one court named “Unity,” the other “Equality” — received the same in-game treatment, and both videoboards projected content that dazzled fans in the stands. The Baylor-Houston and Gonzaga-UCLA Final Four contests were played on the Unity Court; the other court hosted a 20-minute musical performance by Miley Cyrus between games.

Big and Small Settings: Seamlessly Linked Productions in Multiple Sites

Games at Lucas Oil presented their own set of obstacles, but a nationwide tournament like March Madness involved five other venues across the state. During a normal year, contests are played in large arenas across the country to seat large crowds. In the Central Indiana–based bubble with limited fans, games were hosted by various-size buildings: the medium-size Indiana Pacers’ Bankers Life Fieldhouse (capacity of 17,923), Indiana University’s Simon Skjodt Assembly Hall (17,222), and Purdue’s Mackey Arena (14,240) and the small Butler’s Hinkle Fieldhouse (9,100) and IUPUI’s Indiana Farmers Coliseum (6,800).


Four remote editors are tapping into the onsite server via Teradici software.

Despite the variety of sizes, Van Wagner deployed a producer at each venue to ensure a somewhat similar experience for all fans throughout all participating stadiums.

“We’ve tried to keep that consistent amongst all venues,” says Zerunyan. “[For example], the audio at Hinkle Fieldhouse feels very intimate, and the audio stays in there, but, at Lucas Oil, it’s not the same environment when you have fans everywhere.”

COVID-19 has obvious effects on who can attend these games, but, from Van Wagner’s point of view, the makeup of each crowd affects what content can be pushed out and when. Smaller venues, such as Assembly Hall, allowed only immediate family and friends into the stands, whereas audiences at larger venues have comprised raucous student sections and generic fans of college basketball.

“When Loyola Chicago and Illinois played, the place was packed with two loud fanbases,” says Zerunyan. “The NCAA worked with Firehouse Productions to bring in supplemental crowd noise, so you heard it more in one venue than you did in others, based on the number of fans that were inside.”

During the early rounds, production deadlines were more frequent than at the end of the tournament. As the person leading the way, Kehn has seen a change in the way content has been produced and helped the team shift from “March Madness” mode to putting all efforts on the last two days of competition.

“There’s some overlap between March Madness and Final Four,” he notes, “but we have an almost entirely other team that proofs every piece of content across the board. This was also the first year when we relied on complete digital delivery; we would typically send hard drives out to venues.”

What’s To Come: Title Game Sets Up Future Events on Normalized 2021 Calendar

After an entire year away from college basketball’s greatest treasure, Van Wagner is more than ready to put a bow on a tournament that saw only one cancellation due to the pandemic. Throughout the team’s time in Indianapolis, the process has forced everyone to think differently and adapt to production hurdles that they wouldn’t ordinarily have to during a normal year. When the ball is tipped off, the trophy is raised, and the confetti falls, it’ll be another marquee event for Van Wagner and another step closer to a more normalized schedule of events in 2021.

“We’ve been forced into rethinking some things this year,” says Kehn. “It has been a really healthy exercise to go through. Even on elements that we aren’t changing this year, we’re definitely learning techniques that can be applied towards the tournament next year.”

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GCN, Van Wagner Level Up for Largest National Collegiate Esports Tournaments Across Multiple Gaming Titles

Posted on March 25, 2021

Each event in the series will feature teams from 10 NCAA conferences, with the top two finishers of each conference tournament advancing to play into a national tournament to crown an overall champion.

The participating conferences will be America East Conference, Big South Conference, Big West Conference, Colonial Athletic Association, Metro Atlantic Athletic Conference, Southland Conference, Sun Belt Conference, West Coast Conference, Western Athletic Conference and the Central Intercollegiate Athletic Association.

Van Wagner is the exclusive multimedia rights partner for each of the participating NCAA conferences. Van Wagner will be working to secure corporate sponsorships for these events as part of year-round efforts with each respective conference.

“This is a tremendous opportunity for students at Big West Conference institutions to participate and compete in esports against institutions and conferences across the country,” said Big West Conference Commissioner, Dan Butterly. “The Big West is excited to partner with Van Wagner and GCN on this initiative and we look forward to the growth of collegiate esports and watching students at our institutions compete.”

The first tournament will be held in May 2021 virtually for the 10 conferences. The winner and runner-up from each conference tournament will play in the Championship Tournament, as well as receive cash prizes or scholarships, along with the bragging rights as a champion.

Students from any member school from the participating conferences can form a team to compete. Teams within the 10 conferences can submit their entry starting on Wednesday, April 21, 2021 with more information to be released in the coming weeks.

All matches will be broadcast live via stream on the Official Van Wagner Esports Twitch Channel, as well as co-streamed on each team and conference’s Twitch site if they request it. The tournament will also be carried by GCN across 85+ gaming and esports centric websites to enhance viewership and messaging. GCN reaches 65M+ monthly uniques in the U.S.

“This is an exciting opportunity to connect the 110 member schools of our participating partner NCAA conferences to provide an opportunity to compete in national tournaments,” stated Van Wagner Senior Vice President Mark Donley. “These tournaments will be open to the member schools esports teams as well as any of the over 1.4 million students enrolled at these institutions who wish to participate.”

The tournament series will continue into the fall and winter with two new game formats to challenge the participating conferences as they continue their quest for a championship in a similar format to the tournament in May, as well as, future tournaments to be determined in 2022.

“Delivering great events and experiences for our gaming and esports community is in our DNA, and we couldn’t be happier to partner with a pioneer like Van Wagner to completely change the collegiate esports landscape,” said Chris Kindt, Chief Marketing Officer of GCN. “We are forging a new era for college students, and we’re building an engaging and exciting event for brands to showcase their value to a captive audience.”

For further information, contact GCN at Letsplay@GCN.gg.

About Gaming Community Network:

GCN, Inc. (Gaming Community Network) is the only independent media group completely dedicated to gaming and esports across community sites, content producers, influencers and tournament/event operators. Bridging the gap between traditional media and gaming with a “Gamer First” promise, GCN’s aggregated & integrated proprietary media network reaches 65M+ MAU’s in the US (115M+ MAUs globally) driving scale for premium content designed to provoke and share conversations. GCN builds bespoke strategy solutions from content creation to full-scale tournaments for any endpoint be it social, broadcast TV or live stream. As a GameSquare Esports Inc. (stock: GSQ, Canadian Stock Exchange) subsidiary, GCN collaborates with its partners to deliver memorable experiences for gamers and brands. To learn more, visit GCN.gg or follow on LinkedIn: www.linkedin.com/company/Gamin...

About Van Wagner:

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

Media Contacts:

Mark Donley for Van Wagner

mdonley@vanwagner.com

(973) 223-9250

DKC Esports for GCN

GCN@dkcnews.com

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Air Force Reserve Named Title Sponsor of Big West Basketball Championships

Posted on February 01, 2021

The 2021 Air Force Reserve Big West Basketball Men’s and Women’s Championships, presented by the Hawaiian Islands, will take place March 9-13 at the Mandalay Bay Events Center in Las Vegas. All 10 men’s and nine women’s teams will compete in the 45th edition of the tournament on the men’s side and the 37th in women’s play.

“We are proud to welcome Air Force Reserve as the title sponsor of the “Air Force Reserve Big West Men’s and Women’s Basketball Championships, presented by The Hawaiian Islands,” BW Commissioner Dan Butterly said. “We look forward to using this platform to promote recruitment and raise awareness of the critical role Air Force Reserve plays in protecting our freedoms at home and abroad. Their support of the Big West Conference will elevate the championship experience for our student-athletes and make this event truly special.” Air Force Reserve will be incorporated into all marketing and promotional materials including mid-court placement of its logo at the championships.

Air Force Reserve will also be prominently featured on the Championship Central pages on BigWest.org and across the Conference’s broadcast, digital and social media platforms in addition to significant in-venue presence at the Championships.

“Being the Title Sponsor of the Big West Basketball Championships is an excellent way for us to share the compelling story of the Air Force Reserve," said SMSgt Adam Eldard, Chief of Advertising and Marketing for the Air Force Reserve. "Using this national platform to highlight the many benefits of the Air Force Reserve, including College Tuition Assistance, is a terrific way for us to engage with the students and fans of the Big West Conference. To find out more about all the great benefits in the Air Force Reserve we encourage people to go to AFReserve.com."

Additionally, Air Force Reserve is designated as the presenting sponsor of the Big West team during the Collegiate Esports Invitational. Air Force Reserve will have prominent branding and sponsor recognition in the social media-based promotion of the Invitational, eligible to over 160,000 college students from 11 Big West member institutions to compete.

Air Force Reserve becomes the latest corporate partner of the Big West. Van Wagner manages the Big West’s sponsorship and marketing partners program.

About the Big West

The Big West Conference was formed in 1969 and is a member of NCAA Division I with 11 academically and athletically prominent institutions consisting of Cal Poly, CSU Bakersfield, Cal State Fullerton, CSUN, Hawai‘i, Long Beach State, UC Davis, UC Irvine, UC Riverside, UC San Diego and UC Santa Barbara. The conference sponsors 18 sports at the NCAA Division I level: baseball, softball, men’s and women’s basketball, men’s and women’s volleyball, women’s beach volleyball, men’s and women’s cross country, men’s and women’s golf, men’s and women’s soccer, men’s and women’s tennis, men’s and women’s track and field and women’s water polo. For the fourth straight season (and the seventh in the past eight), UC Irvine was selected by the media to win the regular season title in men’s basketball. UC Davis, which has won four consecutive Big West women’s basketball championships, is the preseason favorite of the media to win a fifth in a row. For more information, visit BigWest.org or follow the Big West Conference on Twitter @BigWestSports and @BigWestHoops. About Air Force Reserve The Air Force Reserve is a proud Joint Force Partner in America's defense. A variety of part-time jobs are available with full-time benefits, including low-cost health insurance, a non-contributory retirement plan, tuition assistance and other educational programs. There are many exciting part-time jobs in the Air Force Reserve, which can lead to a supplementary financial retirement. This flexibility allows Citizen Airmen to advance their civilian careers or education while serving close to home. Signing bonuses up to $20,000 are available for specific jobs. Visit www.AFReserve.com for more information on how you can Start Your Adventure with the Air Force Reserve.

About Van Wagner

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises and sells on behalf of world-class teams, leagues, brands, properties and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA and the highest levels of international soccer, sponsorship sales, premium ticketing, college multi-media rights and in-venue content production at the world’s biggest sporting events. www.vanwagner.com.

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Sam Houston State University Athletics and Van Wagner Announce Multimedia Rights Partnership

Posted on January 06, 2021

“We couldn’t be happier to be joining into a partnership with Van Wagner. This is the next step as we continue to build our brand as an athletic department” said Sam Houston State Director of Athletics Bobby Williams. “This agreement with Van Wagner will help strengthen our department’s existing corporate partnerships and expand future sponsorship opportunities. When we make decisions about our department, one of the biggest factors is how can we help define the student athlete experience. With the assistance of Van Wagner, we can continue to do what’s best for our program and our student athletes as well as continue to provide a game day experience that will have our fans returning game after game.”

Van Wagner will work with the University’s athletic leadership to create meaningful yearlong assets to enhance the overall game day experience and create unique and valuable sponsorship opportunities. Van Wagner will execute and manage sponsorships that include digital and social media content, radio rights, hospitality events and in-game promotional features.

“We are very proud to announce our partnership with Sam Houston State University, an institution and athletics program steeped in success both on and off the field of play,” said Mike Palisi, Van Wagner Executive Vice President. “The institution’s motto ‘The measure of a Life is its Service’ resonates with all that is good in collegiate athletics. We look forward to working with Director of Athletics Bobby Williams and his entire leadership team on building a Corporate Partners program that maximizes return for both sponsors and the program as a whole.”

For more than 139 years, Sam Houston State has been preparing students for meaningful lives of achievement. Its motto, “The measure of a Life is its Service,” resonates among its 21,500+ students and echoes across eight colleges and beyond its Huntsville roots. Sam Houston State University is a member of the Southland Conference, also a Van Wagner partner, and their NCAA Division I athletics program features 15 varsity sports teams.

Since 2014, Van Wagner has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Big West Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Metro Atlantic Athletic Conference, Southland Conference, Sun Belt Conference Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Furman University, Florida International University, Georgia State University, Jacksonville University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Miami University, Niagara University, Pepperdine University, Samford University, University of San Francisco National Sales, Rider University, Siena College, Saint Joseph’s University, Saint Peter’s University, Santa Clara University, Southern Utah University, Stony Brook University, The University of Texas at El Paso, Towson University, Valparaiso University and The College of William & Mary.

ABOUT SAM HOUSTON STATE

Named for Sam Houston, Texas’ greatest hero, Sam Houston State University continually strives to honor its historical roots through academic excellence that includes exceptional teaching from faculty. For more than 139 years, SHSU has been preparing students for meaningful lives of achievement. Its motto, “The measure of a Life is its Service,” resonates among its 21,500+ students and echoes across eight colleges and beyond its Huntsville roots.

While embracing its legacy, SHSU also strives to meet the needs of contemporary students, both traditional and online. With a variety of fully online undergraduate and graduate degrees and numerous certificates and certifications, all of which are taught by on campus professors, SHSU Online has the option you’re looking for to reach your academic, personal, and professional goals.

SHSU is more than an institution of higher learning; it is also a great employer. For the past eight years, The Chronicle of Education has named SHSU a “Great College to Work For.”

With over 90 bachelor's degree programs, more than 60 master’s degree programs and 10 doctoral programs, including the nation’s first PhD in Forensic Science, SHSU offers an exceptional college experience. SHSU continually strives to meet the needs of contemporary students, both traditional and online.

ABOUT VAN WAGNER

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627

Sam Houston State: Jason Barfield, Sports Information, JDB014@shsu.edu or (936) 294-3533

Stephanie Knific, University Public Information Officer, SJK025@shsu.edu (936-294-1833)

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Big West Conference and Van Wagner Announce Multimedia Rights Partnership

Posted on December 21, 2020

Van Wagner will assist the Conference in enhancing the Big West Championship fan experience while working toward a year-round brand presence for sponsors, member institutions and their athletic programs, alumni and fans through sponsorship sales, promotions, digital and live broadcast productions and event-driven experiences.

“The Big West sought a partner with a track record of success generating revenue through conference sponsorships and who was also passionate about the future of the Big West Conference,” said Big West Commissioner Dan Butterly. “During my career, I have worked with Van Wagner, Dorna and Van Wagner Productions, and I am excited to showcase how they will help elevate national interest in the Big West brand and championships, as well as the experience of our student-athletes and fans.

“Our entire Van Wagner family is honored to announce our partnership with the Big West Conference. Our senior team has had tremendous experience working with many of the Conference’s outstanding member institutions during our careers,” said Van Wagner Executive Vice President Mike Palisi. “We look forward to the opportunity to work with Commissioner Dan Butterly and his team on redefining the Corporate Partners program to reflect the vision and priorities of the Conference.”

By representing the Big West’s multi-media rights, Van Wagner adds yet another conference to its portfolio of collegiate athletic conferences across the country, which also includes the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Metro Atlantic Athletic Conference, Southland Conference, Sun Belt Conference, Western Athletic Conference and the West Coast Conference.

The Big West Conference is in its 52nd year of operation with the 2020-21 season and sponsors 18 championship sports at the NCAA Division I level.

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West Coast Conference and Van Wagner Announce Long-Term Extension of Media Rights Partnership

Posted on November 16, 2020


“This is such a great day for the West Coast Conference and our member institutions,” WCC Commissioner Gloria Nevarez said. “The past year has been exceptionally challenging and having a partner like Van Wagner with us during these unprecedented times is critical. We look forward to continue growing and expanding our national and international profile in the years ahead.”

“We are proud to announce the extension of our tremendously successful partnership with the West Coast Conference,” said Mike Palisi, Executive Vice President of Van Wagner. “The West Coast Conference and its member institutions represent the best of the immeasurable value of college athletics. The opportunity to continue to work with our partner and friend, Commissioner Gloria Nevarez and her leadership team, on building upon the success we have enjoyed together and advancing the mission of the Conference and delivering value for Corporate America is an honor.”

Under Van Wagner, the WCC’s corporate partners program has reached new heights including securing the largest sponsorship in conference history with a long-term agreement with University Credit Union as the title sponsor of the Conference’s men’s and women’s basketball tournaments.

Van Wagner currently represents corporate partnerships at West Coast Conference member institutions, Loyola Marymount University, Pepperdine University and Santa Clara University. Van Wagner’s portfolio of collegiate athletic conferences’ includes the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Metro Atlantic Athletic Conference, Southland Conference, Sun Belt Conference and Western Athletic Conference.

ABOUT THE WEST COAST CONFERENCE

The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in Division I intercollegiate athletics with 15 conference-sponsored sports. The WCC is characterized by the stability of its membership and its unique emphasis on combining excellence in athletics with excellence in academics. For more information, visit WCCsports.com and follow the West Coast Conference on Twitter @WCCsports.

ABOUT VAN WAGNER

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

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Sun Belt Conference and Van Wagner Announce Multimedia Rights Partnership

Posted on September 29, 2020

“The Sun Belt Conference is excited to partner with Van Wagner,” said Sun Belt Commissioner Keith Gill. “We know that Mike Palisi and the work from the entire Van Wagner team will help lead to increased exposure and revenue opportunities that will benefit all of our member institutions.”

Working with SBC leadership, Van Wagner will work to enhance event-driven experiences for the Conference while creating a year-round brand presence for sponsors, member institutions and their fan bases through sponsorship sales, promotions, event production and marketing initiatives.

”We are thrilled to announce our partnership with the Sun Belt Conference,” said Mike Palisi, Executive Vice President at Van Wagner. “The opportunity to work with Commissioner Keith Gill and his outstanding leadership team to build upon the success of the conference and corporate partners program is an honor. The Sun Belt Conference, with its 12 excellent member institutions, has enjoyed tremendous growth and success in most recent years and delivers a compelling platform for corporate America to embrace through strategic partnerships.”

Leona Marketing Group, led by President Dan Gale, helped the Sun Belt establish its new partnership with Van Wagner. “We want to thank Dan Gale and the Leona Marketing Group for being instrumental with connecting us to Van Wagner,” said Gill. “Their insight and guidance will position the Sun Belt Conference for continued growth and success through an unprecedented time in our country.”

ABOUT THE SUN BELT CONFERENCE

With each passing season, the Sun Belt Conference continues to challenge itself, and its competitors, in all aspects of intercollegiate athletics. Not content with being simply the youngest football conference in the Football Bowl Subdivision, the conference has shown that it can rise every season.

App State, Arkansas State, Coastal Carolina, Georgia Southern, Georgia State, Louisiana, ULM, South Alabama, Texas State and Troy give the league 10 football members. Little Rock and UTA compete as SBC members in sports other than football. sunbeltsports.org

ABOUT VAN WAGNER

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

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LifeBridge Health Named Official Healthcare Provider of Loyola Athletics

Posted on September 18, 2020

"We are extremely excited to enter into this long-term partnership with LifeBridge Health allowing for expert medical services to be provided to all of our student-athletes at Loyola," said Donna M. Woodruff, Loyola's assistant vice president and director of athletics. "LifeBridge Health's locale, availability of important services, expert physicians and willingness to grow within the constantly changing landscape of college athletics makes it a perfect fit for what Loyola is and where we want to go as a department."

Under the partnership, which was secured by Van Wagner, the multimedia rights holder for the Greyhounds, LifeBridge Health will oversee care for Loyola's 18 NCAA Division I sports teams.

"LifeBridge Health is proud to partner with Loyola University Maryland to bring the best healthcare to the student-athletes of such a prestigious university, where excellence in athletics and academics is held in such high esteem," said Dr. Matthew Poffenroth, senior vice president and chief physician executive at LifeBridge Health. "Those of us privileged enough to be in the medical field see on a daily basis how critical the right healthcare services are to keep individuals in peak physical and emotional condition."

LifeBridge Health and Loyola are working together to address the changing needs of student-athletes during the COVID-19 pandemic, including supporting the Greyhounds as Loyola student-athletes return to workouts and competition.

Through the partnership, LifeBridge Health will provide preseason physicals, onsite sports medicine clinics, access to orthopedic surgeons with sports medicine expertise, and the services of leading experts in concussion management. LifeBridge Health's network will be able to offer expanded comprehensive care and personalized services based entirely around the needs of Loyola's 400-plus student-athletes. LifeBridge Health also offers comprehensive rehabilitation services, including a Gait Lab at Sinai Hospital that uses state-of-the-art technology to analyze skeletal alignment and muscle function allowing for customized rehabilitation and training plans.

"The Sports Medicine Institute at LifeBridge Health offers a holistic and comprehensive approach so we treat each student-athlete as an individual, addressing each person's specific needs so we can get athletes back to competing as soon and as safely as possible. We combine the expertise of a highly trained, passionate group of experts with the latest techniques in orthopedics, neurology, cardiology, primary care, rehabilitation and wellness," said Dr. Craig Bennett, medical director and co-founder of the LifeBridge Health Sports Medicine Institute.

He added, "Caring for student-athletes begins well before an injury and continues well after it has healed to allow student-athletes to live their best lives, both on and off the field. We look forward to working with the student-athletes and the entire team at Loyola."

This partnership will advance the health of student-athletes through sports medicine, primary care and physical therapy while also enabling avenues to promote nutrition, mental health and the overall well-being of the Greyhounds.

"LifeBridge Health has demonstrated a great plan for its sports medicine care, and we look forward to integrating its staff with our teams and student-athletes," said John Hoffman, Loyola's assistant athletic director and director of sports performance. "We look forward to further evolving student-athlete healthcare at Loyola through this partnership."

Additionally, the agreement includes marketing opportunities that allow for LifeBridge Health to be featured on signage at all Greyhounds athletics facilities, in extensive marketing opportunities and across Loyola Athletics' many digital platforms.

"The core value of our campus-wide division is to build university-wide partnerships that further the growth and prosperity of a true partnership," said Mark Devine, Van Wagner's senior vice president of campus-wide partnerships. "We are delighted to align a great Baltimore icon, LifeBridge Health, with another, Loyola University Maryland. Each organization plays a critical role in the Baltimore community."

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US Open Returns: USTA Teams With Van Wagner on Seamless Digital Viewing Experience

Posted on September 10, 2020

Every August in New York City, the borough of Queens is home to one of the most prestigious Grand Slam tournaments in tennis, the US Open. As COVID-19 continues to loom throughout the metropolitan area, matches are being played without spectators. The incredible effort of the United States Tennis Association’s (USTA) digital team is serving up supplemental content on the US Open App and USOpen.org for avid and casual tennis fans alike.

“Our digital properties are always about how we tell the story of the tournament to the world,” says Kirsten Corio, managing director, ticket sales, hospitality and digital strategy, USTA. “We considered our more casual fans since there may be few live sports being played. We thought about how we could help those fans learn more about the players and the matches, which led to the development of a few different things on USOpen.org and the app.”

Change of Course: USTA Adapts to an Empty Flushing Meadows

Finalizing the content strategy for one of tennis’s crown jewels takes a ton of time. The effort usually starts shortly after the conclusion of the previous year’s tournament, but the national shutdown of sports in March forced the USTA to change its process. The team monitored the situation and devised multiple backup plans.


Through IBM Watson, Match Insights gives fans a snapshot of player backgrounds and keys to upcoming matchups.

“We were planning for different scenarios with some including fans, some including limited fans, and some including no fans whatsoever,” says Corio. “It wasn’t until late May when we realized that there was no way that we could pull this off with fans onsite, so all of the digital activations that we planned since the end of the 2019 US Open had to be rethought.”

Prior to the action taking place in Flushing, other competitions resumed without the presence of fans. As the pandemic worsened, the digital team needed to reimagine how to execute this newly developed approach with minimal onsite staffers and a majority of its workforce working from home, including Corio and Nicole Munroe, senior manager, pro tennis marketing, USTA.

“We also had to think about how we would logistically operate the whole production remotely,” Corio adds. “Typically, we have a mix of editorial, video services, photography, digital, technology, social media, and the IBM team in one place. It’s usually 65 people or so in that room, but no one is there this year.”

The one challenge that needed to be overcome is to relay accurate and precise data for matches occurring miles away from the offsite team. With the possibility of latency added by the distance and by the pace of a match, the team came together to set up the necessary technologies.

“We wanted to ensure that we had the backbone to enable real-time live scoring, point-by-point scoring, and all of the things that you come to expect from digital platforms year after year,” says Corio. “We’re exceeding all of our expectations with how efficient we’ve been on both technical and content production.”

Trusted Partner: IBM Watson’s Role in Match Insights, Open Questions, Ask the Open

IBM, the USTA’s longtime official technology partner, was essential in constructing the infrastructure for the remote and cloud-based workflows. Along with supplying a sturdy production foundation for the USTA, it has also played a vital role in numerous amenities accessed on the digital avenues of the tournament. Through IBM Watson, the company’s AI-driven analytical tool, both astute observers of the game and newcomers can spend hours on three main focal points: Match Insights, Open Questions, and Ask the Open.


Open Questions allows fans to give their take on some of the sport’s age-old debates.

Prior to any match, Match Insights provides a quick overview of upcoming matches through public information gathered from countless websites on the internet. It has become a pseudo cheat sheet for fans before the players hit the court.

“Watson is able to sift through thousands of articles, blogs, expert opinion pieces, and stats to convert into a narrative format that enables any viewer, casual or avid, to look at information before a match,” says Corio. “It gives some background on the keys for those individual players in their past matches as well as their strengths and weaknesses. It has been really effective at getting people up to speed on what’s going to happen or who these players are.”

For the more argumentative fans that love to pose hypotheticals, Open Questions is the destination that sparks intriguing tennis conversations. Whether it’s a contemporary debate or one that has been raging for decades, artificial intelligence and Watson Discovery are at the heart of this engaging aspect of the app.

“Open Questions seeks to enhance iconic sports debates,” Corio says. “For example, ‘Was Chris Evert vs. Martina Navratilova the greatest tennis rivalry of all time?’ Then, it allows fans to interact with their opinions. [This concept] did not rely on match performance over the past six months, unlike some of the other things that we considered.”

Ask the Open is an interactive chat function powered by IBM Watson Assistant. For the inquisitive and the curious, this real-time messaging system can help with questions about a certain player’s match schedule, the history of the tournament, and other fact-based questions.

Anytime, Anywhere: Mobile App Embraces AR for 3D MatchCast


Ask the Open is a question-and-answer chat that offers details and tidbits about the tournament.

In recent years, augmented reality has become a staple on the mobile app. Last year, the statue of Athena Gibson unveiled before the tournament offered fans an opportunity to learn more about her history and the stories of past champions through an AR experience. This year, although fans can’t interact with AR on the grounds of the US Open, fans can use this virtual solution to watch matches on a three-dimensional, re-created playing surface called MatchCast.

“It’s a couple of years in the making,” says Corio, “and it has been a really fun project with IBM to leverage their data to provide this companion experience. If you’re in a place where you’re unable to watch the broadcast or listen to radio, it provides an opportunity to follow along in real time where the actual balls are going. It’s pretty consistent with the experience from last year, but it’s something we think is pretty cool.

At the Top of Armstrong: Van Wagner Rolls With Smaller Onsite Crew, Remote Workflows

Although the digital offerings are the main source of innovation this year, Van Wagner is holding down the in-venue production at the USTA Billie Jean King National Tennis Center. In its second year within the new control room in Louis Armstrong Stadium, the onsite crew is much smaller than what has been typically used in years past.


On MatchCast, fans can create a portable, three-dimensional court to watch live action in augmented reality.

“We’re probably operating at about a sixth of our normal staff,” says Nate McCoart, director, technical operations, productions, Van Wagner. “It’s definitely a much smaller overall footprint as it relates to personnel.”

Like Corio, members of the Van Wagner team are performing their respective roles from the comfort of home. Leveraging remote workflows is the consequence of the COVID-19 pandemic, but it’s also a strategy that the company has become accustomed to with other high-profile events in 2020.

“All the creative workflows are remote, so our editors and designers are either working from home or back in our offices,” says McCoart. “We’re using a lot of the systems that the USTA put in place for their internal groups that are working remotely as well as the media and rightsholders, so we’ve adapted to getting those guys what they need.”

Through open pathways to and from the complex, McCoart and company are able to send raw elements and receive edited material for use before, during, and after each match.

Courtside Commotion: Fan Cam Content Appears on Temporary Videoboards

Through a combined initiative between these two parties, fans are invited to submit recorded cheers and other words of encouragement for their favorite players. Van Wagner is using the app’s digital content to add a new wrinkle for the onsite player experience and telecasts on ESPN via Fan Cam. Seen during productions of the NBA, MLS, WWE, and other professional sports, Fan Cam has brought fans courtside with a handful of nine temporary videoboards located near the lower level of the stadium.


Positioned around the court are videoboards on which fans from around the world support their favorite players with cheers submitted through the app.

“The virtual fans cheering on the LED boards around the court during changeovers are all near real time,” says Corio. “We ultimately aligned around a strong desire to bring fans into the experience in a way that was also meaningful for the players in the stadium.”

Tennis is a global game, with participants from countries around the world. With that in mind, the Fan Cam is directing fans from specific countries to particular videoboards when a certain player is on the court.

“We can even be as granular as showing only fans that are cheering in Germany,” Corio explains “[In addition], we’re displaying virtual player boxes, where players in Arthur Ashe Stadium can identify their friends and family and interact with them on the court. We wanted the players to feel some semblance of normalcy and also their friends and family to feel connected to them if they couldn’t be there in person.”

On the Grounds: Exterior Displays Cater to the Players

Despite the lack of attendees around the spacious concourse outside each venue, Van Wagner is still firing all video displays at normal capacity. For this endeavor, the staff is executing this task with the players in mind.


Van Wagner’s smaller onsite team is relying on an infrastructure of remote and cloud-based workflows.

“A lot of the public spaces have been converted into player getaway and warm-up areas, so the grounds are being programmed in a pretty similar fashion to what you would see with a full attendance,” says McCoart. “The USTA wanted to give the players the ability to look into the matches that are going on in the various venues throughout the campus. We’ve kept that workflow of [displaying] scoring, practice schedules, and other player-centric messaging as a way to communicate with players, coaches, and other tournament personnel that are around during the course of the day.”

Along with the new Fan Cam, graphics shown on other displays are still being pushed out by Ross Video’s XPression Tessera and Carbonite Mosaic. This near-normal procedure is a product of constant planning and preparation.

“In terms of getting all the pieces together with a limited onsite staff, it has been a challenge with some late nights and early mornings,” McCoart says. “It has been cool to see how not only we but even others have been able to adapt to meet [production] demands in a remote workflow. There are always things that we’re learning on a daily basis that I think will continue in the post-COVID era, and, as the broadcast industry has been pushed into hyperdrive with some of these workflows, I think there are some things that will come out of this that will be beneficial in the long run.”

Unified Front: Collaboration Makes Unique Competition Run Smoothly

Corio, in her fifth US Open, is one of the many individuals spearheading the digital effort from home, but, despite the circumstances, she’s inspired by the work that her team is accomplishing for millions of fans.

“We’ve gotten really good feedback from the fans that are around the world,” she says. “We feel that a lot of these elements have legs beyond a tournament where there are no fans onsite, because, for a global tournament where 800,000 or so people come every year, there are hundreds of millions of fans around the world that will never attend. Being able to bring them into the stadium experience is something we’d love to continue in a meaningful way.”

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Van Wagner Lands Naming-Rights Deal For Georgia State

Posted on August 13, 2020

Van Wagner Sports & Entertainment had been in the marketplace about two years trying to sell naming rights to the stadium, which was previously Centennial Olympic Stadium before being converted to Turner Field for the Braves. The GSU football team took over when the Braves left for the suburbs and has played in the venue just south of downtown the last three seasons. In addition to branding inside the stadium, Center Parc Credit Union will be seen by thousands of drivers on the interstate each day -- the venue sits at the busy merger of I-85 and I-75. Center Parc is a division of the Atlanta Postal Credit Union.

Georgia State has seen its revenue from corporate partnerships increase since it began working with Van Wagner as its multimedia rightsholder in 2015. Naming rights were not part of that original deal, but AD Charlie Cobb hired Van Wagner in a separate agreement to sell naming rights. At a time when practically nothing is selling because of the pandemic’s effect on business, Van Wagner somehow got this one to the finish line.

The Panthers’ deal would be the ninth largest in terms of total value in college athletics for all venues, based on research by SBJ’s David Broughton, and fifth largest for college football stadiums. Colorado State (Canvas Stadium) is the only other Group of 5 school in that top five $2.5 milllon annually). GSU’s $1.433 million per year is just dollars ahead of naming-rights deals at Minnesota (TCF Bank Stadium) and Rutgers (SHI Stadium). According to SportsAtlas research, Houston is another Group of 5 school with a lucrative deal ($1.5 million annually from TDECU). South Alabama (Hancock Whitney Bank), UAB (Protective Life), North Texas (Apogee) and New Mexico (DreamStyle) each get $1 million annually for their stadiums.

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Van Wagner Announces Extended Partnership With Canon U.S.A., Inc.

Posted on June 30, 2020

Along with the Van Wagner partnership, Canon U.S.A. has extended their partnerships with the America East Conference, Big South Conference, Colonial Athletic Association, Western Athletic Conference and the West Coast Conference for an additional three years as the “Official Imaging Partner” of each Conference. In addition to these renewed partnerships, Canon will extend their Van Wagner partnership portfolio to include the Metro Atlantic Athletic Conference and the Southland Conference.

This multi-conference marketing partnership will allow Canon access to over 100 NCAA Division I & II institutions across the U.S., as well as build a valuable business relationship within the Van Wagner platform.

As the Official Imaging Partner, Canon U.S.A. will continue to receive an integrated year-round marketing presence and will have the exclusive rights to promote their products and services through official Conference events and channels throughout the year. Canon U.S.A. will continue to provide each Conference and its member institutions imaging tools and education programs to enhance their live sport broadcasts and other imaging needs.

“Partnering with Van Wagner has been a great opportunity for Canon U.S.A. as it has helped us to broaden our relationships and further drive our brand awareness at notable collegiate conferences,” said Tatsuro “Tony” Kano, Executive Vice President and General Manager of Canon U.S.A.’s Imaging Technologies and Communications Group “We look forward to continuing this long-term, mutually beneficial relationship with Van Wagner.”

“We are excited to continue our partnership with Canon U.S.A.,” said Mike Palisi, EVP at Van Wagner. “This partnership not only will continue to provide opportunities for our member institutions to enhance their broadcasting fan experience and allow for state-of-the-art educational opportunities for their broadcasting teams, but will also give Canon U.S.A. unique access to build valuable relationships with the member institutions and our growing presence at the largest sporting events across the globe.”

Canon U.S.A. joins Van Wagner’s national partnership line-up, which includes Hercules Tires, GEICO, Jersey Mike’s, TicketSmarter, Rawlings, and Wilson, among others.

For additional information or details on Canon U.S.A.'s professional video products, please visit: http://www.usa.canon.com. For more on Van Wagner, visit www.vanwagner.com.


ABOUT CANON U.S.A., INC.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $33 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2019† and was named one of Fortune Magazine's World's Most Admired Companies in 2020. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA.


ABOUT VAN WAGNER

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com.

Media Contacts:

Canon: Robert Luckett – rluckett@cusa.canon.com

VW: Mike Palisi – mpalisi@vanwagner.com

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Jacksonville University, W.B. Mason Form Strategic Partnership Providing Discounts to JU, Students, Faculty, Staff, Alumni and Friends

Posted on June 26, 2020

The partnership has an economic impact of over $3.5 Million over 10 years. In addition, W.B. Mason will be making a philanthropic donation to the University, and will provide significant savings, internships and educational programs for students, and business product discounts to students, faculty, staff, alumni and friends of the university. Outside of university and student-driven initiatives, W.B. Mason will become the Exclusive and Official Office Supply Provider of JU Athletics, receive branding throughout campus and athletic venues, integration into marketing platforms, and an on-campus presence at events throughout the year.

“Jacksonville University is ecstatic to enter into this long-term strategic partnership with W.B. Mason,” said Scott Bacon, Senior Vice President for Marketing, Communications and Advancement. “This innovative approach allows us to find operational efficiencies, generate new revenue streams and provide unique opportunities for our students. We are excited to be developing these types of dynamic relationships with our partners from Van Wagner.”

The cross-campus relationship between W.B. Mason and Jacksonville University was cultivated by Van Wagner’s campus-wide division on behalf of the university, a natural extension as Van Wagner serves as multimedia rights holder for the Dolphins. Van Wagner worked with W.B. Mason to build a relationship, allowing the institution comprehensive engagement throughout both campus and athletics.

“There is tremendous value in campus-wide partnerships, like W.B. Mason, and this is just the start of building the corporate partners program at Jacksonville University. We are dedicated to the campus-wide objectives that bring a win-win relationship to all parties.” Mark Devine, Senior Vice President of Campus-Wide Partnerships for Van Wagner.

This partnership will yield substantial cost savings on the university’s most commonly purchased business product items. In comparison with list prices, contract costs are those negotiated with the university and ordered by departments and offices through JU’s centralized ordering system. Additional non-contract supplies will also be discounted off list price for the university.

Additionally, all Jacksonville University students, alumni and friends will be offered affinity program discounts off list prices. All sales from the affinity program will result in an additional rebate back to Jacksonville University. Discounted pricing for affinity groups is available by emailing anthony.zack@wbmason.com to setup an account.

“Our partnership with Jacksonville University will help us tremendously in this market place. All our customers and potential customers know JU and to partner with such a fantastic institution will only help strengthen our brand and presence within North Florida. We are committed to the community we serve and foster personal relationships with all of our customers. That's how W. B. Mason has done business for over 100 years and will continue to do so. This is a strategic partnership for us and a great way for customers to know that Jacksonville is now part of Masonville.” Peter Tripodi, Director of Corporate Accounts for WB Mason.

Jacksonville will gain efficiencies working with W.B. Mason by placing orders electronically via the university’s e-Procurement connection, which provides the university community with an easy-to-use self-service buying approach via a “punch-out catalog.” Past order histories and preferences are instantly accessible to university employees, product returns can be processed online or at your desk, and live online assistance is available when ordering. Jacksonville University offices will also benefit from next-day delivery on all orders.

“This partnership, between two tremendous institutions, is a shining example of what can happen when vision and a commitment to innovative solutions come together and President Cost and his team at Jacksonville, and W.B. Mason should be applauded,” said Mike Palisi Executive Vice President of Van Wagner. “This is a defining moment for higher education with its critical need to find strategically aligned revenue and resource solutions. Through campus-wide solutions, Van Wagner seeks out innovative opportunities with companies looking to strengthen their engagement with university students, faculty, staff, alumni and the local community. With the addition of Mark Devine and the experience of our senior team developing similar solutions across a variety of business categories with our university partners, Van Wagner looks forward to announcing a number of campus-wide partnerships across the country in the weeks ahead.”

About Jacksonville University

Named an “America’s Best College” in the south for more than 10 consecutive years by U.S. News & World Report, Jacksonville University is a premier private institution in northeast Florida. Founded in 1934, the University offers more than 100 majors, minors, and programs, including in-demand degrees in Nursing, Business, Biology and Marine Science, Engineering, Finance, as well as those in the more contemporary and specialized fields of Aviation, Communication Sciences and Disorders, Film, Animation, and Sports Business. Jacksonville University is located in a beautiful riverfront setting in suburban Jacksonville, across the St. Johns River from downtown and just minutes from the Atlantic Ocean. The 240-acre campus includes a half-mile of riverfront, oak-lined paths, and a mix of historic and new campus buildings.

About Van Wagner

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

About W.B. Mason

W.B. Mason is a Family Owned American business products company headquartered in Brockton, Massachusetts and is the second largest privately held dealership in the U.S. and the fourth largest in the world. The company was founded in 1898 and started out selling rubber stamps and stencils for the Brockton shoe industry; it has since expanded into office supplies, personal protective equipment, janitorial products, break room supplies, coffee, water, foodservice supplies, custom printing, and much more. Known for their world famous trucks and personal delivery W.B. Mason delivers to over 70 locations across the country with 5 locations in Florida alone.

Media Contacts:

Jacksonville University: Jim Mullay, Editorial Services Coordinator – jmullay@ju.edu (904) 256-7153

Van Wagner: Mike Palisi, Executive Vice President – mpalisi@vanwagner.com (212) 699-8627

W.B. Mason: Matt Rogers, VP of Marketing – matthew.rogers@wbmason.com (508) 889-5987

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Live From Super Bowl LIV: Van Wagner Sports & Entertainment, Hard Rock Stadium Team Up To Produce the Crown Jewel of In-Stadium Shows

Posted on February 07, 2020

Putting the cap on the celebration of its 100th season, the NFL will acknowledge its past on Super Bowl Sunday at Hard Rock Stadium in Miami by honoring its 100 greatest players. It promises to be a true reflection of just how far America’s favorite sport has come. As far as the Super Bowl itself? As an event to attend as a fan, it’s nothing like it was in those early days. Look no further than the stadium’s videoboard show.

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Hard Rock Stadium features four primary videoboards, each erected above the corners of the end zones. Each screen measures at roughly 49 ft. high by 111.5 ft wide.

Twenty-five years ago, Bob Becker, SVP, Van Wagner Sports & Entertainment, worked his very first Super Bowl with VWSE, the sports and marketing agency that oversees the in-venue video production of many of the world’s largest neutral-site national and global championship events. How’s this for full circle: that Super Bowl, Super Bowl XXIX, took place in this very building (then named Joe Robbie Stadium), and this year’s NFC representative, the San Francisco 49ers, won their latest championship. When Becker worked that game, he was one of just two VWSE representatives onsite. This year’s VWSE contingent onsite for Super Bowl LIV numbers at least 60 people.

“Our Super Bowl show has grown tenfold even in just the last five years,” says Nathan McCoart, director, technical operations, VWSE. “It’s really a testament to the NFL wanting to continue to push the envelope, to the creative team on our side, the creative team at the NFL, and everyone working together to keep pushing the Super Bowl forward as the best venue presentation of any event in the world every year.”

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VWSE’s Ryan Kehn (left) and Nate McCoart are helping oversee the in-venue videoboard production of Super Bowl LIV at Hard Rock Stadium in Miami.

Super Bowl shows have grown so big, in fact, that most NFL venues don’t have the necessary equipment to pull off what VWSE wants to deliver for the league. But why would they? A show the size of the Super Bowl comes around only once a year.

For this year’s iteration, VWSE has brought in a sizable flypack to help fill out the video infrastructure native to the stadium. A whopping 24 cameras will be in the stadium, shooting for the in-venue show — a number that far exceeds a typical game day at Hard Rock. Among the added gear is also an extra Evertz DreamCatcher system. With two of them, the production team is able to dedicate a full DreamCatcher replay device to each of the participating teams.

Naturally, graphics are a huge driver of the show. Ross is here supporting those efforts in a big way. A pair of Acuity panels drive the program feed, traditional CG (character generation) is running on Xpression, and the Xpression Tessera system is driving the main displays.

There’s also going to be a significant augmented-reality deployment that will ride on the Xpression AR system. On the field, selected camera operators will be equipped with Ross’s ACIDCams with Furio robotic heads that will feed real-time data to the control room. VWSE is also using technology from Piero, the sports-analytics–software supplier that Ross acquired last year, to design and execute graphics with deeper statistical analysis.

All these efforts are intended to fill a stadium that boasts four primary videoboards: one in the upper reaches of each corner of each end zone. Each of the Daktronics displays measures approximately 49 ft. high by 111.5 ft wide and features a 13HD pixel layout. In addition, rimming the bowl are three ribbon boards, measuring 3.5 ft. high and up to 2,105 ft. long. The screens are also fairly new, having debuted in 2016 following a privately funded renovation of the building in 2015.

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VWSE has brought more than 60 staffers to integrate with and work alongside the in-house crew from Hard Rock Stadium and the Miami Dolphins.

As for the quality of the video feeding the primary videoboards in the bowl, VWSE will be pushing out 1080p imagery. Even though Fox Sports is producing the game in high dynamic range, these videoboards will not be taking that. VWSE is sticking with SDR, but that promises to look sharp and with a tighter pixel edge on the newer screens.

VWSE is also responsible for programming the many LED screens scattered around the exterior of Hard Rock Stadium. Among the numerous screens is a large board on the building’s Fountain Plaza at the south end zone. From that position, VWSE will be hosting a studio-show–style format for much of the pregame, which will serve as the primary content for fans in the bowl prior to pre-kickoff festivities.

“That’s something we’ve wanted to do for a while, and it really made sense to do that here,” says McCoart. “Gates are opening pretty early before we kick off, and we want to get people inside. We want to give them something to do, something to experience, and something to interact with. We’re going to do an [ESPN] College Gameday type of environment out there: get the fans close to the set, interact with them, and get people to that area.”

VWSE’s crew is also partnering with the in-house venue teams from Hard Rock Stadium and the Miami Dolphins. Becker, McCoart, and VWSE Creative Director Ryan Kehn have worked very closely with Tomas Ruiz, director, broadcast services, Miami Dolphins and Hard Rock Stadium, and Heather Pearson, manager, broadcast operations, Miami Dolphins and Hard Rock Stadium, both of whom have helped lead the way in making Sunday’s show possible.

Dolphins and Hard Rock Stadium production personnel who work in the building every Sunday during the regular season are operating all the notable positions, from camera ops to replay ops.

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Van Wagner Partners with Hercules Tires for a Leading-Edge Year-Round Program

Posted on February 06, 2020

Throughout the month of March, Hercules Tires will receive dominant exposure as the title sponsor of an unprecedented six Division I Basketball Championships, including the America East Conference, Big South Conference, Colonial Athletic Association (CAA), Metro Atlantic Athletic Conference (MAAC), Southland Conference, and Western Athletic Conference (WAC). Additionally, Hercules will be Official Tire sponsor of the West Coast Conference and Central Intercollegiate Athletic Association, all leading up to the NCAA tournament.

As the exclusive partner, Hercules Tires will also receive an integrated year-round marketing presence across all of Van Wagner’s 38 college and university partners.

“We’re excited to enter into an official partnership with Van Wagner and to put our brand on this truly national platform” said Senior Vice President of Hercules Tires Joshua Simpson. “This partnership gives us the opportunity to introduce Hercules Tire at a grassroots level to millions of fans through media and on-site exposure. We will have the opportunity to create an authentic relationship and be top of mind when it’s time to make a tire purchase.”

“Although Hercules Tires has been around since 1952 we are continuously working to grow brand awareness with our target audience, and felt this partnership was great way to support our initiatives,” said Hercules Director of Marketing Nakia Medlin. “Not only do we get to engage with passionate college basketball fans during championship season this unique partnership allows us to integrate our brand and engage with these colleges and universities throughout the year in multiple sports. This engagement will allow us to build a connection with not just the student fan base on campus, but also alumni, faculty and the local community as well.”

Mike Palisi, Executive Vice President of Van Wagner said: “This is a first for our industry, and we’re incredibly proud to have found the ideal partner in Hercules Tires; a company whose core values and principles are aligned with what we strive for in college athletics: honesty, respect, leadership, and performance.”

The partnership comes with a variety of marketing and media assets during basketball championship season including courtside LED signage, in-arena activations and an integrated linear and digital TV package. Hercules Power Program dealers will also have the opportunity to join Hercules Tires through on-site activations during championship events to promote their local businesses as well.

To follow Hercules Tires year-round activations be sure to visit @HerculesTires on Facebook, Twitter and Instagram

About Hercules Tires

Hercules Tires is widely recognized as the industry's premier value brand with a comprehensive selection of passenger, UHP, light truck, medium truck and specialty tires. Since 1952, independent tire dealers and distributors have trusted Hercules to deliver outstanding quality, exceptional support, and unsurpassed value. Hercules is a wholly owned subsidiary of American Tire Distributors, Inc. American Tire Distributors is one of the largest independent suppliers of tires in the North American replacement tire market. The company offers an unsurpassed breadth and depth of inventory, frequent delivery and value-added services to approximately 80,000 customers across the U.S. and Canada.

About Van Wagner

Van Wagner is a wholly owned subsidiary of Van Wagner Group LLC that creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com

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The Jersey Mike's Jamaica Classic to Highlight CBS Sports November Coverage of NCAA College Basketball With Exciting Match-Ups In Paradise

Posted on October 16, 2019

NEW YORK, NY (October 16, 2019) – The Jersey Mike’s Jamaica Classic, one of the top College Basketball preconference season events, announced match-ups and tip-off times today for the third installment of the tournament to take place November 22 and 24 at the Montego Bay Convention Centre.

Headlined by Southeastern Conference power Louisiana State, who made a run to the Sweet 16 in last year’s NCAA Men’s Basketball Tournament, Mountain West Conference leader Utah State, Conference USA title contender North Texas and Atlantic 10 traditional power Rhode Island, the Jamaica Classic promises to provide an intriguing and exciting start to the College Basketball season.

Rounding out the eight-team Jamaica Classic field are Nicholls State out of the Southland Conference and the University of Maryland, Baltimore County (UMBC) of the America East, who recorded one of the greatest upsets in college basketball history during the 2018 NCAA Tournament when as a sixteen seed, they defeated the top ranked Virginia Cavaliers in the first round. Mid-American Conference (MAC) stalwart Eastern Michigan and North Carolina A&T, a member of the Mid-Eastern Athletic Conference (MEAC), one of the leading Historically Black Colleges and Universities (HBCU) leagues in college athletics, will also compete for the Jamaica Classic championship.

Fans interested in traveling to Montego Bay to follow their team and enjoy the beauty of one of the world’s top vacation destinations, can visit JamaicaClassic.com and click on the ‘Book Travel Now’ button for information on all-inclusive travel packages, including VIP hospitality and premium level game tickets.

The Jersey Mike’s Jamaica Classic returns to CBS Sports Network for the third consecutive year, with all eight Championship round games of the of the event televised live from Montego Bay. CBS Sports Network recently announced its strongest College Basketball schedule to date, showcasing more games than ever before. Action includes conference and non-conference match-ups from the American Athletic Conference, Atlantic Coast Conference, Atlantic 10, Big 12, Big East, Big Ten, Colonial Athletic Association, Conference USA, Missouri Valley, Mid-American, Mountain West, NEC, Pac-12, Patriot League, SEC, Southland and West Coast Conference.

Action in the Jamaica Classic begins on Friday, November 22 with an 11:30 a.m. ET tip-off between the Nicholls State Colonels and North Carolina A&T Aggies. The first day of games culminates with the marquis match-up of the event, when the LSU Tigers and Utah State Aggies take the floor at 7 p.m. ET. Action resumes Sunday, November 24 at Noon ET, when NC A&T battles the Eastern Michigan Eagles, followed by an SEC vs. A-10 tilt, when LSU and Rhode Island square off at 2:30 p.m. ET.

The 2019 Jersey Mike’s Jamaica Classic Game Schedule

Friday, November 22

Game #1 - Nicholls State vs. North Carolina A&T* - 11:30 a.m. ET

Game #2 – UMBC* vs. Eastern Michigan – 2 p.m. ET

Game #3 - North Texas* vs. Rhode Island - 4:30 p.m. ET

Game #4 – LSU* vs. Utah State – 7 p.m. ET

Sunday, November 24

Game #5 - North Carolina A&T vs. Eastern Michigan* – 12 p.m. ET

Game #6 - LSU vs. Rhode Island* – 2:30 p.m. ET

Game #7 - North Texas vs. Utah State* – 6:30 p.m. ET

Game #8 - Nicholls State* vs. UMBC – 9 p.m. ET

*Home Team

In addition to staging a world-class, international sporting event, the Jersey Mike’s Jamaica Classic has committed to helping grow the game of basketball throughout the island country. Partnering with the Jamaica Tourist Board and Jamaica Ministry of Tourism, as well as the Ministry of Sport and the Jamaica Basketball Association (JABA), over 1,000 youth to date have participated in basketball skills clinics, received backpacks and schools supplies and been guests of the Jamaica Classic to watch the games, creating a once in a lifetime experience. Equipment and apparel, including basketballs, practice gear, goals, backboards and other items have been donated to JABA and other youth organizations, including the Boy’s and Girl’s Clubs of Montego Bay.

The first two editions of the Jamaica Classic served as springboards for teams that went on to experience post-season success. The Florida State Seminoles, champions of the inaugural Jamaica Classic, made a run to the Elite Eight of the 2018 NCAA Tournament. Last year, the South Florida Bulls used their experience in Montego Bay as the backbone of a season that saw them record a school-record 24 victories and take home the College Basketball Insider (CBI) Tournament championship.

Other notable participants in the third-year event include Georgetown (Big East), Colorado State (Mountain West), Loyola Marymount (West Coast Conference), Miami (OH) (MAC), Tulane (American Athletic Conference) and Ohio (MAC). In addition, the 2018 tournament featured the Campbell Camels and Chris Clemons of the Big South, who finished his collegiate career as the third all-time leading scorer in NCAA Division I College Basketball history, trailing only LSU’s ‘Pistol’ Pete Maravich and Portland State’s Freeman Williams.

For more information and updates on the Jersey Mike’s Jamaica Classic, visit Jamaicaclassic.com.

The Jersey Mike’s Jamaica Classic is a production of Van Wagner Sports & Entertainment.

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Media Contact

Jersey Mike’s Jamaica Classic

Frank M. Cuervo

P: 812-219-3585

E: fcuervo@vanwagner.com

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Live From the US Open: Van Wagner Strings Together Cohesive Coverage of All 16 Courts

Posted on September 03, 2019

For two weeks every year, Corona Park lights up as it did 55 years ago during the 1964 World’s Fair. The US Open is a carnival all its own with interactive exhibits, various food options, clothing outlets, and multiple courts showcasing high-caliber tennis on one of the sport’s biggest stages. As the link connecting all spectators together, Van Wagner Sports and Entertainment (VWSE) Productions settled into their new control room within Louis Armstrong Stadium to man the in-venue videoboard show in Arthur Ashe Stadium as well as all of the videoboards installed throughout the grounds of the USTA Billie Jean King National Tennis Center.

“We want all of these four courts [Ashe, Armstrong, the Grandstand, and Court 17] to have the same production level,” says Nathan McCoart, director, technical operations, VWSE Productions. “When you go from Ashe to 17, you’re getting a similar fan experience whether you have a grounds pass or an expensive ticket.”

Rising From the Ashes: LED Fascia Display Brings Courtside to Life Arthur Ashe Stadium has continued to evolve in the last couple of years. After the completion of a retractable roof in 2016, the USTA approved the installation of a new LED fascia display alongside the playing boundaries for this year’s tournament. With over 14 million pixels, the new videoboard is powered by eight dual-channel Ross XPression Tessera SE, two XPression Tessera Master Systems, and a Ross Ultrix 64×64 Router with Quadlink to 12G GearBoxing.

“All of [the graphics] are rendered in real-time in XPression without the edit team having to load up a day’s worth of assets at 16K,” says McCoart. “Whoever is playing in each match, the operator enters the match ID and all of their headshots, bios, and stats automatically update with a click of one button.”

In a tennis setting, the display remains stationary until the telecast hits a commercial break in between sets. At that time, VWSE incorporates video advertisements of the USTA sponsors as well as creative elements involving the players during the downtime between matches.

“The USTA really had the mindset of being more conservative in the first year. We [also] want to keep it tight and learn our workflow before expanding upon that” he says. “We wanted to make sure that their partners are getting the same amount of broadcast exposure as they would with a vinyl sign.”

With the Tessera foundation, McCoart is able to maneuver around the oddly-shaped spaces that come with a tennis court in Arthur Ashe Stadium.

“We have a couple of looks that are complete 360-degrees and others that are more broken up,” he says. “It depends on the look, but we can mix-and-match with a combination of both. With Ross XPression Tessera, we’re able to map out those awkward-sized screens into 1080 outputs and bring it back together in the process.”

Now that they have created a sturdy base, the production level can be risen to another tier with the first year under their belt.

“Moving forward, we’ll definitely see what other values adds we can have,” says McCoart. “For example, [during] takeovers that are situational to the match or after a point, there’s some type of stat graphic that appears and is even more coordinated with the broadcast.”

Ashe to Armstrong: A New Year Means a New Home VWSE is not in their normal location inside the bowels of Arthur Ashe Stadium. With about two weeks from the start of the tournament, McCoart and his crew needed to act fast while setting up their new confines at the top of Louis Armstrong Stadium. It’s a precarious situation since most of the times, the control room is primed for production before they arrive onsite.

“We don’t typically come in and build an entire control room,” says Bob Becker, EVP, VWSE Productions. “In most cases, we’re fortunate to roll into facilities that already have one.”

VWSE is also relying on other control rooms next to the nucleus at Armstrong and further away at the Grandstand. With around 50 onsite staffers and two cameras (plus an RF in Ashe), each venue that requires a videoboard production is assigned a crew that is led by a venue producer from the entertainment side of the USTA. These individuals are able to solely focus on the logistics of the day’s events (queuing and scripting of each set break) in their designated stadium with their own production model.

Inside of the new headquarters, the hardware being used are relatively similar to those of years’ past, including a 12-channel EVS replay server, RTS intercom for in-house comms, and a 180×216 Miranda NVision Router. The Armstrong control room contains a Ross Carbonite Black switcher, while Grandstand has a Ross Carbonite Plus switcher.

For pre-packaged content, McCoart and company are also leveraging the creative services from the USTA.

“We work with the USTA video services department that does a lot of the feature work because they’re shooting footage with players during all of the other tournaments throughout the summer,” he says. “We pull a lot from them because they take that footage and cut it up for uses on social since our preproduction edit team [comprised of five employees in the broadcast center] has been focused on the graphics side.”

Knowledge Is Power: Whip-Around Coverage From All 16 Courts Outside in the concourse, VWSE is responsible for keeping the avid tennis fan up to date on the latest results happening across the complex with the help of more than 30 total screens, Riedel Communications’ Bolero Wireless intercom system, and two feeds (clean and dirty) with ESPN.

While a good chunk of the team anchored in the main control room work on the Ashe videoboard show, one individual is weaving in and out of each match via a Ross Video production switcher with two 3MLE panels.

“That’s what I like to call the ‘RedZone’ style coverage. He’s watching all of the courts and zipping between each one to roll back and recap something,” says McCoart. “If there’s an awesome play or the end of a match that we missed live, we’ll have that for people that are sitting in the Food Village, the South Plaza, and so on.”

For ESPN’s digital presence, VWSE and the host broadcaster are sharing up to 60 feeds with each other. Wazee Digital, a partner of ESPN, is taking the content for archival purposes and flipping the material for the network’s social media platforms.

Despite the long two-week stretch and long days (and sometimes nights) spent in Flushing, NY, the VWSE team has continued to improve the production quality to immerse any fan that attends. Over the final five days of competition, the crew is now looking towards the transition over to IP in the coming years.

“It’s nothing that we’re not familiar with,” concludes McCoart. “It’s a bigger discussion due to the fact that the control room is filled with USTA hardware and rented hardware that comes in and also a more permanent infrastructure.”

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Jersey Mike’s Subs Kicks Off Multi-City College Tailgate Tour

Posted on August 28, 2019

The 16 Tailgate Tour stops include:

Tailgaters are invited to stop by the pop-up shop and enjoy a free sub sample along with special giveaways and games. Fans will be asked to either show their Jersey Mike’s app at the counter, or download the new app and sign up for the newly launched MyMike’s™ rewards program to obtain their sample.

Other elements include:

At each event, fans will also be encouraged to enter Jersey Mike’s: A Sub Above CFB Tailgate Sweepstakes to win four tickets to a football bowl game scheduled for Jan. 1, 2020 in Pasadena, plus airfare for the prize winner and up to three guests.

“The goal of the tailgate tour is to deliver a high-level experience for fans and introduce them to our updated mobile app,” said Rich Hope, Chief Marketing Officer, Jersey Mike’s Franchise Systems, Inc. “We are looking forward to traveling across the country and bringing a taste of the Jersey Shore to hungry football tailgaters.”

The branded trailer will be placed in high traffic locations on each campus, mainly in FanFest areas and tailgate zones.

Van Wagner Sports & Entertainment is the production agency for the tour.

About Jersey Mike’s Subs

Jersey Mike’s, a fast-casual sub sandwich franchise with more than 2,000 locations open and under development nationwide, believes that making a sub sandwich and making a difference can be one and the same. Voted America’s Favorite Sandwich Brand in Market Force Information’s 2019 QSR study, Jersey Mike’s offers A Sub Above®, serving authentic fresh sliced subs on freshly baked bread – the same recipe it started with in 1956 – and is passionate about giving back to its local communities. (Founder and CEO Peter Cancro shares company history.) Customers can download Jersey Mike’s new app and log in to their MyMike’s™ account to earn free subs, a birthday reward, and much more. For more information, please visit www.jerseymikes.com or follow us on Facebook (facebook.com/jerseymikes) and Twitter (twitter.com/jerseymikes).

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment, a wholly owned subsidiary of Van Wagner Group LLC, creates, advises, and sells on behalf of world-class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, Van Wagner is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production at the world’s biggest sporting events. www.vanwagner.com.

Media Contact:

Kyle Potvin Splash Communications, LLC kpotvin@splashllc.com

SOURCE Jersey Mike’s Subs

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Miami University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on August 21, 2019

“As we continue to assess all aspects of Miami University Athletics, it became apparent the need for us to have greater engagement in our business community in our efforts to Graduate Champions,” said Director of Athletics David Sayler. “Van Wagner’s business model and overarching customer-focused philosophy aligns well with our long-term strategies of enhancing our corporate partnership program. We are excited about the value Van Wagner brings to the table and we are looking forward to locking arms with them to provide resources for our student-athletes.”

In addition to selling and managing Miami’s broadcast and digital media assets, Van Wagner will execute sponsorships that include such marketing assets as athletic facility signage, social media content, rights to athletic marks and in-game promotional features.

“We are proud to announce our partnership with Miami University Athletics, a program that best represents the ideals and value of intercollegiate athletics” said Van Wagner Executive Vice President Mike Palisi. “Consistent with the University’s position as one of the finest public institutions in the nation, Director of Athletics David Sayler and his staff have focused on the pursuit of excellence both in the classroom and on the field as they write the next great chapters of Miami Athletics’ storied tradition while continuing to graduate champions. We are honored that David and Associate AD for Revenue Generation, D’Angelo Solomon have entrusted us to work with them to reimagine the Corporate Partners program in a manner more consistent with their success.”

Since 2014, Van Wagner has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Furman University, Florida International University, Georgia State University, Jacksonville University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Metro Atlantic Athletic Conference, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Saint Peter’s University, Santa Clara University, Southern Utah University, Southland Conference, Stony Brook University, The University of Texas at El Paso, Towson University, Valparaiso University and The College of William & Mary.

About Miami University

Intercollegiate Athletics’s mission at Miami is to Graduate Champions by providing guidance and support to students committed to their unyielding pursuit of academic and athletic excellence. Our guiding principles are grounded in teamwork, focus, attitude, tenacity and integrity.

Miami’s teams have tremendous success winning a Mid-American Conference record number of championships in: Football: 15; Men’s Basketball: 21; Cross Country: 24; and Women’s Tennis: 23

In 2017-18, Miami won the MAC’s prestigious Cartwright Award – presented annually to the best overall athletic program in the conference. Athletic and academic success are considered, along with leadership and service. It was Miami’s first time winning the award. This was followed by Miami winning a record nine championships in 2018-19 and capturing the MAC’s all sport trophies for the women (Reese) and men (Jacoby) in the same year for the first time ever. While student-athletes earned a cumulative 3.25 GPA during the year, they also extended their streak of 29 straight semesters above a 3.0 GPA, garnered 10 players of the year and freshmen of the year honors, earned 37 first-team All-MAC spots and provided more than 4,500 hours of community service. All while celebrating seven Coach of the Year awards.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627

Miami: David Meyer – meyerd@miamioh.edu or 513-529-4329


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Southern Utah University Athletics Announces Partnership with Van Wagner Sports & Entertainment

Posted on July 30, 2019

Van Wagner will represent SUU’s 17-sport Division I program to find opportunities that will increase exposure of the athletics department and its more than 350 student-athletes.

"As an administration we are always looking for ways to raise the profile of the department, and partnering with Van Wagner provides one of the best opportunities we have to do just that," Southern Utah University Athletic Director Debbie Corum said. "We are ecstatic to see what will be accomplished through this partnership, and how much the Southern Utah Athletics brand grows as we continue to work together. I'd like to thank Mike Palisi for the opportunity to be aligned with a great group of universities, and I am thrilled that the Thunderbirds are officially part of the Van Wagner family."

In addition to, managing the program’s broadcast and digital media assets, Van Wagner will execute corporate partnerships for properties including in-venue signage, on- and off-campus promotions, rights to athletic marks and gameday hospitality packages.

Led by Debbie Corum, the state of Utah’s first female Division I director of athletics, the Thunderbirds compete in the Big Sky Conference and the Mountain Rim Gymnastics Conference.

“Van Wagner is very excited to announce our newest partnership with Southern Utah University Athletics, a program that is clearly on the rise,” said Van Wagner Executive Vice President Mike Palisi. “We always look to partner with great institutions with great leaders and we are thrilled to be working with Athletic Director Debbie Corum and her team to capitalize on the institution’s growth and enhance the profile of Thunderbird Athletics.”

Since 2014, Van Wagner has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Furman University, Florida International University, Georgia State University, Jacksonville University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Metro Atlantic Athletic Conference, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Saint Peter’s University, Santa Clara University, Southland Conference, Stony Brook University, The University of Texas at El Paso, Towson University, Valparaiso University and The College of William & Mary.

Located in the world’s best backyard, Southern Utah University and its Athletic Department are nestled in the heart of Cedar City, Utah. As proud members of the Big Sky Conference, the Thunderbirds have claimed seven team titles since joining the league in 2012, and a number of individual titles as well. The T-Bird football program claimed Big Sky Championships in both 2015 and 2017, and boasts one of the best home field advantages in the FCS. Along with conference success, the T-Birds also have plenty of experience on the national stage including Bowerman Award winner Cam Levins’ two NCAA National Championship titles on the Outdoor Track & Field circuit in 2012. The Thunderbird gymnastics program is the lone program that doesn’t compete in the Big Sky, as they reside in the Mountain Rim Gymnastics Conference. Southern Utah is one of six Division I athletic departments in the state of Utah. SUU has been deemed the ‘University of the Parks’ thanks to its close proximity to several outdoor recreational areas and its educational partnership with the National Parks Service.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627 SUU: Bryson Lester – brysonlester@suu.edu or (801) 860-8653

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Metro Atlantic Athletic Conference and Van Wagner Sports and Entertainment Announce Multi-Year Marketing and Sponsorship Agreement

Posted on July 02, 2019

Working with MAAC leadership, Van Wagner will work to enhance event-driven experiences for the Conference while creating a year-round brand presence for sponsors, member institutions and their fan bases through sponsorship sales, promotions, event production, broadcast rights and marketing initiatives.

“Securing Van Wagner to represent the MAAC in its sponsorship sales efforts is a great addition to the conference’s marketing and branding efforts”, notes MAAC Commissioner Rich Ensor. “The agreement positions the MAAC well for increased sales and marketplace exposure as the conference enters into a 3-year agreement to host its annual MAAC Men’s and Women’s Basketball and Esports Championships at Jim Whalen Boardwalk Hall in Atlantic City, NJ. I expect great results from the Van Wagner sales team and look forward to making the partnership arrangement a win for the MAAC, Boardwalk Hall and Van Wagner.”

Van Wagner has similar partnerships with five MAAC member and associate member institutions including Canisius College, Niagara University, Rider University, and Siena College. Earlier this month, MAAC member Saint Peter’s University announced a campus-wide deal naming Van Wagner as its exclusive agent for campus-wide strategic partnerships, athletic sponsorships and multimedia rights.

“Van Wagner is extremely proud of the relationships it has with member and associate members of the Metro Atlantic Athletic Conference and looks forward to building a similar relationship with the Conference as a whole,” said Van Wagner Executive Vice President Mike Palisi. “MAAC Commissioner Richard Ensor has entrusted us to build a dynamic marketing and comprehensive sponsorship offering and we look forward to working with the Conference’s leadership to do exactly that in the years to come.”

With the addition of the MAAC, Van Wagner now represents eight major athletic conferences and continues to build its portfolio of conferences and universities nationwide. Van Wagner currently represents the West Coast Conference, Western Athletic Association, Colonial Athletic Association, America East Conference, Central Intercollegiate Athletic Association, Southland Conference and the Big South Conference, as well as dozens of Division I programs nationwide.

About the Metro Atlantic Athletic Conference: With 11 institutions strongly bound by the sound principles of quality and integrity in academics and excellence in athletics, the Metro Atlantic Athletic Conference (MAAC) is in its 39th year of competition during the 2019-20 academic year. Current Conference members include: Canisius College, Fairfield University, Iona College, Manhattan College, Marist College, Monmouth University, Niagara University, Quinnipiac University, Rider University, Saint Peter’s University, and Siena College.

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Southland Conference and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on June 19, 2019

Together with Southland Conference leadership, Van Wagner will enhance the fan experience at Conference events while working toward a year-round brand presence for sponsors, member institutions and their student-athletes and fans through sponsorship sales, promotions, event production, and marketing initiatives.

“Van Wagner is excited to work with the Southland Conference, with nearly 60 years of history, to build a sponsorship and marketing program that works to the benefit of all Southland stakeholders including its 13 member institutions and their student-athletes, fans and greater communities,” said Van Wagner Executive Vice President Mike Palisi.

“We look forward to working with Commissioner Tom Burnett, who has led the Southland Conference with distinction for the better part of two decades, and Senior Associate Commissioner Jenny McGhee on building a dynamic sponsorship program that is reflective of the mission and collective value of its member institutions.”

The Southland Conference, headquartered in Frisco, Texas, celebrated its 50th anniversary in 2013 and sponsors 19 championship sports at the NCAA Division I level. Its members hail from Texas, Louisiana and Arkansas and include Abilene Christian University, University of Central Arkansas, Houston Baptist University, University of the Incarnate Word, Lamar University, McNeese State University, University of New Orleans, Nicholls State University, Northwestern State University, Sam Houston State University, Southeastern Louisiana University, Stephen F. Austin State University and Texas A&M University-Corpus Christi.

“The Southland Conference is thrilled to partner with Van Wagner, and we enthusiastically look forward to working with Mike Palisi and the Van Wagner executive team on developing a successfully beneficial relationship for many years to come,” said Southland Commissioner Tom Burnett. “Further, we greatly appreciate the diligent and professional work of Dan Gale of Leona Sports Marketing, that represented the Southland in expertly evaluating the marketplace on our behalf and guiding us to this point.”

Since 2014, Van Wagner has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Furman University, Florida International University, Georgia State University, Jacksonville University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Saint Peter’s University, Santa Clara University, Stony Brook University, The University of Texas at El Paso, Towson University, Valparaiso University and The College of William & Mary.

About Southland Conference

Founded in 1963, the Southland Conference sponsors 19 Division I sports, including FCS football, and serves more than 4,200 student-athletes at its 13 member institutions in Texas, Louisiana and Arkansas. The membership of the Southland encompasses nearly 140,000 current students and an alumni base of 800,000. The collective group of athletic programs serves a local population base of nearly 14 million people, and the league boasts six television markets in the Top 100 of the U.S., including Dallas-Fort Worth, Houston, San Antonio, New Orleans and Little Rock. The Southland Conference is located in Frisco, Texas, one of America’s fastest-growing cities and recently named by Money Magazine as the No. 1 Place to Live in the U.S. Sports organizations affiliated with the National Football League, Major League Baseball, the National Basketball Association, the National Hockey League and Major League Soccer are also headquartered in Frisco. Each January, the Southland annually serves as the host conference for the NCAA Division I Football Championship Game.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com
Southland Conference: Tom Burnett – tburnett@southland.org

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Jacksonville University and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on June 11, 2019

Van Wagner will work with JU leadership to explore opportunities that drive business relationships benefitting the University, its students and faculty, staff and the broader community.

“Van Wagner is one of the most respected names in college marketing and media services with extensive expertise and talent,” Jacksonville University President and Alumnus Tim Cost said. “This partnership will unlock new opportunities for Jacksonville University by not only identifying new revenue sources but also bringing new, in-demand amenities to campus that enhance the student experience.”

Jacksonville University is a highly competitive private institution in one of the fastest growing cities in the U.S., where the University has built an expansive network of industry and community partnerships that strengthen its academic offerings and its unique culture. JU has earned a reputation for being agile and bold – a place where progress is constantly accelerating and the future comes first.

Van Wagner also will represent Dolphin Athletics in negotiations for opportunities that elevate the national exposure of this competitive Division I program and highlight the talented student-athletes across its 20 sports. In addition to managing the program’s broadcast, digital and social media assets, Van Wagner will execute corporate partnerships around properties including facility signage, in-game promotions, corporate hospitality and campus-wide engagement.

“We are excited to partner with Van Wagner to take Jacksonville Athletics to the next level,” said Jacksonville University Senior Vice President and Athletic Director Alex Ricker-Gilbert. “Our exceptional student-athletes are seeing unprecedented success right now, earning national recognition and injecting new life into the Dolphin brand. The Van Wagner partnership will help us amplify and transform that success into additional resources and sustainable growth.”

Nearly one in four JU students compete in an intercollegiate sport and proudly serve as ambassadors for the school. Their drive to grow and excel is fueled, in part, by the rich history and legacy of talented athletes who proudly wore a Dolphin jersey. In its debut on the national stage, the 1969-70 JU men’s basketball team, led by 1971 National Player of the Year and future National Basketball Hall of Fame inductee Artis Gilmore, became one of the first Cinderella stories in NCAA Tournament history when it advanced to the National Championship game.

“Van Wagner is excited to represent Jacksonville University in a campus-wise partnership that includes strategic business partnerships, athletic sponsorships and multi-media rights, benefitting the greater community and, most importantly, the students, faculty and staff who define this great university,” said Van Wagner Executive Vice President Mike Palisi. “We look forward to working with President Tim Cost, an alumnus and former Dolphin student-athlete, Senior Vice President and Athletic Director Alex Ricker-Gilbert and Senior Vice President, Marketing and Communications, Scott Bacon, on building the model program for strategic business partnerships on behalf of the University.”

Since 2014, Van Wagner has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Furman University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Saint Peter’s University, Santa Clara University, Stony Brook University, The University of Texas at El Paso, Towson University, Valparaiso University and The College of William & Mary.

About Jacksonville University

Named an “America’s Best College” in the south for more than 10 consecutive years by U.S. News & World Report, Jacksonville University is a premier private institution in northeast Florida. Founded in 1934, the University offers more than 100 majors, minors, and programs, including in-demand degrees in Nursing, Business, Biology and Marine Science, Engineering, Finance, as well as those in the more contemporary and specialized fields of Aviation, Communication Sciences and Disorders, Film, Animation, and Sport Business. Jacksonville University is located in a beautiful riverfront setting in suburban Jacksonville, across the St. Johns River from downtown and just minutes from the Atlantic Ocean. The 240-acre campus includes a half-mile of riverfront, oak-lined paths, and a mix of historic and new campus buildings.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com

Jacksonville University: Scott Bacon – sbacon@ju.edu

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Saint Peter’s University and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on May 16, 2019

Working with the University’s leadership, Van Wagner will explore, develop and execute opportunities that drive business relationships benefitting the community and the University, its students and faculty.

Founded in 1872 in Jersey City, New Jersey, Saint Peter’s is one of 28 Jesuit colleges and universities nationwide. The University has recently been recognized in several categories in the 2019 U.S. News and World Report Best Colleges Report and for its commitment to using advanced technology in higher education and for adopting environmentally friendly practices.

"Van Wagner has proven to be a leader in the field of collegiate sports marketing. They have their partners' best interests at heart and work tirelessly to ensure that all parties benefit from the relationship," said Bryan Felt, Saint Peter's Director of Athletics. "This partnership will allow us to generate additional resources and opportunities that will ultimately benefit our dedicated student-athletes. We look forward to building a model corporate partnership program with the Van Wagner team for many years to come."

Van Wagner will represent Peacock Athletics, a 16-sport Division I program, in sponsorship negotiations that will increase the exposure of the athletics department and its student-athletes. In addition to managing the program’s broadcast and digital media assets, Van Wagner will execute corporate partnerships around properties including in-venue signage, on- and off-campus promotions, rights to athletic marks and gameday hospitality packages.

“Van Wagner looks forward to representing Saint Peter’s University as its campus-wide sales partner,” said Van Wagner Executive Vice President Mike Palisi. “Saint Peter’s President Eugene J. Cornacchia and his leadership team strive to make the University tops in its region by continually expanding academic offerings, practicing campus-wide sustainability initiatives, partnering with area schools and much more.

Along with its prime location in the Northeast, Saint Peter’s will give us ample opportunity to develop and execute partnerships that will benefit the University’s students, student-athletes, faculty and staff, alumni and fans. Combined with the leadership of Director of Athletics Bryan Felt and the commitment towards the athletics program, we are confident that we will enjoy great success together.”

Since 2014, Van Wagner Collegiate Services has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Furman University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University, Valparaiso University and The College of William & Mary.

About Saint Peter’s University

Saint Peter’s University, inspired by its Jesuit, Catholic identity, commitment to individual attention and grounding in the liberal arts, educates a diverse community of learners in undergraduate, graduate, doctoral and professional programs to excel intellectually, lead ethically, serve compassionately and promote justice in our ever-changing urban and global environment. To learn more, please visit www.saintpeters.edu.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627

Saint Peter’s: Hamilton Cook - hcook@saintpeters.edu or (201) 761-7316

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UTEP Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on May 08, 2019

“UTEP Athletics is excited to join forces with Van Wagner,” said UTEP Director of Athletics Jim Senter. “I am a big believer that every person makes a difference. In this case, every partner and sponsor can make a difference in how UTEP Athletics will compete for and win championships. The knowledge and expertise of the Van Wagner staff will be a tremendous asset to our department as we look to continue engaging the El Paso community in the most meaningful way possible. This partnership will ultimately benefit all of our student athletes, as it will help us achieve our goals and elevate our department’s stature both regionally and nationally”.

“Selecting a multimedia rights partner is critically important, and I am most appreciative of the hard work our UTEP Purchasing team put into the RFP process as well as the input that our consultant Dan Gale of the Leona Marketing Group brought to the table. We can’t be more thrilled to be working with Van Wagner,” said Senter.

Van Wagner, in partnership with UTEP Athletics, will manage and sell in-game promotional experiences and digital media assets. Additionally, the team will sell and execute the Miners’ in-venue signage at 11 athletics facilities, promotional rights to athletic marks and broadcast assets.

"We are thrilled about our partnership with UTEP Athletics and the opportunity to work with Director of Athletics Jim Senter and the Miner Family,” said Van Wagner Executive Vice President Mike Palisi. “We are united in our beliefs that the future is incredibly bright for the University and are committed to incorporating the program’s ‘Every Person Makes a Difference’ strategy in building corporate support for the Miners. We look forward to building a Corporate Partners program that embraces the proud and rich history of the University, the city of El Paso and the Borderplex region and delivers true value to both the University and our Corporate Partners. We are confident that working alongside Jim and his team, we will generate unprecedented corporate support as partners with this great University.”

Since 2014, Van Wagner Collegiate Services has become a leader in college sports marketing and was developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Furman University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University, Valparaiso University and The College of William & Mary.

About UTEP

The University of Texas at El Paso is a top tier doctoral research university located in one of the largest binational communities in the world. The University enrolls more than 25,000 students, invests $95 million in research annually, and offers 170 bachelor’s, master’s and doctoral degree programs in 10 colleges and schools. It maintains one of the lowest out-of-pocket costs of any research university in the U.S., underscoring its commitment to make education accessible to all. The Miners are represented by 16 NCAA Division I teams and compete in Conference USA. UTEP has won a total of 21 NCAA Division I team national championships, most notably the famed 1966 men’s basketball national title.

Media Contacts:

Van Wagner: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627 UTEP Athletics: Jeff Darby – jdarby@utep.edu or (915) 747-6652

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Bellator Engages Van Wagner to Boost Fan Experience

Posted on May 03, 2019

The agreement will launch on May 11 during the Bellator 221: Chandler vs. Pitbull fight at Allstate Arena outside Chicago.

Fans at the 18,500-capacity venue will be the first to experience a newly designed live event presentation, including video content, promotional packages and additional production elements.

Bob Becker, executive vice-president of Van Wagner Sports and Entertainment, said: “Being presented with this great opportunity to work with Scott Coker and his Bellator MMA team is something that all of us at VWSE are looking forward to.

“Adding a new element of event presentation to an already exciting and professionally run event will help to elevate the fan engagement and provide a level of presentation that will be unmatched in the combat sports arena.”

Van Wagner Productions has worked on projects and clients across nine of the world’s top 10 sporting events, including nine Olympic Games, the last 36 Super Bowls, NFL International Series, tennis’ US Open, NHL Winter Classic, Kentucky Derby and more.

Scott Coker, president of Bellator, added: “I’m thrilled to partner with Van Wagner on the new in-arena experience for our fans. Event presentation has always been such an important aspect of combat sports history.

“Going back to my days in K-1 in Japan, there was an emphasis on how the athletes were presented and I look forward to helping make that process even more exciting now. With their experience in live events, Van Wagner is the perfect partner to help us find new and innovate ways to continue to entertain our fans.”

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Live From the NFL Draft: Van Wagner Productions’ Powerful Flypack Drives 28 Million-Pixel Main Stage Display

Posted on April 29, 2019

Each year, it seems as if the onsite videoboard show at the NFL Draft couldn’t possibly get any bigger. And yet, every year, it does just that. Van Wagner Van Wagner Sports and Entertainment (VWSE) Productions has once again upped its game, driving an army of on-set LED displays, including the whopping 28 million-pixel Main Stage display, in Nashville this week. To drive this gargantuan screen, VWSE worked with VER to build out a state-of-the-art flypack of equipment in Nashville.

“Our team has built a control room from scratch in just a couple weeks that rivals some of the top [permanent] stadium control rooms in the country,” says Bob Becker, EVP, VWSE Productions. “And the league built a stage that rivals the biggest stage ever for an event of this size in a matter of weeks. Plus, this is the largest [main display] we’ve ever had at a Draft. Everyone has worked hard to come together to put on this amazing event, and we’re very proud of it.”

Building a Control Room With the Power of a Stadium Facility
Ross Video gear is playing a major role in VWSE’s presence. VWSE has deployed Ross Video’s Ultrix routing and A/V-processing platform, Carbonite Mosaic video processor, and XPression Tessera real-time graphics-rendering solution to drive all the on-set LED displays (the Main Stage display is the largest Tessera deployment to date), with everything controlled via Ross’s DashBoard software control system.

The flypack also features a Grass Valley Kayenne K-Frame 4M/E switcher, an Evertz EQX 288×864 video router, two EVS XT3 replay systems (one 4×2 LSM, one SpotBox), a Calrec Brio audio console, a Riedel Artist intercom system, and an Andiamo MADI router for audio/comms distribution (to broadcast and radio partners and FOH production).

“Conceptually, we’re basically taking the sports-venue model of a control room and deploying it for a one-off event, which I think is pretty impressive,” says Nathan McCoart, director, technical operations, VWSE Productions. “Typically, on an event like this or an awards show, you’re running standard content for playout through a server system. But the Draft is so fast-paced, and things can change so quickly that you couldn’t possibly prebuild all those scenarios to execute live. Plenty of credit goes to our whole team, VER, and the Ross Video team for making this all happen.”

XPression Tessera’s real-time render engine and Dashboard control allows the VWSE production team to dynamically update numerous graphic looks for all 32 teams at the push of a button.

“The biggest factor is the amount of team-specific customization that we’ve built out for the show,” says McCoart. “This allows us to do things like take over the entire canvas with a prospect headshot the second that a selection is announced, along with a dynamic team background of who just picked them. Tessera allows us to fully customize the canvas on a moment’s notice. Having pre-rendered content for 32 teams for every single prospect is just not reasonable, but, by using Xpression and Tessera in this implementation, we’re able to [create] full-takeover graphics for those huge moments in seconds.”

Ross also supplied Carbonite production switchers to cut live concert segments (a separate control room was built to handle the parade of concerts taking place at the Draft), as well as XPression Studio graphics to provide content to the many large LED displays temporarily installed across six city blocks on Lower Broadway. In addition, the NFL Experience production at Nissan Stadium is being driven by a host of Ross Sports venue solutions.

Mixing NFL Media’s Feeds, Unilateral Cameras To Feed Displays To produce the onsite show, VWSE has access to all of NFL Media’s camera feeds inside its Game Creek Video Encore mobile unit. In addition, VWSE has deployed four Sony HDC-2500 cameras (with one 86X and three 11X Canon lenses), four Fletcher robos, two Panasonic PTZ cameras, eight POVs (Marshall, Iconix, PTZOptics), and a roving RF camera.

“Our RF camera has coverage all the way up Broadway, on the Main Stage, in the prospect green room, and in Selection Square [at Schermerhorn Symphony Center],” says McCoart. “That gives us the flexibility to send that [operator] anywhere to do anything at any time, which has been really helpful.”

On stage, PRG provided all the LED displays, including the 3-mm ROE VR3 on the Main Stage. Eighteen 1080p feeds are required to drive the full Main Stage display. Additionally, VWSE provides signal distribution to repeater screens every block up Broadway, as well as across the Cumberland River for the NFL Draft Experience at Nissan Stadium and at Selection Square at Schermerhorn Symphony Center.

Creating a Nashville Look for the Show, Embracing NFL History Each year, the NFL’s creative team develops a style guide for the NFL Draft show, customizing it to the host city. VWSE takes those concepts and builds out elements to bring the Draft to life onscreen.

“The Draft is more unique than anything else we do, because we’re not [covering] one or two teams playing a game; we’re representing all 32 teams,” says VWSE Executive Producer Brian Scott. “We have to come up with a concept and then figure out how to replicate that 32 times. Thankfully, the style guide that the league put together this year gave us a lot more to work with than we’ve ever had. You’ve got a fantastic city, you’ve got music, you’ve got food, you’ve got everything, and it’s all intertwined within this style. So we’ve actually had more pieces to work with this year than we’ve ever had.”

With the NFL100 celebration in full swing in Nashville, VWSE also worked to weave in more historical elements and integrate classic photos of NFL stars’ being drafted while each team is on the clock.

“All three days of the Draft have their own individual identities, so it evolves throughout the show. Thursday is more the pomp and circumstance of the NFL Draft,” says Scott. “We try to give the first night a feel of elegance and gala. We are celebrating the prospects that are here, so there’s going to be a lot more content focused on them.

“Day two is when we bring in some NFL legends,” he continues, “so we are integrating the history of the game more than we’ve ever done at this event before. And Saturday is a totally different animal. Picks are made much quicker and mostly from remote locations, so we’ve got a million different feeds coming into us. It’s a lot of juggling and reacting on the fly.”

Stay tuned for more of SVG’s Live From the NFL Draft 2019 coverage from Nashville.

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Furman University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on April 24, 2019

“I am thrilled to announce this new and exciting partnership with Van Wagner Sports & Entertainment,” said Furman Athletics Director Mike Buddie. “ It was evident from our first meeting that this group believes in supporting collegiate athletics at our level and our student-athletes. I look forward to further connecting with the Greenville community and elevating the Furman brand both locally and nationally with our new partnership. I greatly appreciate the work of Dan Gale with the Leona Marketing Group to help us complete this new agreement and want to thank Mike Palisi and Jason Capel for their commitment to making this partnership a reality.”

In addition to selling and managing Furman’s broadcast and digital media assets, Van Wagner will negotiate and execute corporate partnerships across various marketing platforms including in-venue signage throughout athletics facilities, in-game promotions and gameday hospitality packages.

Founded in 1826 in Greenville, Furman University is South Carolina’s oldest private university. Competing in the Southern Conference, the Paladins are represented by 20 NCAA Division I teams and have a long-standing tradition of excellence on and off the field.

“Van Wagner is thrilled to add Furman Athletics to our continuously-growing portfolio of outstanding University partners,” said Van Wagner Executive Vice President Mike Palisi. “As one of the nation’s premier arts and sciences universities, a tremendously rich athletic tradition of success and outstanding leadership, Furman presents an ideal sponsorship and marketing platform for Corporate America. We are extremely excited to work with Mike Buddie, Caroline Kane, Erin Wissing and the entire Furman University family to build a program that will bring great pride and value to the University.”

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Rider University, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University, Valparaiso University and The College of William & Mary.

About Furman University

Furman is a private, undergraduate liberal arts and sciences university of 2,800 students in Greenville, S.C. The university is noted for its rigorous academic program and strong faculty, and its 750-acre campus is widely recognized as one of the most beautiful in the nation. At the heart of the university’s academic experience is The Furman Advantage, a strategic plan that combines learning with immersive experiences outside the classroom, creating a personalized pathway that prepares students for lives of purpose, successful careers and community benefit.

About Furman Athletics

Furman’s NCAA Division I athletics program, comprised of 20 sports and over 450 student-athletes, is nationally recognized for excellence. A member of the Southern Conference since 1936, Furman has claimed 224 league team championships and made 120 appearances in NCAA Tournament competition. Among the university’s 137 All-Americans are basketball’s Frank Selvy, soccer’s Clint Dempsey, golf’s Brad Faxon and Dottie Pepper, and LPGA Hall of Famers Betsy King and Beth Daniel.

About Van Wagner Sports & Entertainment

Van Wagner Sports and Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, sells, advises, and creates on behalf of world class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, VWSE is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, advertising and sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production. www.vanwagner.com

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627 Furman Athletics: Hunter Reid – hunter.reid@furman.edu or (864) 294-2061

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Northside Hospital Named Official Hospital of Georgia State Athletics

Posted on April 17, 2019

ATLANTA (April 17, 2019) – Georgia State University (GSU) announced a five-year partnership naming Northside Hospital the Official Hospital of the Panthers. Under the partnership, the Northside Sports Medicine Network will oversee care for Division I student-athletes representing 16 Georgia State University varsity sports.

“Northside’s commitment to the Atlanta community is unparalleled,” said Charlie Cobb, Georgia State Director of Athletics. “We know our student-athletes will be treated with incredible, all-encompassing care from a team of physicians and medical providers.”

The multifaceted agreement was secured by Van Wagner Sports and Entertainment (VWSE), GSU’s longtime sponsorship agency.

The Northside Hospital Sports Medicine Network offers comprehensive care and personalized services based entirely around the needs of athletes.

“Northside Hospital is privileged to partner with GSU as it continues its significant impact on the Atlanta Region and the State of Georgia,” said Dr. Vonda Wright, chief of sports medicine at Northside Hospital. “We are committed to providing extraordinary care for these student-athletes as they pursue both academic and athletic excellence.”

As a center for orthopedics and sports medicine, Northside focuses on everything from injury prevention to performance services and athletic training to orthopedic surgery. 

“We are excited to partner with Northside Sports Medicine knowing that GSU student-athletes will benefit tremendously from their comprehensive 360-degree sports medicine care,” said Bob Murphy, Associate A.D., Georgia State Sports Medicine and Nutrition. “The quick availability for injury assessment and GSU’s proximity to the Northside Sports Medicine Midtown office, coupled with access to the entire Northside network, will meet most, if not all, of our student-athletes' medical needs.”

Additionally, the partnership includes marketing opportunities in which Northside will be featured on signage at all seven Panthers’ athletics facilities and across Georgia State Athletics’ radio broadcast and digital platforms.

“We are excited to announce this long-term partnership between Georgia State and Northside,” said Jason Capel, Van Wagner Collegiate Services Division South Region VP. “Northside will provide GSU Athletics with comprehensive coverage to keep student-athletes competing at a high level.”  

About Georgia State University Athletics

Located in the heart of downtown Atlanta, Georgia State University Athletics fosters a culture of success through academic achievement, competitive greatness, ethical behavior, social responsibility, and community engagement that educates and transforms a diverse group of talented student-athletes into future leaders. With 16 varsity sports, including the state’s third FBS football program, Georgia State competes at the Division I level in the Sun Belt Conference. Since 2013, Georgia State has won 12 Sun Belt titles, while its student-athletes have been recognized with more than 20 All-America awards and more than 200 all-conference honors, to go along with a league-leading Graduation Success Rate. Academically, Georgia State student-athletes have earned at least a cumulative 3.0 grade-point average for 21 consecutive semesters.

About Northside Hospital

Northside Hospital is one of the fastest growing health care organizations in the Southeast and currently employs more than 16,000 employees, including physicians, nurses, allied health professionals, administrative and support services personnel throughout the Atlanta Region and many parts of Georgia.  The Northside Hospital Sports Medicine Network includes a team of clinical experts – orthopedic sports surgeons, non-operative sports medicine doctors and physician assistants – who provide high-tech, high-touch evidence-based musculoskeletal care and offer a full complement of surgical and medical consultants, a comprehensive sports concussion program, sports nutrition, physical therapy and a sports performance and innovative research initiative.

About Van Wagner Sports & Entertainment

Van Wagner Sports and Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, sells, advises, and creates on behalf of world class teams, leagues, brands, properties, and colleges. An innovator in the sports and media business, VWSE is a global leader in high-impact broadcast visible signage throughout the MLB, NBA, NCAA, and the highest levels of international soccer, advertising and sponsorships sales, premium ticketing, college multi-media rights, and in-venue content production. www.vanwagner.com

Media Contacts:

Georgia State Athletics: Mike Holmes, 404-413-4033

Northside Hospital: Katherine Watson, 404-303-3405

VWSE: Mike Palisi, 212.699.8627

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AV Scores Big with Super Bowl LIII Fans at the Mercedes-Benz Stadium

Posted on February 26, 2019

Behind the scenes, audio and video teams worked tirelessly in the fiber-optic equipped stadium to ensure flawless AV performance on game day. For ATK Audiotek’s senior design engineer Kirk Powell, 2019 marked his 17th Super Bowl as the engineer in charge.  

Enhancing fan engagement is the primary purpose of an entertainment system. “During the Halftime show, we get a concert-level system in there quickly, then get it out of the way,” Powell explained. “That's what makes the Super Bowl so unique. We go from a full-on championship football game to a full-on concert in less than six minutes. They do a 12- to 13-minute concert, then we go back to a full-on football game in another six minutes. It's ridiculous, it should never happen. But it does, and it's marvelous.”

ATK’s audio magicians don’t do it alone. The firm works with the best in the business, including a renowned production company, lighting crew, rigging experts, special effects gurus, and beyond. “We've been doing this together for a long time, and we help each other out,” says Powell. “We're all one team.”

One of those AV all-stars is Bob Becker, EVP of Van Wagner Productions (VWSE), whose company has worked on the Super Bowl for more than 30 years. “We do the live in-game presentation inside the Bowl, everything from the music to the videos on the screen to the PA announcements, working with talented groups that put on the Halftime show and any pregame ceremonies.”

Engaging the 21st Century Fan

Even though tickets to the Super Bowl are always sold out, the AV teams must deliver an experience stadium fans won’t forget. “We need to give fans an incentive to come to the stadium — and that's by engaging them 100 percent of the time. Our goal nowadays is to give fans that at-home experience — plus,” says Becker. “We have to deliver the things stadium fans don't get at home: the social media, the music, the relevant content, the excitement that goes along with being at a live sporting event.”

It helps to have a 58-foot-tall, 63,000-square-foot, 360-degree HD Halo Board by Daktronics at Mercedes-Benz Stadium, the largest video board in professional sports, at your service. And VWSE made use of every pixel. “We did complete video takeovers, where we would have the team matchup video or the countdown to kickoff video,” Becker says. High-end graphics and engaging storytelling kept the fans on the edge of their seats. The videos tie into the mega-column in the end zone, and into the ribbon board.

VWSE and ATK worked hand-in-hand delivering the excitement. “ATK’s A1 audio mixer and technicians work with us, follow our rundown and listen to my cues,” says Becker. “It's all one coordinated effort. Nobody is on an island at the Super Bowl. Everybody works together.”

VWSE works closely with the NFL sponsorship group to give the sponsors great value, but also to maintain the entertainment value of the stadium. “It has to be the best of the best,” says Becker.

A Winning Fan (& Social) Experience

With fan engagement at the heart of an event like the Super Bowl, the stadium becomes a hub of content generation. As fans enjoy with the venue and its live content in unexpected ways, everything gets socialized on Twitter, Instagram, Facebook, Snapchat, YouTube, and beyond. The experience itself becomes something that gets shared, says Justin Wood, Principal, Sports Practice Director of Dimensional Innovations. “We're seeing a need for flexibility, and that traditional branding is not enough. It needs to be about experience,” adds Wood. “People want to have something that they can't have somewhere else.”

The Super Bowl event begins before game day. The NFL engages with fans at various venues outside of the Mercedes-Benz Stadium.

“We’re working to help establish more of a year-long relationship and deeper ties with the fan base,” says Michael Schaiman, SVP Digital Experience, at Helios Interactive. “Part of that is the ability to expand into social media networks and to create experiences that they want to share socially.”

Helios built approximately 20 fan experience spaces. “As a way to showcase the AFC and NFC championship trophies, we created touchscreen experiences using a transparent display in front of the objects,” Schaiman explains. “Fans can touch the screen, click through and get more information and see highlights.”

Another memorable fan experience was the commemorative ticket configurator. “We used ticket art from the 52 previous Super Bowls so fans can customize and pull in ticket art from any of them.” Fans received a fun digital takeaway they can share on social media.

Gearing Up

The NFL brings in its AV contractors for Super Bowl events. “There's a lot of logistics going into an event like the Super Bowl, because they literally take up multiple city blocks of an area,” says Doug Stancil, Director of Special Projects at Baker Audio Visual, the team responsible for the integrating the main bowl audio, the audio for all of the clubs and suites, as well as AV systems for the locker rooms, conference spaces, board room, and interview spaces during the MBS buildout. For Super Bowl LIII, the company started working with ATK in September 2018. “We interfaced with them, as well as getting multiple systems tied together, including equipment that they used to supplement the house systems. There was a lot of coordination and planning that went into making that seamless.” On game day, Baker AV stepped out of their role as integrator at Mercedes-Benz Stadium and into the role of support technicians, helping to ensure a smooth delivery of the most coveted game of football in the NFL.

ATK ran all the audio inside the Bowl throughout the day, hanging its own JBL system, and used the house system for upfill and the inner balconies.

For the entertainment portions, ATK supplied a cart system. Fourteen full range carts and four sub-carts were placed around the field for the pregame and half-time entertainment. The 14 full-range carts consisted of JBL VTX-A12 speakers with a pair of JBL VTX-S28 subwoofers. Another cart included four JBL S28s, and a low-frequency sub cart. Powersoft powered the cart system. The DiGiCo SD5s was tapped for the mixing consoles. The house PA was mixed on a Yamaha CL5.

ATK installed its own Dante system as well — it was the first year working with one Dante network rather than a network divided into three. “That was a game changer for us,” Powell says. “It was as ‘digital of a system’ as it can be.” AES bridges were used between the ATK and house networks.

Mercedes-Benz Stadium already had a powerhouse system to drive the video across the screens. “The Ross Tessera and Expression system in the MBS control room that drives that Halo board and the mega-column ties everything together and allows us to go 360 or break it into the eight quadrants,” says VWSE’s Becker. “Those are things that have really helped take our show to the next level.”

Making the Call

Referee calls are crucial during every game, and especially during the Super Bowl. With no room for error, ATK took full ownership and control of the referee microphones. “We actually relocated,” Powell says. Because of the difficult RF environment with well over 5,000 frequencies in the stadium on game day, there is no extra bandwidth. We set up our own position down on the field, to give us the best shot at not having any problems. And this year, I'm proud to say that we did not have any problems.” The team used Shure’s Axient analog solution for the referees and Shure Axient Digital for all the entertainment portions.

The End Game

“What drives us is passion,” says Becker. “Our folks have a passion for what we do, and it's the love of the game, no matter what game we're producing. It's putting ourselves in the eyes of the fans and giving them what they want to see and hear.”

The first AVIXA Experience Event of 2019 is at the Mercedes-Benz Stadium in Atlanta and features Doug Stancil and Justin Wood among the experts speaking about the latest experiences for sports fans. Join us on March 21 in Atlanta.

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Ross Video, Van Wagner Sports & Entertainment Prep for Live Production in Atlanta

Posted on February 01, 2019

Ross Video is no stranger to the venue; the Mercedes-Benz stadium was opened in the summer of 2017, at a cost of over $1.6 billion. It features a wide variety of Ross solutions and has many striking features, most visibly the massive Halo LED display measuring at over 1,100’ wide and 58’ high, with a 21,512 x 1,152 pixel resolution. Feeding the massive Daktronics LED display is the Ross XPression Tessera IP system, a real-time 3D graphics render engine that can drive any LED
display pixel accurately. Tessera is also being used to feed content the 100’ Mega Column display at the North end of the stadium. In the control room, two Ross Acuity 6ME IP production switchers are being used to cut the live in-house pregame, in-game, half-time, and post-match shows.

Control of the entire stadium in-game production is being handled by the Ross DashBoard control system that controls all Ross products via the RossTalk protocol. It also controls many 3rd party products like the in-house IP TV, video router, LED fascia digital media servers, LED accent lights, and video processors. “It’s the world’s most powerful Venue Production control system”, says Kevin Cottam, Ross Video’s Director of Sports & Live Events. “The entire facility can be triggered at the touch of a button anywhere in the stadium! We’re very proud to be partnering with Van Wagner Sports & Entertainment (VWSE) for the 3rd year in a row for this iconic event and we are excited to show off the power of the Ross Unified Venue Control System.”

Adding to the in-game production, Ross will also be adding a turn-key XPression Augmented Reality (AR) system to the in-game production, rendering AR drive charts to enhance the fan experience. “We constantly try to push the envelope with this event so AR integration is a natural fit; it challenges our production team but definitely provides an enhanced experience for fans inside the stadium,” notes Ryan Kehn, Creative Director at Van Wagner Sports & Entertainment. “With the help of the Ross Sports & Live Events Team, we are able to drive the stats and story of the game in a way that provides compelling content and takes full advantage of the dynamic displays at this venue.”

The Ross Unified Venue Solution also played a huge role at Opening Night, hosted at the State Farm Arena, where a similar control system was installed and launched in the fall of 2018.

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Geico Serving As Title Sponsor Of U.S. Figure Skating Championships

Posted on January 23, 2019

USFS CMO Ramsey Baker said, “We’d love to see this grow [into a multi-year deal]. But if it doesn’t, they’re a great partner to have for this year, and we’ll be in the market for a new partner for the next four-year period hot and heavy come the March-April-May stretch.” Terms were not disclosed, but the Geico deal is smaller than Prudential because it lacks other extensions Prudential acquired, such as sponsoring the USFS’ FanZone app and grassroots activations at local ice rinks, Baker said. The deal was negotiated by Van Wagner Sports & Entertainment, USFS’s exclusive sales agent, and Scout Sports & Entertainment on behalf of Geico. Detroit is hosting the championships, which started last Friday with juvenile and intermediate categories. Elite competition starts tomorrow.

MORE SPONSORSHIP NEWS: USFS has signed HomeLight as its official real estate sponsor, as the company will sponsor the technical scoring bug on NBC/NBCSN broadcasts of the championships. Bridgestone also renewed a one-year deal it first signed with USFS prior to the '18 Pyeongchang Games, while mobile phone service sponsor Consumer Cellular is returning for two more years. Wayfair, J.M. Smucker Co. and Viking Cruises are expiring this year, and Baker said renewal negotiations will start soon. P&G did not renew. This is the first year for USFS sales under its new media rights deal with NBC, which gives it control of the entire media inventory. Van Wagner provides a guarantee to USFS on media revenue in exchange for exclusive sales rights, which Baker has previously described as “mid-seven figures.” He said, "We’re excited, because we know at a minimum exactly what we can put into that budget for the 2019-20 season for TV related sponsorship revenue. We haven’t been able to do that since we left ABC.”

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West Coast Conference Partners with University Credit Union as Title Sponsor of Basketball Championships

Posted on January 15, 2019

The long-term agreement marks the largest sponsorship agreement in WCC history. The agreement was secured by the WCC’s multi-media rights partner Van Wagner Sports & Entertainment (VWSE).    

“We are pleased to partner with University Credit Union to bring fans the excitement surrounding the annual West Coast Conference Basketball Championships, and are grateful to UCU for their long-term commitment to the WCC and our student-athletes.” said WCC Commissioner Gloria Nevarez. “UCU places tremendous emphasis on serving their customers through their wealth of knowledge, which aligns with the value the West Coast Conference places on serving its member institutions. The University Credit Union West Coast Conference Basketball Championships embodies our belief in creating foundational relationships that serve our student-athletes for life beyond athletics.”   

As title sponsor, University Credit Union will receive an integrated marketing presence before and during the marquee basketball championships as the WCC enters its 11th year hosting its highly-successful tournament in Las Vegas. All 18 men’s and women’s games will be nationally televised in more than 60 million homes.   

“This is a tremendous opportunity for us to expand our relationship among the prestigious West Coast university communities our team has been serving since 1951” said Dr. David Tuyo, President & CEO, University Credit Union. “This new partnership with the West Coast Conference is just another moment for us to highlight the value of UCU and our promise to provide the Top 1% Best Rates in the Nation to our members.”   

In addition to the WCC, University Credit Union currently has athletics and campus partnerships at several member institutions including Pepperdine University, Loyola Marymount University, and, most recently Santa Clara University.

 "This is a perfect fit and aligns two partners who share service to others as a core-value.” added Mark Massari, VWSE’s West Region Vice President for Collegiate Services. “We are excited to introduce University Credit Union to the over 1 million loyal alumni, institutional staff and constituents who make up the WCC.”  


About University Credit Union  

University Credit Union, a federally-insured financial cooperative was founded in 1951 on UCLA’s campus in Royce Hall by faculty and staff.  Serving more than 36,000 members, UCU has become a leading credit union in the United States. UCU is guided by a board of directors, comprised only of faculty, staff and alumni of the university community. UCUs core purpose to give members a financial edge in life, along with the brands promise to advocate educate and innovate help position UCU as a financial partner to the university community. To learn more about UCU visit www.UCU.org or call (800) UCU-4510 for more information.   


About the West Coast Conference 

The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in NCAA Division I intercollegiate athletics, with 15 conferencesponsored sports: baseball, men's and women's basketball, women’s beach volleyball, men's and women's cross country, men's and women's golf, women's rowing, men's and women's soccer, softball, men's and women's tennis and women's volleyball. The WCC is characterized by the stability of its membership and its unique emphasis on combining excellence in athletics with excellence in academics. For more information, visit WCCsports.com and follow the West Coast Conference on Twitter @WCCsports   


About Van Wagner Sports & Entertainment 

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.  

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Live From the 2019 CFP National Championship: Van Wagner, 49ers Teamwork Makes Difference for Big-Board Show

Posted on January 08, 2019

“For the CFP, we model what the [venue’s video team] would do and don’t rock the boat, whereas, at the Super Bowl, we will bring in 17 of our own cameras,” says Bob Becker, EVP, VWSE Productions. “It’s a point of pride for the [venue staff], and they want to be part of the big game, so we are all family.

That blend of teams will be on display tonight. San Francisco 49ers Videoboard Director Kyle Farnum will direct the show, and VP/Executive Producer Rob Alberino Jr. will handle replays and packages. VWSE Executive Producer Brian Scott will produce the show, and the crew will have eight cameras at its disposal to cover the game.

What makes the CFP exciting as an event, says Becker, are the marching bands for the two universities. “They really drive the energy, and, at the end of a break, we are going to go to the bands. You can have highlights and notes on the board, but the bands are driving the atmosphere. At the Super Bowl,” he adds, “it would be the DJ.”

Every stadium is different, and the VWSE team will typically bring in some of its own gear. But it also relies heavily on the equipment available in the control room.

“We’ve done shows here before, Pac-12 games and the Super Bowl, and [the venue’s] people and crew are up there with the best in the business, the [Evertz] DreamCatchers are great, and the camera locations and replay angles are great,” says Becker. “When we walk in here, we know we can put on a show the next day. It’s as easy as that.”

Although it’s possible to walk in and put on a show the next day, the VWSE crew has been onsite all week, getting things ready and working on shoulder events like Media Day.

Says Becker, “We have four edit stations we brought in as well as a Ross Xpression, which we used to drive Media Day and do what we call the Brady Bunch look with video from every podium up on the board.”


The production control room at Levi’s Stadium is up to the task for today’s big game.

The team also takes some prebuilt elements, replacing stand-in elements with logos, headshots, names, and other elements from the University of Alabama and Clemson University. The team begins building out the sponsor and corporate elements in December.

“It’s an accelerated process that is fairly aggressive [the last week],” adds Becker,“but we are still bringing in a year’s worth of stuff for this one game.”

The VWSE team is accustomed to working in the world’s best stadiums, so Becker and the team are well-versed in what makes for a solid control room. Topping the list for VWSE is a control room that is flexible and also has some expansion room so that additional personnel and equipment can be integrated.

“Those are the things we look for as well as the technology,” he explains. “If they have some toys, we will put them to use.”

The doors for today’s game open at 2 p.m., and the big-board–production team will slowly ramp up the energy level.

“For the first half hour,” Becker says, “we take it easy and play some music, do some social-media stuff, and show some different packages as we have a great relationship with ESPN and we can run some of their three- and four-minute features. As we ramp things up with the national anthem and the matchup video, the place is rocking. It’s all about the marriage of the video, the LED ribbons, the bands, and the inflections of the PA announcer.”

Once the game starts, the show is on. A new element this year is Janel Klein, who will be a roving host.

“For the past four years,” says Becker, “we had a pregame desk, and we like to mix things up. So Janel will have about a minute and a half each quarter to do something.”

The next big show for Becker and the team is the biggest of them all: Super Bowl LIII, which will be played in Atlanta, the same venue that hosted last year’s CFP National Championship. The iconic Halo scoreboard will be a big part of the show, and Becker and the team will have another chance at refining the show and making it all it can be for the circular scoreboard.

“We will add in another Ross Xpression Tessera system,” he says. “We have a lot to program for that board and weren’t able to look at stuff while programming it when there is only one Tessera. For that game, we will hire Ross Video as part of our team to program that board. There are things we do at the Super Bowl that are in the moment, reactionary, and colorful.”

But that is next month. Tonight, the energy is focused on Levi’s Stadium and the big matchup between the Crimson Tide and the Tigers.

“This is one of the premier events in the world, right below the Super Bowl,” says Becker. “It’s a very high-energy and exciting show, and we’re proud to be part of it. In the future, the sky’s the limit with this show.”

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William & Mary and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on October 30, 2018

Per the agreement, VWSE will work with W&M leadership to explore opportunities that drive business relationships benefitting the community and the university, its students and faculty on a year-round basis. 

VWSE will represent William & Mary Athletics in negotiations for partnership opportunities that will increase the exposure of the athletics department, its student-athletes and the University as a whole. In addition, VWSE Collegiate Services will be responsible for selling and managing W&M’s broadcast and digital media assets.

“This partnership with Van Wagner is indicative of the power of the national brand of William & Mary,” said William & Mary Director of Athletics, Samantha K. Huge.  “Van Wagner is a leader in the collegiate space and will create opportunities for us that will ultimately benefit our tremendous student-athletes.  We are excited to take yet another step forward and we are honored to partner with a company who shares our values.”  

Based in Williamsburg, Virginia, William & Mary is the second-oldest institution of higher education in the nation, offering a world-class education at an exceptional value. W&M has been a member of the NCAA since 1936-37 and has appeared in national tournaments or bowl games more than 250 times. In 2010, it became the first school in the Colonial Athletic Association to reach 100 CAA titles. The Tribe currently has 142 CAA titles, the most in league history.

“Van Wagner is thrilled to announce this historic partnership agreement which includes both campus-wide and athletic sponsorship opportunities at one the nation’s oldest and most prestigious colleges,” said Mike Palisi, Executive Vice President of VWSE. “It is hard to imagine a more dynamic team than William & Mary President Katherine A. Rowe and Director of Athletics Samantha Huge and I want to thank them both for trusting Van Wagner to represent this extraordinary institution in a campus-wide partnership that will undoubtedly benefit W&M, its students, faculty, fans and supporters.”

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Rider University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University and Valparaiso University.


About William & Mary

William & Mary is one of the nation’s oldest and most prestigious institutions of higher learning, and continually ranks among the top public universities in the country.  The William & Mary Athletics program is home to 23 varsity sports and more than 500 student-athletes, competing in the Colonial Athletic Association.  W & M has won 142 CAA championships, by far the league leader, in addition to two NCAA Championships (men’s tennis).

 

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   

W&M: Pete Clawson – pmclaw@wm.edu or (757)221-3369

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Rider University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on October 08, 2018

In addition to selling and managing Rider’s broadcast and digital media assets, VWSE will negotiate and execute corporate partnerships around properties including the Broncs’ in-venue signage, on- and off-campus promotions, rights to athletic marks and in-venue hospitality packages.

“Rider is excited to partner with Van Wagner Sports and Entertainment for our multi-media rights and corporate sponsorship sales efforts,” said Rider Director of Athletics Don Harnum. “With the progress we have made with our facility plans, overall competitiveness, and the recent upgrades to our live broadcasts, now is the time to raise the bar for the Rider Broncs brand in the region. I am confident Van Wagner Sports and Entertainment's tremendous experience and growth in the mid-major space can help us reach our goals and full potential as an NCAA Division I athletics program.”

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University and Valparaiso University.

 “Van Wagner is excited to represent the Rider University Athletics program, one that’s demonstrated unparalleled growth in facility enhancements, student-athlete leadership initiates, and in success on the playing field and in the classroom in recent years,” said Mike Palisi, Executive Vice President of VWSE. “Thanks to the leadership of President Gregory G. Dell’Omo, Ph.D., and Athletic Director Don Harnum, the future is incredibly bright for the Broncs and the timing couldn’t be better for the corporate community to further engage with the program.”

About Rider University

Rider University, founded in 1865, is a comprehensive, private, coeducational university located in Lawrenceville and Princeton, New Jersey. With approximately 5,000 students studying at the undergraduate and graduate levels in the areas of business, education, liberal arts and sciences, music and the fine and performing arts, Rider’s academic experience offers a personal approach that is celebrated for educating talented students for citizenship, life and career success. Rider offers 20 NCAA Division I intercollegiate athletic teams, competing in the Metro Atlantic Athletic Conference and the Eastern Wrestling League.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   Rider: Greg Ott – grott@rider.edu or (609) 896-5138

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America East, Van Wagner Announce Partnership with Adidas

Posted on October 01, 2018

With this new agreement, adidas will supply America East with footwear, apparel, headwear and accessories for staff and championship events for the next

three years. The partnership was arranged by Van Wagner Sports & Entertainment, which manages the America East Conference’s sponsorship
and marketing partners program.

“We are excited for adidas to become the official athletic footwear, apparel and accessory brand of America East,” said America East Commissioner Amy Huchthausen. “Partnering with internationally respected and renowned brands like adidas raises the profile of our conference and we are looking forward to kicking off this partnership entering the new season.”

adidas joins the America East’s partnership line-up, which includes Baron Championship Rings, BookMyGroup, GEICO, Paramount & Co., Qualite Sports Lighting and Rawlings. 

“We are thrilled to partner with the America East and support its member schools and athletic programs through the 2020-21 academic year,” said Jim Murphy, senior director of NCAA Sports Marketing at adidas North America. “At adidas, we want to make a difference in athletes’ games, lives and worlds, and the America East shares those same values. Together we’ll focus on supporting student-athletes in athletic excellence, academic achievement and leadership, in sports and beyond.”

                                                                                                                      ###

ABOUT THE AMERICA EAST CONFERENCE 

The America East provides its member schools and their athletic programs a platform upon which student-athletes can achieve both collegiate and life success through the promotion and nurturing of athletic excellence,academic achievement and leadership, on and off the field. One of the most comprehensive Division I conferences in the country and is progressive in its approach to its more than 3,200 student-athletes. America East recognizes champions in each of its 18 sports and consists of members spanning from the Mid-Atlantic to Northeast regions of the United States including: University at Albany, Binghamton University, University of Hartford, University of Maine, UMBC, UMass Lowell, University of New Hampshire, Stony Brook University and University of Vermont. For more information, visit AmericaEast.com or follow the America East Conference on Twitter @AmericaEast. 

ABOUT VAN WAGNER SPORTS AND ENTERTAINMENT 

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creatingand selling advertising; sponsorships; and media that maximize revenue
potential, and helps clients develop effective and powerful customized brand campaigns.

ABOUT ADIDAS

adidas is a global designer, developer and marketer of athletic footwear, apparel and accessories with the mission to make all athletes better. adidas is the official uniform, footwear and apparel provider for more than 100 collegiate programs including Arizona State, Georgia Tech, Indiana, Kansas, Louisville, Miami, Mississippi State, Nebraska, North Carolina State, Rutgers and Texas A&M. adidas has marketing agreements with the National Basketball Association (NBA), National Football League (NFL), Major League Baseball (MLB), National Hockey League (NHL) and Major League Soccer (MLS).

Media Contacts:

adidas: Maria Culp – maria.culp@adidas.com or (971) 801-3990

America East Conference: Sean Tainsh – tainsh@americaeast.com or (617) 999-9947

VWSE: Chrissy Suchy – csuchy@vanwagner.com or (212) 699-8574

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Venues Now - Texas Rangers Hire Van Wagner for Sales

Posted on September 25, 2018

Major League Baseball’s Texas Rangers share a lot in common with the Atlanta Braves in ballpark development, and those ties now extend to marketing the facility. The Rangers have hired Van Wagner Sports & Entertainment to assist with selling premium seats and founding partners for Globe Life Field in Arlington, the team’s new $1.1 billion stadium opening in 2020.

Van Wagner filled a similar role with the Braves at SunTrust Park, which opened in 2017 with 32 suites and about 4,000 club seats. In Arlington, the agency will help the Rangers sell 80 suites and 3,000 club seats at the new retractable-roof ballpark. For the suites alone, it’s a decrease of more than 40 percent compared with the 126 suites at the Rangers’ current home, Globe Life Park.

“The key is we’re bringing our entire suite of revenue-focused consultation to the Rangers — premium planning and sales, founding partners and physical design,” said Chris Allphin, Van Wagner’s senior vice president of team and venue services.

Evan Gitomer, Van Wagner’s vice president of premium ticketing, is already in Arlington, working closely with the Rangers as they prepare to open a 7,000-square-foot preview center behind the right-field stands at Globe Life Park. The center opens in early October and is a retrofit of the old Hall of Fame Club. It was previously used for pregame hospitality and corporate meetings on days when games weren’t being played, said Joe Januszewski, the team’s executive vice president and chief revenue and marketing officer.

Downstream, teaming with HKS, designed the preview center and Mobile Media Content developed the 3D seating views. Channel 1 of Toronto is responsible for the presentation format. Manhattan Construction, the new ballpark’s general contractor, is building the center, which is on two levels.

The Rangers will staff the preview center and Gitomer will fill the role of general manager, Allphin said. In addition, Kyle Folts, vice president of Van Wagner Sports & Entertainment Insights, Van Wagner’s data analytics group, will be principally involved from the firm’s New York office. Folts worked on SunTrust Park as well as U.S. Bank Stadium in Minneapolis, another Van Wagner client.

The Rangers’ current facility opened in 1994, and many MLB parks built during that era featured 100 or more suites. Times have changed, and SunTrust Park and Marlins Park (which opened in 2012) both have fewer than 40 suites. In Dallas-Fort Worth, there are fewer suites at the new park, but there’s still a big appetite for that high-end experience, Januszewski said.

A few years ago, CSL International completed some pricing studies for the new ballpark in conjunction with the stadium’s architect, HKS, and the Rangers’ in-house CRM division. The Rangers also talked with the Braves several times about their premium seat mix before SunTrust Park opened its doors.

“They’re the most obvious comparison,” Januszewski said. “Atlanta is a similar-size market but not as robust for premium because Turner Field [the Braves’ old park] had very few hospitality options. They grew exponentially at the new park, but it’s small compared with what we’ve done historically on the suite side. In our market, though, people realize with the roof they no longer have to get a suite to escape the heat, and that was part of the supply and demand research.”

Globe Life Field’s most exclusive premium product is the 13 Home Plate Field Suites, situated at field level with seven to nine seats. The Cleveland Indians, Anaheim Angels and Arizona Diamondbacks have similar suites at their parks. In Arlington, the Home Plate Field Suites are 40 feet from the catcher, the shortest distance in MLB for premium seats behind home plate, Januszewski said.

Sixty-seven suites, a mix of long-term and nightly rental units, are on the upper suite level, which is about the same distance from the field as the lower suite level at Globe Life Park, he said.

As of this week, the Rangers were still defining suite prices before they start contacting existing customers. Januszewski declined to provide numbers for how much suites cost at their current park. In Atlanta, the 10 suites closest to home plate at SunTrust Park cost $500,000 a season, which includes food and drink.

Most of the premium seats at Globe Life Field will have an all-inclusive component, Januszewski said, which is reflected in the higher cost for the suites in Atlanta. Both teams have Delaware North Sportservice as their concessionaire. Shawn Mattox, Sportservice’s GM in Atlanta, was previously stationed at the Rangers’ park. 

Apart from the suites, the Rangers are building a four-top table product encompassing 320 total seats. They’re situated between the bases and in center field above the batter’s eye. At SunTrust Park, the 90-plus terrace tables midlevel behind home plate, a similar product, sold out in two months. When the stadium opened last season, those seats cost $130 and $113 a person per game as a season ticket.

All told, there will be five premium lounges at Globe Life Field, compared with two indoor clubs at the current park.

“It’s going to be interesting,” Januszewski said of the sales process. “We have 33 rows between the bases on the lower level at Globe Life Park. At the new park, there are 16 rows between the bases with the 3,000 premium seats, all tied to long-term contracts and a club experience. Only the suites were long term at our current park.”

He said, “One of the things we’ve had to work through here is people love Globe Life Park. Take a poll. It was fantastically designed and it’s aged very well. Ask those same people how many day games they go to between May and the end of the season. Most say they don’t attend, it’s too hot. Nobody blames them.”

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Millions of Dedicated Sports Fans Receive Access to Best Tickets through Van Wagner and TickPick Partnership

Posted on September 11, 2018

New York, NY (September 11, 2018) - Van Wagner Sports & Entertainment’s (VWSE) Collegiate Division is proud to announce TickPick, LLC, as the “Official Ticket Marketplace” partner for twelve schools, four conferences and the 2018 Jersey Mike’s Jamaica Classic.   

TickPick will now serve as the secondary ticketing platform for the athletics programs at a dozen institutions with rabid fan bases, including: East Tennessee State University, Florida International University, Georgia State University, Longwood University, Niagara University, Samford University, Santa Clara University, Siena University, Saint Joseph’s University, Stony Brook University, Towson University and Valparaiso University. Van Wagner’s agreement with TickPick also aligns the company with the membership of the America East Conference, Big South Conference, Colonial Athletic Association (CAA) and Western Athletic Conference (WAC), as well as the Jersey Mike’s Jamaica Classic, the newest and hottest college basketball event, staged each November in Montego Bay, Jamaica.  


The multi-faceted partnership will provide TickPick with high-level exposure and engagement across each school’s campus and home market, via signage, promotions, online and social media programs, as well as contests for fans of each program to win one of a kind experiences and tickets to exciting events. Additionally, each property will allocate tickets to be sold through TickPick’s marketplace at face value.


“College sports fans are some of the most loyal and vocal when it comes to cheering on their teams and attending every game,” Paul Jones, Head of Business Development for TickPick said. “We’re proud to announce our partnership with Van Wagner and excited to introduce our company to millions of students, faculty, and alumni at 17 collegiate sports properties spanning the United States. We’re always looking for great partners such as Van Wagner who share our emphasis on transparency and service and our mission to build brand advocates through compelling and authentic messaging.”  


TickPick features an industry-leading approach to ticket selling with its all-in pricing and reduced fees. The company offers simplified transactions without hidden fees or commissions which compares favorably to the 25% or more in total fees charged by competitors.   


“We are excited to announce this partnership with an emerging leader in the ticketing industry who is making a significant impact on the sports and entertainment industry,” Frank M. Cuervo, Vice President for National Partnerships for VWSE said. “TickPick will bring great value and service to fans, friends and alumni of all our partner schools, conferences and events.”  
TickPick joins VWSE’s partnership line-up of top brands including NIKE, Under Armour, Gatorade, Jersey Mike’s and GEICO, among others.  


Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, Towson University and Valparaiso University.  

For additional information or details on TickPick, please visit www.tickpick.com. For more on VWSE, visit www.vanwagner.com.  


ABOUT TICKPICK, LLC  

Founded in 2011, TickPick is reshaping the secondary event ticket marketplace with its no-fees approach. The company does not charge any fees for buyers, setting it apart from competitive firms that charge steep transaction fees. It also leverages its algorithms to look at the price/value ratio for tickets, and then offers value grading for buyers so they can get the optimal experience for their money. Users can also bid on tickets in a process that is similar to financial markets where supply and demand creates a more efficient marketplace. TickPick was founded by Co-CEO’s Christopher O’Brien and Brett Goldberg who saw inefficiencies in the ticket marketplace and decided to build a more transparent and cost-effective solution.   


ABOUT VAN WAGNER SPORTS & ENTERTAINMENT 

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.  


MEDIA CONTACTS: 

Jonathan Gluskin                                                                                                 Mike Palisi 

Interdependence PR                                                                                            VWSE – Executive Vice President 

jgluskin@interdependence.com                                                                           mpalisi@vanwagner.com 

949-777-2490                                                                                                        212-699-8627   
                                                                                            ###

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It adds up for Fiserv

Posted on September 04, 2018

The bucks will likely stop with the Bucks.

That seems to be the initial plan for Milwaukee-based financial technical services company Fiserv, which made a huge splash into sports sponsorship last month by announcing its 25-year naming rights deal for the new home of the Bucks. But don’t look for the company to expand its portfolio beyond the newly christened Fiserv Forum any time soon, according to CEO Jeff Yabuki. 

“We saw it as a very unique opportunity with a brand-new arena in our hometown,” he said of the deal announced on July 26. “Right now we are pleased with where we are. We will continue to look at what are the right ways to elevate our brand in the right place over time.”

The company would not disclose the value of the agreement, but sources pegged it to be worth at least $6 million annually.

Fiserv provides technology to banks, merchants and other institutions to conduct electronic financial transactions. The company sees the investment as a way to raise its profile for the large, but relatively obscure business-to-business brand.

“We’ve been around for more than 30 years and we have been on a mission to redefine the company in response to the transformation in the market,” Yabuki said. “We’ve changed the look and feel of our brand. Financial technology is front and center in the digital age. We thought it was an incredible opportunity to elevate our brand and evolve into the next level.”

The deal creates a new, financial technology and payments category for the Bucks, with Fiserv owning exclusivity in the category.

“It was very important to create a category and we will have the opportunity to showcase and display some of our new technologies whether it’s buying a [Bucks] jersey or for paying for a soda,” Yabuki said. “We have an understanding that we will create unique technology experiences and attribute that to the Fiserv brand.”

The company began talking with the Bucks and team President Peter Feigin two years ago, early into the construction of the $524 million arena, which opens this month. Van Wagner Sports & Entertainment represented the company in the deal.

“Fiserv doesn’t fit the profile of a typical naming-rights buyer — they have completely different objectives and operate in a very new category for sports,” said Chris Allphin, Van Wagner senior vice president.

“We needed to make sure it made sense for us,” Yabuki said. “We had to think about whether we were willing to do this for a long period of time. We had to make sure that the parties will be compatible.”

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Van Wagner Sports & Entertainment Announces Multi-Conference Marketing Partnership With Canon U.S.A.

Posted on August 14, 2018

This multi-conference marketing partnership will allow Canon access to over fifty-two NCAA Division I & II institutions across the US, as well as the opportunity to build valuable relationships with VWSE linear divisions across the Van Wagner Group platform.

“Partnering with Van Wagner Sports & Entertainment Collegiate Division is a great advantage for Canon U.S.A. as it will help us to broaden our relationships and further drive our brand awareness at notable collegiate conferences,” said Kazuto Ogawa, president and COO, Canon U.S.A., Inc.  “We look forward to working with Van Wagner to create a long-term, mutually beneficial relationship.”

“We are excited to add Canon U.S.A. to our Conference Partners B2B Program” said Jason Capel, Vice President at VWSE. “This partnership will provide opportunities for our member institutions to enhance their broadcasting fan experience, allow for state of the art educational opportunities for their broadcasting teams, as well as give Canon U.S.A. a unique access to build valuable relationships with the member institutions.”

Canon U.S.A. joins VWSE’s partnership line-up which includes NIKE, ESPN, Gatorade, GEICO, TixCity, Paramount & Co., Rawlings, among others.

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, and Towson University. 

For additional information or details on Canon USA's professional video products please visit: http://www.usa.canon.com/provideo. For more on VWSE, visit www.vanwagner.com.

ABOUT CANON U.S.A., INC Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions to the United States and to Latin America and the Caribbean markets. With approximately $36 billion in global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall in U.S. patents granted in 2017 and is one of Fortune Magazine's World's Most Admired Companies in 2018. Canon U.S.A. is committed to the highest level of customer satisfaction and loyalty, providing 100 percent U.S.-based service and support for all of the products it distributes in the United States. Canon U.S.A. is dedicated to its Kyosei philosophy of social and environmental responsibility. In 2014, the Canon Americas Headquarters secured LEED® Gold certification, a recognition for the design, construction, operations and maintenance of high-performance green buildings. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss and follow us on Twitter @CanonUSA. For media inquiries, please contact pr@cusa.canon.com.

 ABOUT VAN WAGNER SPORTS & ENTERTAINMENT  Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

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Media Contacts:

Canon: Jennifer Myers – jemyers@cusa.canon.com or (631) 330-5124

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627

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Valparaiso University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on July 19, 2018

In addition to selling and managing Valpo’s local broadcast and digital media assets, VWSE will negotiate and execute corporate partnerships around properties including the Crusaders’ in-venue signage, gameday promotions, rights to athletic marks and in-venue hospitality packages. 

“We are excited to be partnering with Van Wagner,” said Mark LaBarbera, director of athletics at Valpo.  “They bring an understanding of mid-major programs, experienced staff and expertise in evolving media and communications platforms that will provide strong support as we continue our transition to the Missouri Valley Conference.”

“Van Wagner is honored to launch our partnership with Valpo Athletics, a program steeped in more than 100 years of tradition,” said Mike Palisi, executive vice president of VWSE. “As Director of Athletics Mark LaBarbera and his staff build upon the excitement and opportunities afforded with membership of the Missouri Valley Conference, we look forward to creating a substantial corporate partnership program that reflects Valpo’s values and past and future success, and drives value back to all partners.”

Valparaiso University is an independent Lutheran institution in Valparaiso, Indiana, an hour’s drive from Chicago. Founded in 1859, Valpo is home to 10 men’s and 11 women’s NCAA Division I teams representing the Missouri Valley Conference, Summit League, Pioneer Football League and Southland Bowling League.

 

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Longwood University, Loyola University Maryland, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University and Towson University.

About Valparaiso University

Valparaiso University is a comprehensive independent Lutheran university with more than 4,000 students on its campus located in Northwest Indiana, an hour from Chicago. Valpo is a community of purpose-driven, service-minded and ethical individuals who embrace the pursuit of truth with freedom, humility and compassion. Valpo has been identified as one of the top master’s-level institutions in the Midwest by U.S. News & World Report magazine for the past 29 years. Valparaiso University offers more than 110 undergraduate academic programs through the colleges of Arts and Sciences, Business, Engineering and Nursing and Health Professions. Valpo also has a distinguished honors college, a Law School, and more than 40 degree and certificate programs in its Graduate School and Continuing Studies. Valpo has been recognized for its commitment to outstanding teaching, preparing thoughtful leaders with strong cross-cultural skills and global awareness and dedication to serving others.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   Valparaiso: Aaron Leavitt – aaron.leavitt@valpo.edu or (219) 464-6953

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Loyola University Maryland Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on July 12, 2018

VWSE Collegiate Services, in partnership with Loyola Athletics, will manage and sell local broadcast and digital media assets. Additionally, the team will sell and execute corporate partnerships for multimedia resources, including the Greyhounds’ in-venue signage, marketing, promotional rights to athletic marks and in-venue hospitality packages.

 “Loyola Athletics has a tradition of success, on and off the field, court, pool, and track, and Van Wagner is thrilled with the opportunity to partner with this nationally-recognized institution,” said Mike Palisi, Executive Vice President of VWSE. “The opportunity to work with Assistant Vice President/Director of Athletics Donna Woodruff and her team to build a model corporate partners program that is aligned with the University’s great traditions and values, will enhance the Greyhound experience for the University community and deliver valuable returns for the business and greater community.

Baltimore-based Loyola University Maryland is a Jesuit Catholic University committed to the educational and spiritual traditions of the Society of Jesus and the development of the whole person. Loyola is home to 18 intercollegiate athletics teams, including men and women's basketball, cross country, lacrosse, rowing, soccer, swimming & diving and tennis, men’s golf, women’s indoor and outdoor track and field and women’s volleyball.

I am thrilled to welcome Van Wagner to the Loyola University Maryland family as our partner, and I look forward to working together for many years to come as we continue to build the strong brand of Loyola Athletics,” said Woodruff. “This agreement affords us a perfect opportunity to better utilize our resources in support of our student-athletes, coaches and fans, and we are ready to get started. In addition to thanking Mike Palisi and the VWSE team for their efforts in solidifying this exciting partnership, I would also like to thank Dan Gale and Leona Marketing Group for helping to navigate this process as well as recognizing our corporate partners who are so supportive of our efforts.”

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and represents the sponsorship or multimedia rights for more than a dozen universities and athletic conferences, including the America East Conference, Colonial Athletic Association and the West Coast Conference, as well as Arizona State National Sales, Florida International University, Georgia State University, Loyola Marymount University, Pepperdine University, University of San Francisco, Saint Joseph’s University and Santa Clara University, among others.

 

About Loyola University Maryland Athletics

Established in 1852, Loyola University Maryland is a Jesuit comprehensive university comprising Loyola College, its school of arts and sciences; the Sellinger School of Business and Management; and the School of Education. Loyola enrolls 4,000 undergraduate and 2,300 graduate students from across the country and around the world. The Greyhounds have 18 intercollegiate sports and compete in NCAA Division I and the Patriot League.

 

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627  

Loyola: Ryan Eigenbrode – rceigenbrode@loyola.edu or (443) 622-0550

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Longwood University and Van Wagner Sports & Entertainment Announce Multi-Media Rights Partnership

Posted on June 29, 2018

As part of the agreement, VWSE Collegiate Services Division will have a local team that will be dedicated to representing the University in the marketplace for partnership opportunities that could include exposure with Longwood fans, students, employees, alumni and other related constituents on a year-round basis.  VWSE will work with university leadership to create a unique platform to provide this access on a year-round basis as well as explore opportunities to drive business relationships that benefits the business community, the University and its direct and indirect constituents. 

 

“Longwood University is thrilled to enter into such an impactful partnership with Van Wagner” said Longwood University President W. Taylor Reveley IV. “This is a venture that will allow Longwood to grow through expanded resources and additional exposure for our athletics department, and ultimately provide better opportunities for our student-athletes while allowing us to enhance our university-wide mission to develop citizen-leaders.”

 

“This is a transformative partnership for Longwood athletics, one that will allow us to elevate our department in several key areas” said Troy Austin, Director of Athletics. “With Van Wagner on board, we are very much looking forward to expanding our reach and resources, all in an effort to enhance the student-athlete experience and boost the impact Longwood athletics has on the university as a whole.”

 

Longwood University is a member of the Big South Conference in all sports except field hockey, which competes in the Mid-American Conference. The Lancer softball team is a flag-bearer for the University, having won four of the past Big South Championships and advanced to four NCAA Regionals. Longwood women’s basketball, men’s Soccer and women’s soccer have also advanced to championship games since Longwood joined the Big South in 2012-13.

 

 “Our team looks forward to this innovative, new partnership with Longwood University which has been developed to enhance university-wide strategic initiatives to drive revenue to both athletics and the campus community as a whole” said VWSE Executive Vice President Mike Palisi. “President Reveley’s vision to deliver a broad campus-wide approach for sponsorship development will maximize value to both the Lancers and the business community. It is an honor to represent this great University and work directly with Director of Athletics Troy Austin and his team on this important partnership.”

 

With over 5,000 students, Longwood offers big-time opportunities, experiences, traditions and Division I athletics. Longwood students, faculty and alumni all share roots in historic Farmville, Virginia — a charming, close-knit community in the heart of Virginia, and America’s oldest two-college town. Longwood Athletics participates in the Big South Conference (also a current partner with VWSE).

 

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, East Tennessee State University, Florida International University, Georgia State University, Kennesaw State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, and Towson University.

 

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About Longwood University

Founded in 1839, Longwood University is located in Farmville, Virginia, and was the host of the 2016 Vice Presidential debate. Longwood is a member of the Big South Conference and competes in 14 varsity sports, including softball where the Lancers have won four of the past six Big South Championships. Operating under the mission of producing citizen-leaders, Longwood offers a diverse portfolio of undergraduate majors and graduate programs. The university has an undergraduate enrollment of 4,574 and a graduate enrollment of 522 to make up a student body that represents 25 different states and 20 different countries. 

 

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   Longwood: Chris Cook – cookcc@longwood.edu or (434) 395-2718

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Bucs Announce Historic Multimedia Rights Agreement

Posted on June 28, 2018

The 10-year deal grants Van Wagner exclusive rights to represent ETSU as the rights holder for the program’s sponsorship and media sales, as well as on- and off-campus marketing promotions for the Buccaneers’ brand.


“This is a historic day for ETSU Athletics and our entire university,” said ETSU Athletics Director Scott Carter. “A partnership of this magnitude is a testament to the extraordinary brand we have at ETSU. Each of our corporate partners have made this day possible through their tremendous support and investment in the Bucs. I would like to thank Matthew McGahey for his outstanding effort in making today possible, along with Leona Marketing Group president Dan Gale for his guidance in this process. We are truly excited to partner with the team at VWSE and cannot wait to get started. This agreement will allow us to reallocate other departmental resources to better meet our primary goal of providing the best experience possible for our student-athletes and fans.”                      


“The opportunity to work with Scott Carter and Matt McGahey to build on the amazing foundation they have established at ETSU is truly an honor,” said Mike Palisi, Executive Vice President of VWSE. “The growth and trajectory of ETSU is directly related to the University’s commitment to ‘Excellence Everyday’ and we are confident that corporate America will embrace meaningful strategic partnerships with ETSU.”

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

For more on athletics at ETSU, visit ETSUBucs.com. For more on VWSE, visit www.vanwagner.com.

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Van Wagner Sports & Entertainment to Sell Sponsorships and Media for the Breeders’ Cup World Championships and Challenge Series

Posted on June 21, 2018

Under the new partnership, VWSE will represent several brand categories for multi-platform sponsorship assets around the Breeders’ Cup Challenge Series, which features 26 televised races on NBC and NBCSN (there are 85 Challenge Races worldwide, 52 in North America and 33 abroad) from June through October, and the Breeders’ Cup World Championships, the most prestigious annual Thoroughbred horseracing event and richest two days in sports. NBC Sports has also televised four Breeders’ Cup Challenge races from the Royal Ascot meeting in June. The 2018 World Championships are scheduled for November 2-3 at Churchill Downs in Louisville, Kentucky.

“Van Wagner is thrilled to add the Breeders’ Cup to our portfolio,” said Rem de Rohan, VP of Global Sales, VWSE. “For 34 years, the Breeders’ Cup has represented the pinnacle of horse racing and routinely delivers a clientele and array of assets that are very desirable to brands. The team has an exciting four-year strategy of hosting the World Championships at a series of top racetracks and it means a lot to kick off our partnership this year at Churchill Downs.”

Breeders’ Cup’s brand partnership offering encompasses a host of multiplatform assets, including intellectual property rights, on-site activations and VIP hospitality, digital, print, and social extensions, commercial media inventory and in-telecast enhancements for more than 23 hours of live competition programming across NBC and NBC Sports Network, and more.

“Over the years, Van Wagner has produced a proven track record of success in delivering first-class sponsorships targeted to the specific needs of its clients and partners, said Bryan Pettigrew, Chief Marketing Officer of Breeders’ Cup Ltd. “We look forward to this new relationship with Van Wagner servicing the Breeders’ Cup.”

This year, the NBC Sports Group will televise 11 live Breeders’ Cup Challenge Series broadcasts featuring more than 25 “Win and You’re In” races. Coverage began on June 9 from the Ogden Phipps Skates at Belmont Park in Elmont, New York. The 2018 Breeders’ Cup World Championships will crown 14 champions over two days of racing. The Championships, held annually since 1984, are expected to draw upward of 100,000.

 

For more information, visit www.breederscup.com.

 

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

About Breeders’ Cup The Breeders’ Cup administers the Breeders’ Cup World Championships, Thoroughbred racing’s year-end Championships. The Breeders’ Cup also administers the Breeders’ Cup Challenge qualifying series, which provides automatic starting positions into the Championships races. The 2018 Breeders’ Cup World Championships, consisting of 14 races (13 Grade 1 events) with purses and awards totaling more than $30 million, will be held November 2-3 at Churchill Downs in Louisville, Ky., and will be televised live by the NBC Sports Group. Breeders’ Cup press releases appear on the Breeders’ Cup website, www.breederscup.com. You can also follow the Breeders’ Cup on social media platforms Facebook, Twitter, Instagram and YouTube.

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Van Wagner Sports & Entertainment Announces the Addition of Georgetown University to the 2018 Jersey Mike’s Jamaica Classic Teams Roster

Posted on June 19, 2018

In its second year, the annual pre-season college basketball tournament will be held in Montego Bay, Jamaica from November 16-18, 2018, in one of the most iconic destinations in the Caribbean and birthplace to Georgetown University’s head men’s basketball coach and NBA Hall of Famer, Patrick Ewing.  


Ewing grew up in Kingston, Jamaica and played college basketball at Georgetown from 1981-1985 and was the first overall pick in the 1985 draft by the New York Knicks. Ewing played 15 of his 17 Hall of Fame years for the Knicks before finishing his playing career in Orlando in 2002.   Following his playing career, Ewing was an assistant coach for the Washington Wizards (‘02-03), Houston Rockets (‘03-06), Orlando Magic (‘07-12) and Charlotte Hornets (‘13-17). In 2017, he became the head coach for Georgetown.  

“I am excited to come home,” says Ewing. “I am really looking forward to bringing my Georgetown team to my birthplace and we hope to bring some great basketball and excitement to Jamaica.” Georgetown’s roster has additional connections to Jamaica, guard Jagan Mosely’s father, Michael, is from Brown’s Town and guard Jahvon Blair’s late father, Micheal, is from Montego Bay.

“The Jamaica Tourist Board is pleased to be on board once again as a sponsor of the Jersey Mike’s Jamaica Classic,” said Donnie Dawson, Jamaica’s Deputy Director of Tourism, the Americas. “This year we’re are delighted to welcome home one of our own sporting legends Patrick Ewing and his Georgetown Hoyas. The growth of the tournament and its ability to attract top quality team augurs well for the event. We are looking forward to hosting fans and supporters of the various teams to Montego Bay which is easily accessible due to regular nonstop flights from most major US gateways.”  
In addition to Georgetown, the other three (3) universities rounding out the four (4) host teams participating includes Loyola Marymount University Lions, Ohio University Bobcats, and University of South Florida Bulls. The remaining four (4) university participants will soon be announced. Eight (8) tournament games will be held on the four (4) host campus sites and eight (8) games at the Montego Bay Convention Centre in Jamaica. All games played in the Montego Bay Convention Centre will be televised live on CBS Sports Network.

“I’m very excited that the Jersey Mike’s Jamaica Classic is back,” says the Honourable Olivia Grange, Minister of Culture, Gender, Entertainment and Sport. “Last year’s edition was a huge success, but I think that this year’s staging will be even better. The team at VWSE has increased the number of exceptional university teams in the tournament meaning there will be more exciting and high quality matches. And as an added treat, we’ll welcome home the great 

Patrick Ewing who has been such an inspiration and role model to so many of our basketball players. We are looking forward to working with the VWSE team to make the tournament a tremendous success.”
 

“SMG/Montego Bay Convention Centre is pleased to be involved in the second staging of the Jersey Mike’s Jamaica Classic,” says Karron Benjamin, Assistance General Manager and Director of Operations for SMG/Montego Bay Convention Centre. “This event contributes not only to Jamaica’s sports tourism, but also has a community involvement aspect to it.  The dedicated team at the SMG/Montego Bay Convention Centre is totally committed to providing the necessary support required to ensure the tournament continues to enjoy a resounding success as that of the first year”.   
For additional information or details pertaining to the purchase of tournament tickets and hotel packages in Montego Bay please reference https://www.jamaicaclassic.com...  

About Van Wagner Sports & Entertainment
Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

About Jamaica Tourist Board  
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam and Mumbai.   
TripAdvisor® ranked Jamaica as the #1 Caribbean Destination and #14 Best Destination in the World in 2018. Also this year, the International Council of the Pacific Area Travel Writers Association (PATWA) named Jamaica the Best Destination for Adventure Tourism and TravAlliance Media named the JTB the Best Tourism Board Overall. Additionally, the JTB has been declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) for eleven consecutive years between 2006 and 2017. In 2017, Jamaica also earned the WTA’s award for the Caribbean’s Leading Wedding Destination and the Caribbean’s Leading Cruise Destination. Jamaica is home to some of the world’s best accommodations, attractions and service providers that have won several awards throughout the years.   
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422).  Follow the JTB on Facebook, Twitter, Instagram, Pinterest and YouTube. View the JTB blog at www.islandbuzzjamaica.com.  

About SMG/Montego Bay Convention Centre
Founded in 1977, SMG provides management services to more than 230 public assembly facilities including convention and exhibition centers, arenas, stadiums, theaters, performing arts 

centers, amphitheaters, equestrian facilities, science centers and a variety of other venues. With facilities across the globe, SMG manages more than 15 million square feet of exhibition space and more than 1.5 million sports and entertainment seats. As a recognized global industry leader, SMG provides venue management, sales, marketing, event booking and programming, construction and design consulting, and pre-opening services for such landmark facilities as McCormick Place and Soldier Field in Chicago, Moscone Convention Center in San Francisco, Houston’s NRG Park and the Mercedes- Benz Superdome in New Orleans. SMG also offers food and beverage operations through its concessions and catering companies, currently serving more than 140 accounts worldwide. For more information, visit www.smgworld.com.

About Ministry of Culture, Gender, Entertainment and Sport
The Ministry of Culture, Gender, Entertainment and Sport forms part of Jamaica’s central government. Its aim is to work with the relevant stakeholders and partners to establish and implement policies and programmes that will harness the creativity of all Jamaicans, promote gender equality, preserve, promote and protect the country’s rich heritage and culture.

About Jersey Mike’s  
Jersey Mike’s, a fast-casual sub sandwich franchise with more than 1,500 locations open and under development nationwide, believes that making a sub sandwich and making a difference can be one and the same. Since 1956, this has been the driving force at Jersey Mike’s — serving customers, teams, and franchisees. The company’s commitment to excellence is what makes Jersey Mike’s a great franchise opportunity. From day one, Jersey Mike’s works with franchisees to ensure the best possible location, training, marketing, and ongoing coaching and support. Jersey Mike’s currently is seeking single- and multi-unit operators who have a unique passion for the business, giving to others, and bringing energy to people’s lives to help grow the fast-casual sandwich concept throughout the nation. For more information about available franchise opportunities, visit: www.jerseymikes.com/franchise or call 732-292-8272.  

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Media Contacts:
VWSE: Chrissy Suchy – csuchy@vanwagner.com or (212) 699-8574   
Jamaica Tourist Board: Natalia Lopez – natalia.lopez@finnpartners.com or (212) 593-6333 SMG/Montego Bay Convention Centre: Aceion Cunningham –
acunningham@mobaycentre.com or 876-427-1599
Ministry of Culture, Gender, Entertainment and Sport: Oliver Watt – oliver.watt.jm@gmail.com or 876-564-9198
Jersey Mike’s: Kyle Potvin — kpotvin@splashllc.com or 917-838-4500

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Van Wagner Sports & Entertainment Joins as an Agency of Record for the 2018 FEI World Equestrian Games™

Posted on June 04, 2018

Under the new partnership, VWSE will represent a variety of brand categories for multiplatform sponsorship assets around the 2018 WEG, set for Sept. 11-23, 2018, at the TIEC, located less than 90 miles west of Charlotte, North Carolina.

“We are thrilled to add the 2018 FEI World Equestrian Games to our portfolio,” said Rem de Rohan, VP of Global Sales, VWSE. “The teams at Equestrian Sport Productions and Tryon International Equestrian Center are building a top-notch experience for the fans of this exciting sport and we have already seen interest from world class brands that want to interact with the exceptional clientele that will both attend and tune in.”

The offering encompasses commercial media inventory and in-telecast enhancements for 60+ hours of live competition programming across NBC, NBCSN and The Olympic Channel, as well as assets including intellectual property rights; presenting sponsorships; in-venue video board presentations and announcements; digital, social and print media extensions; on-site VIP hospitality; and more.

“We are pleased to enlist the assistance of the Van Wagner Sports & Entertainment team to help connect us with brands looking for the global commercial exposure that the 2018 WEG will deliver,” said Katherine Bellissimo, Chief Marketing Officer of Equestrian Sport Productions.

The FEI World Equestrian Games™, held every four years in the middle of the Olympic cycle, is poised to be the largest sporting event in the United States, and fourth largest in the world this year, with participation from more than 70 nations and 1,000 athletes.

The event combines World Championships in the Olympic disciplines of Jumping, Dressage and Eventing, the Paralympic discipline of Para-Equestrian Dressage and Driving, Endurance, Vaulting and Reining.

For more information, visit www.Tryon2018.com.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

About Equestrian Sport Productions, LLC

Equestrian Sport Productions, LLC is the management entity for the Winter Equestrian Festival (WEF), the world’s largest and longest running horse show; the Adequan® Global Dressage Festival (AGDF), and International Polo Club Palm Beach (IPC) and other events held at the Palm Beach International Equestrian Center in Wellington, Florida. Combined, these events draw thousands of horses and tens of thousands of riders, owners, grooms, and service providers from around the world every winter. The WEF and AGDF offer world-class hunter, jumper, and dressage competition at one of the premier equestrian facilities in the world and contribute more than $120 million dollars of economic impact to Palm Beach County every year, while IPC hosts the world’s top international high-goal polo during the winter season. WEF also hosts the “Great Charity Challenge presented by Fidelity Investments®”, which has raised more than $10 million for more than 100 Palm Beach County charities in its seven-year history.

About Tryon International Equestrian Center

Tryon International Equestrian Center at Tryon Resort, host of the FEI World Equestrian Games™ Tryon 2018, is one of the world’s premier equestrian lifestyle destinations. From carousel to competition, the mission of Tryon Resort is to celebrate the magic of the horse, grow equestrian sport, and increase access to this majestic animal. With first-class facilities for hunter/jumper, dressage, and eventing competitions, the facility will soon accommodate all eight equestrian disciplines.

Tryon Resort is a spring, summer and fall haven for equestrian competitors and enthusiasts, and a year-round destination for connoisseurs of diverse cuisine and shopping, lodging getaways, and family entertainment. Learn more at www.Tryon.com.

About the FEI World Equestrian Games™

The FEI World Equestrian Games™, held every four years in the middle of the Olympic cycle, is the property of the Fédération Equestre Internationale (FEI), the world governing body for horse sport recognised by the International Olympic Committee (IOC). It is one of the biggest events on the global sporting calendar, combining World Championships in the Olympic disciplines of Jumping, Dressage and Eventing, the Paralympic discipline of Para-Equestrian Dressage, as well as Driving, Endurance, Vaulting and Reining.

The inaugural FEI World Equestrian Games™ were hosted in Stockholm (SWE) in 1990. Since then the Games have been staged in The Hague (NED) in 1994, Rome (ITA) in 1998, Jerez (ESP) in 2002, and Aachen (GER) in 2006. The first Games to be organised outside Europe were the Alltech FEI World Equestrian Games™ in Kentucky (USA) 2010. The Games came back to Europe for the 2014 edition, the Alltech FEI World Equestrian Games™ in Normandy (FRA), which attracted more than 500,000 on-site spectators and a worldwide television audience of 350 million, as well as delivering an economic impact of €368 million to the French economy. The FEI World Equestrian Games™ History Hub can be viewed here.

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Van Wagner Sports & Entertainment and Jersey Mike's Announces the Title Sponsorship of the 2018 Jersey Mike’s Jamaica Classic

Posted on May 31, 2018

The newest NCAA basketball MTE tournament for college teams and their fans will be held November 16-18, 2018, in one of the most iconic destinations in the Caribbean.

“From our ongoing involvement with the NCAA, we know college basketball fans are sub sandwich fans,” said Rich Hope, Chief Marketing Officer, Jersey Mike’s Franchise Systems, Inc. “Title sponsorship of the 2018 Jersey Mike’s Jamaica Classic allows us to extend the season so we can continue to engage with our customers during the tournament.”

Eight (8) teams will participate in the tournament with twelve (12) tournament games held on select campus sites and eight (8) games at the Montego Bay Convention Centre in Jamaica. All eight (8) games played in the Montego Bay Convention Centre will be televised live on CBS Sports Network.

“We are thrilled to announce Jersey Mike’s as the title sponsor of the Jamaica Classic,” said Mike Palisi, Executive Vice President of Van Wagner Sports & Entertainment. “As Jersey Mike’s continues to grow and expand, we believe this is a great extension of the partnerships they have already created with Colleges and Universities across the country and provides them with an ownership position in what promises to be quality preseason college basketball event for years to come.”

For additional information or details pertaining to the purchase of tournament tickets and hotel packages in Montego Bay please reference https://www.jamaicaclassic.com/


About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

About Jersey Mike’s

Jersey Mike’s, a fast-casual sub sandwich franchise with more than 1,500 locations open and under development nationwide, believes that making a sub sandwich and making a difference can be one and the same. Since 1956, this has been the driving force at Jersey Mike’s — serving customers, teams, and franchisees. The company’s commitment to excellence is what makes Jersey Mike’s a great franchise opportunity. From day one, Jersey Mike’s works with franchisees to ensure the best possible location, training, marketing, and ongoing coaching and support. Jersey Mike’s currently is seeking single- and multi-unit operators who have a unique passion for the business, giving to others, and bringing energy to people’s lives to help grow the fast-casual sandwich concept throughout the nation. For more information about available franchise opportunities, visit: www.jerseymikes.com/franchise or call 732-292-8272.

 

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Media Contacts:

VWSE: Chrissy Suchy – csuchy@vanwagner.com or (212) 699-8574

Jersey Mike’s: Kyle Potvin — kpotvin@splashllc.com or 917-838-4500

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Kennesaw State University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on May 21, 2018

As part of the agreement, VWSE Collegiate Services division will launch “KSU Athletics Sponsorships,” the local team that will be dedicated to representing the University in the marketplace. VWSE will work with the University’s athletic leadership to create meaningful year-round assets to enhance the overall game day experience and create unique and valuable sponsorship opportunities.

“We are thrilled to announce our partnership with Van Wagner Sports and Entertainment,” said Kennesaw State Director of Athletics Milton Overton. “As we continue to grow our brand, we are excited to add the experience of Van Wagner to allow us to execute our long term fiscal sustainability strategy. We look forward to building a relationship that engages our corporate partners, community and alumni for years to come.”

 “We are proud to welcome Kennesaw State University to our growing Collegiate Services Division,” said VWSE Executive Vice President Mike Palisi. “The opportunity to partner with one of the fifty largest public universities in the country, which is not only enjoying unprecedented academic and athletic success, but is poised to soar to even greater heights, is truly an honor. We look forward to working with Milton and his team on growing revenues and the Owls brand throughout the region.”

With 13 colleges on two metro Atlanta campuses, Kennesaw State is a member of the University System of Georgia and the third-largest university in the state. KSU has over 35,000 students, and is recognized as one of the South’s most innovative institutions by U.S. News and World Report. Kennesaw State’s NCAA Division I athletics program includes 18 varsity sports teams, with multiple national, regional and conference championships in baseball, softball, soccer and men’s basketball. KSU Athletics participates in the Atlantic Sun Conference and Big South Conference (football only).

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Big South Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association, Western Athletic Conference, and the West Coast Conference, as well as Arizona State National Sales, Canisius College, Florida International University, Georgia State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, and Towson University.

 

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About KSU Athletics

Kennesaw State University Athletics is an NCAA Division I athletics department competing in the Atlantic Sun Conference in 15 sports and in the Big South Conference in FCS football. The Owls are in the midst of an unprecedented year, winning seven conference championships, nine total trophies and sending eight teams to the NCAA postseason, the most in school history for a single season. In only its third competitive season, football completed a 2017 campaign that included a 12-2 record, Big South Conference championship, NCAA Division I FCS Playoffs quarterfinal appearance and No. 8 final ranking. Located in metro Atlanta, Kennesaw State offers more than 150 undergraduate, graduate and doctoral degrees to its more than 35,000 students.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627  

KSU: David Beall – jbeall2@kennesaw.edu or (470) 578-7872

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Van Wagner Sports & Entertainment Secures Extension with U.S. Figure Skating

Posted on April 24, 2018

The agreement runs through the 2025-26 season, extending the partnership through two Olympic quadrennials.

“U.S. Figure Skating has been an incredible partner for Van Wagner Sports over the past 10 seasons,” said Jeff Knapple, president of global sales, VWSE. “We have grown tremendously together and are excited to continue representing U.S. Figure Skating’s desirable marketing and media assets for the long term.”

For the first time in their decade-long relationship, VWSE and U.S. Figure Skating will together control all commercial media inventory on NBC Sports and NBC Sports Network for 80+ hours of planned competition coverage each season.

“Expanding our coverage on NBC and controlling every commercial unit is a new course for our relationship with U.S. Figure Skating and one we heavily analyzed,” said Rem de Rohan, VP of global sales, VWSE. “We strongly believe in the future of this organization and are eager to control the market for this coveted adult-female consumer base in a unique live sports environment.

In addition to the commercial inventory across NBC and NBCU, U.S. Figure Skating and VWSE will continue to offer a full suite of multiplatform sponsorship assets including event entitlements, television-visible rinkboard signage, content integration, in-arena fan engagement opportunities, digital and social media extensions, grassroots programming and more.

“Van Wagner has become an important extension of the U.S. Figure Skating family over the last 10 years,” said Ramsey Baker, chief marketing officer, U.S. Figure Skating. “They understand our sport and we have built a solid foundation together. This extended relationship gives us the opportunity to further develop platforms that serve our brand partners’ needs in creative ways, which will make our offering that much stronger for years to come.”

U.S. Figure Skating hosts two major events annually including Skate America, one of six events in the Grand Prix of Figure Skating, and the U.S. Figure Skating Championships, which draw approximately 120,000 fans each year. 2018 Skate America is set for Oct. 19-21 in Everett, Washington, while the 2019 U.S. Championships will take place Jan. 19-27 in Detroit.

Earlier today, U.S. Figure Skating and NBC Sports announced a long-term extension of their partnership in which NBC Sports will be the exclusive television home for domestic and international figure skating competitions through the 2025-26 season. Coverage of the 2018-19 season starts in October with the ISU Grand Prix of Figure Skating Series and concludes with the 2019 World Team Trophy in April.

The 2017-18 figure skating season concluded last month with American Nathan Chen winning his first world title following a fifth-place finish at the 2018 Olympic Winter Games in February. Team USA won two Olympic medals in Korea. The U.S. won bronze in the team event before siblings Maia and Alex Shibutani finished third and won bronze in the ice dance competition.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

About U.S. Figure Skating

U.S. Figure Skating is the national governing body for the sport of figure skating in the United States as recognized by the United States Olympic Committee and the International Skating Union. U.S. Figure Skating is comprised of more than 750 member clubs, collegiate clubs, school-affiliated clubs and more than 1,000 registered Learn to Skate USA programs representing more than 184,200 members. U.S. Figure Skating is charged with the development of the sport on all levels within the United States including athletes, officials, sanctioning of events and exhibitions, and establishing the rules and guidelines by which the sport is governed.

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Pacers Bring In Van Wagner

Posted on March 29, 2018

Bankers Life Fieldhouse, once known as Conseco Fieldhouse, has been home to the Indiana Pacers since 1999. (Courtesy Pacers Sports & Entertainment)

The NBA’s Indiana Pacers have hired Van Wagner Sports & Entertainment to sell naming rights for their arena, and the agency is seeking a partner to pay potentially more than double the deal in place at Bankers Life Fieldhouse.

CNO Financial Group, parent company of insurance group Bankers Life, announced two weeks ago that it would not renew its 20-year, $40-million deal signed in 1999, the year the arena opened. At the time, Conseco Fieldhouse was the name of the facility. It was rebranded as Bankers Life Fieldhouse in 2011, one year after Conseco Inc. changed its name to CNO.

The current agreement expires June 30, 2019, said Rick Fuson, president and chief operating officer for Pacers Sports & Entertainment, the Pacers’ parent company.

Chris Allphin, Van Wagner senior vice president of team and venue services, said the situation is ripe for reselling naming rights for a building kept in top condition over the years by Pacers Sports & Entertainment, parent company of the Pacers and WNBA Fever. The arena, originally designed by the old Ellerbe Becket and built by hometown firm Hunt Construction (both now part of AECOM) for $185 million, stands out as the first retro-themed NBA venue, paying homage to Indiana’s storied hoops history.

“The arena is in wonderful shape and looks more like it’s five years old instead of turning 20 years old,” Allphin said. “It’s located in a business-friendly market where everybody loves basketball.”

The city has gained some momentum. In addition to being named host for the 2021 NBA All-Star Game, Indianapolis continues to grow, Fuson said, and it’s on Seattle-based Amazon’s list of 20 finalists for the company’s second headquarters.

Van Wagner has received multiple calls from companies showing interest in acquiring naming rights after CNO Financial Group made its announcement. The agency has had some initial talks with candidates, although Allphin would not identify the prospects.

Tech firm Salesforce, which has a major office in Indianapolis and recently bought naming rights to the Chase Tower downtown, was mentioned as a potential candidate for the arena’s naming rights, according to the Indianapolis Business Journal. Salesforce is among the Pacers’ business partners, in addition to locally based Eli Lilly, plus KeyBank, U.S. Foods and others, Fuson said.

“They’re all part of the landscape here,” he said, without giving further details on which brands may be in play for naming rights. “This building is as busy as anyplace in the country. We had 32 concerts last year, along with Big Ten and NCAA events. We’re all looking forward to the next generation of this arena.”

Van Wagner has targeted Golden 1 Center’s naming-rights deal as a benchmark for a new deal in Indianapolis, Allphin said. In 2015, the Sacramento Kings signed a deal with Golden 1, California’s largest credit union, which is paying the team $6 million a year over 20 years. Allphin also mentioned the Milwaukee Bucks’ attempt to sell naming rights for $7 million a year for their new arena as another benchmark. To date, no deal has been signed in Milwaukee for the $525-million arena, set to open in late summer.

Both arenas are much newer than Bankers Life Fieldhouse, and all three venues sit in midsize NBA markets, but the value of naming rights has escalated over the past two decades because of the growth of digital media and social media channels, according to sports marketers.

Some industry experts think Van Wagner may be setting its expectations too high for a smaller-market arena that has already had two names.

“There is no guarantee of that much of an increase since it is not a major market or a highly visible franchise,” said Rob Yowell, president of Gemini Sports Group. “This would also be the third name on the building, so I’d expect $3 million to $3.5 million a year for naming rights. If they are smart, they combine it with the jersey patch [which the Pacers have not sold to date] and increase the value of the package and make it more attractive."

Allphin leads the sales effort for Van Wagner, assisted by Jeff Knapple, the firm’s president and CEO and among the leading brokers of naming rights. Kyle Folts, on the analytics side, and Matt Wikstrom, formerly with Wasserman, are also working on the deal for Van Wagner.

Van Wagner’s recent naming-rights projects include SunTrust Park in suburban Atlanta and U.S. Bank Stadium in Minneapolis. All told, the agency has consulted on deals worth nearly $3 billion over the past 20 years, which includes agreements Allphin and Knapple worked on for other companies.

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Jersey Mike’s Subs to be Presenting Sponsor of 2018 CAA Men’s Basketball Championship

Posted on February 23, 2018

As presenting sponsor, the CAA will provide Jersey Mike’s with prominent branding inside the North Charleston Coliseum, which will be hosting the event.  Also included will be brand integration into the CAA’s digital and social media platforms covering the games and related events. The agreement was secured by the CAA’s multi-media rights partner Van Wagner Sports & Entertainment (VWSE). 

“Jersey Mike’s Subs is excited to be involved with the Colonial Athletic Association,” said Rich Hope, CMO  of Jersey Mike’s Franchise Systems. “Our company believes strongly that college sports are a great vehicle to promote our brand and engage our customers.  The CAA’s footprint aligns well with our store locations from the Northeast through South Carolina.  We look forward to being a part of this exciting event in the Lowcountry!”

CAA Commissioner Joseph D’Antonio said, “We are pleased to announce Jersey Mike’s as a new partner for the CAA and are proud to welcome them as the presenting sponsor of our Men’s Basketball Championship. Being part of the CAA’s showcase event will provide great exposure for their company and we are looking forward to promoting their products to our fans across the country and to those attending the games at the North Charleston Coliseum.”

About Jersey Mike’s Subs

Jersey Mike’s, a fast-casual sub sandwich franchise with more than 1,500 locations open and under development nationwide, believes that making a sub sandwich and making a difference can be one and the same. Since 1956, this has been the driving force at Jersey Mike’s — serving customers, teams, and franchisees. The company’s commitment to excellence is what makes Jersey Mike’s a great franchise opportunity. From day one, Jersey Mike’s works with franchisees to ensure the best possible location, training, marketing, and ongoing coaching and support. Jersey Mike’s currently is seeking single- and multi-unit operators who have a unique passion for the business, giving to others, and bringing energy to people’s lives to help grow the fast-casual sandwich concept throughout the nation. For more information about available franchise opportunities, visit:

www.jerseymikes.com/franchise or call 732-292-8272.

 

Other information can be found at: www.jerseymikes.com. Follow us on Facebook (www.facebook.com/jerseymikes) and Twitter (www.twitter.com/jerseymikes).

 

About CAA

The Colonial Athletic Association is a 10-member Division I athletic conference with a geographic footprint that stretches from Boston to Charleston, S.C. Recognized as one of the nation’s top collegiate conferences both athletically and academically, the CAA encompasses several of the nation’s largest metropolitan areas. Member schools include the College of Charleston, the University of Delaware, Drexel University, Elon University, Hofstra University, James Madison University, the University of North Carolina Wilmington, Northeastern University, Towson University, and the College of William and Mary.


About Van Wagner Sports & Entertainment

 Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns

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West Coast Conference Secures Gorilla Glue as Title Sponsor of 2018 Basketball Championships in Las Vegas

Posted on February 21, 2018

The 2018 Gorilla Glue West Coast Conference Basketball Championships will take place March 1-6 at Orleans Arena in Las Vegas.  The agreement was secured by the WCC’s multi-media rights partner Van Wagner Sports & Entertainment (VWSE). 

“We are pleased to partner with The Gorilla Glue Company to bring fans the excitement surrounding this year’s West Coast Conference Basketball Championships,” said WCC Interim Commissioner Connie Hurlbut. “The 2018 Gorilla Glue West Coast Conference Basketball Championships will be a memorable event and we look forward to expanding our relationship with The Gorilla Glue Company.”

As title sponsor, Gorilla Glue will receive a dominating marketing presence at the basketball championship as the WCC celebrates the tenth anniversary of moving its highly-successful tournament to Las Vegas. All 18 men’s and women’s games will be nationally televised in more than 60 million homes.

“Gorilla Glue is proud to be the title sponsor of the WCC basketball championships. We know our fans love basketball and we are excited for them to experience the brand in this event. Best of luck to all the players and coaches – we look forward to watching you,” said Deb Kaylor, Vice President of Brand Marketing of The Gorilla Glue Company.

“We are extremely excited to introduce Gorilla Glue as the Title Sponsor of the 2018 West Coast Conference Basketball Championships. This is a great example of VWSE’s Global Sales team aligning the marque event of one of the nation’s premier basketball conferences with an exceptional company and brand. We look forward to delivering tremendous national exposure to Gorilla Glue through the West Coast Conference Championships,” added Michael Palisi, Executive Vice President of VWSE’s Collegiate Services Division.  

About Gorilla Glue 

Based in Cincinnati, the Gorilla Glue Company has been selling Gorilla Glue for more than a decade. The glue was first discovered in Indonesia on teak furniture, but consumers soon found it to be incredibly versatile and demand soared. The company has since expanded its offerings to include Gorilla Tape, Gorilla Super Glue, Gorilla Wood Glue, Gorilla Epoxy, and Gorilla Construction Adhesive. The family-owned and -operated company was named a Top Place to Work in Cincinnati seven years in a row. For more information, visit GorillaTough.com.

About the West Coast Conference

The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in NCAA Division I intercollegiate athletics, with 15 conference-sponsored sports: baseball, men's and women's basketball, women’s beach volleyball, men's and women's cross country, men's and women's golf, women's

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GoDaddy to sponsor 12 international Table Tennis events in 2018

Posted on February 20, 2018

GoDaddy branding will be featured at sponsored events for a total of twelve ITTF events in 2018, in locations around the world.

The partnership renewal comes on the back of five event partnerships on the Seamaster 2017 ITTF World Tour which were highly successful in promoting table tennis globally, and in GoDaddy’s growing presence worldwide.

As part of this year’s sponsorship, GoDaddy will be the Event Major Sponsor and Daily Review Sponsor for ITTF’s digital platforms for nine events on the Seamaster 2018 ITTF World Tour and three ITTF World Cup events.

The deal will include: Hang Seng Hong Kong Open – Hong Kong: 24-27 May 2018; Japan Open – Fukuoka, Japan: 8-10 June 2018; Qatar Open – Doha, Qatar: 8-11 March 2018; German Open – Bremen, Germany: 23-25 March 2018; China Open – Shenzhen, China: 31 May-3 June 2018; Korea Open – Daejeon, Korea: 19-22 July 2018; Australia Open – Geelong, Australia: 26-29 July 2018; Austrian Open – Linz, Austria: 8-11 November 2018; 2018 ITTF World Tour Grand Finals – 13-16 December 2018; Team World Cup – London, England – 22-25 February 2018; Women’s World Cup – Chengdu, China – 28-30 September 2018 and Men’s World Cup – Paris, France – 19-21 October 2018

ITTF President Mr. Thomas WEIKERT shared, “We are pleased to expand our sponsorship agreement with GoDaddy for this year, and the opportunity to work together on more events. Table Tennis has an increasingly strong presence around the world and the broad exposure can help global brands such as GoDaddy achieve their sponsorship goals.”

Roger Chen, Vice President of APAC Region, GoDaddy, said, “ Table tennis has been popular in Asia and is growing in other countries. GoDaddy is pleased to be working again with the ITTF this year sponsoring Table Tennis Tour Events in countries around the world. Extending our sponsorship to twelve events this year, gives us the opportunity to raise global awareness about GoDaddy and the value we provide in helping people create a powerful online presence for their venture.”

GoDaddy worked with Van Wagner Sports & Entertainment (VWSE) to secure this ITTF Major Sponsor agreement.



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Live From Super Bowl LII: U.S. Bank Stadium Ready To Put on the Video Show It Was Built For

Posted on February 05, 2018

By Brandon Costa, Director of Digital

Sunday, February 4, 2018 - 12:16 pm

Since the first beam went up on this massive structure in Downtown Minneapolis, U.S. Bank Stadium has been building to this moment. Super Bowl LII is here, and an all-star team from Van Wagner Sports & Entertainment Productions, stadium manager SMG, and the Minnesota Vikings is ready to put on a Super Bowl videoboard production for the ages.


U.S. Bank Stadium in Minneapolis is playing host to its first Super Bowl.

When 66,000-plus pack into the sparkling bowl, they’ll be treated to quite a few in-venue firsts on those boards, including the Super Bowl debut of SMT’s Yellow 1st & 10 line, a completely new Super Bowl LII graphics package, and an expanded arsenal of camera angles.

“Every Super Bowl, we’re tasked with moving the needle,” says Bob Becker, EVP, ‎Van Wagner Sports & Entertainment (VWSE) Productions, which has designed the videoboard. “What can we do differently this Super Bowl that we haven’t done in the past? That’s our constant challenge. This is my 23rd [Super Bowl], and, every year, it gets bigger and bigger and bigger. When it’s over, you say, ‘Wow, what a great job,’ and then you start stressing about next year and wonder, ‘Well, how do we top that?’ That’s how I feel about that: you’ve got to always up your game.”

The stadium’s crown jewels are a pair of Daktronics video displays behind the end zones that measure 68 x 120 ft. and 50 x 88 ft., respectively. This year, for the first time at a Super Bowl, those boards will feature a full complement of the Yellow 1st & 10 line. SMG and the Vikings had a standing relationship with North Carolina-based SMT throughout the season, offering the yellow line encoded on their 50-yard-line camera. For the Super Bowl, they chose to expand it to include the other main cameras at each of the 20-yard lines. SMT’s Ben Grafchik will be sitting at the front of the control room, calling up specialty data-driven graphics, tickers, and data feeds for the control-room crew to call up as they desire.

Those advanced graphics are part of a completely fresh graphics package that Van Wagner has developed for this game. It’s the classic hard work done by the company: build a season’s worth of graphics to be used on a single night. Also, not only does Van Wagner come in and take over the U.S. Bank Stadium control room, but its team has basically torn it apart, pulling out gear and replacing it with specialty systems in order to take the videoboard show to that next level.


A crew of nearly 100 people are working the in-venue show at Super Bowl LII at U.S. Bank Stadium.

“It’s not because it’s not good,” says Becker, “but that’s how we make it bigger and better. Sometimes, you’ve got to bring technology in to make it bigger and better. And, to these guys’ credit, they have not only been there from Day One for us but have been open to allowing us to tear apart their room and integrate these new things. And it happens a lot that they go, Hey, you know something, I’d love to use that for a Vikings season next year. So there’s benefit on both sides.”

One of the vendors that has gone above and beyond for the control room is Evertz. The company has provided a crosspoint card for redundancy and the EQX router while also supplementing with some spare input cards, output cards, and frame syncs.

It’s a challenging effort to make temporary alterations to the control room, but SMG and the Vikings have welcomed the opportunity to expand with open arms.

“There’s a reason I took this job,” says Justin Lange, broadcast operations coordinator for U.S. Bank Stadium, SMG. “This is a prestigious event, and this is big for this city, the Vikings, and for us as a company. It’s been a great experience. It’s a great opportunity for us to showcase what we can do with this room, what we can do with these boards. The sightlines are great in this facility. The boards are great, the IPTV system is expansive, and we’re just excited to showcase what we have to offer as a facility.”


Van Wagner Sports & Entertainment’s Bob Becker (left) with SMG’s Justin Lange in the U.S. Bank Stadium control room prior to Super Bowl LII

Normally, the control room features both Evertz IPX and baseband routing, an 8M/E Ross Acuity switcher with 4M/E and 2M/E control panels to cut secondary shows, and Ross XPression graphics systems. The all-EVS room houses a wide range of EVS products, including three 12-channel 1080p replay servers, one 4K replay server, IPDirector, Epsio Zoom, and MultiReview.

For the Super Bowl, the control room will have more cameras to choose from than it has ever had before. A total of 18 in-house cameras deployed throughout the bowl (which is more than the normal eight for a Vikings game), including four RF handhelds, an RF Steadicam, and two robotics.

The crew is also an impressive sight to behold. Nearly 100 people are working on the videoboard show in the combined efforts between Van Wagner, SMG, and the Vikings. There’s also a handful of editors across the street in the 1010 Building (where many broadcasters have set up auxiliary offices) cutting highlight packages and team-specific content.

“This is the biggest event in the world,” says Becker, “and we and the NFL mean to acknowledge that. We’re willing to do what needs to be done to put on the biggest event in the world.


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Hawks hire Van Wagner after its sales work at SunTrust Park

Posted on October 31, 2017

Van Wagner’s Evan Gitomer is the project director. He is leading a team of 10 Hawks sales representatives selling two new suite products in addition to loge boxes and party suites marketed as cabanas, said Kyle Brunson, the team’s senior vice president of ticket sales and service.

Gitomer, whose premium sales experience includes stints with the Orlando Magic and the old Kansas City Wizards, knows the Atlanta market well. Over the past 2 1/2 years, he led Van Wagner’s effort to sell 32 suites and about 3,200 club seats for SunTrust Park, which the Atlanta Braves opened in March.

In Cobb County, Van Wagner filled a deeper role as the Braves’ sales agency. Several Van Wagner employees sold premium seats at the team’s preview center across the street from the ballpark. In downtown Atlanta,Gitomer alone will be embedded with the Hawks’ sales team at a preview center whose location has yet to be determined, Brunson said. Gitomer will work with Brunson and Andrew Saltzman, the Hawks’ executive vice president and chief revenue officer, to supervise the sales staff.

“We felt like Van Wagner had done an excellent job with the SunTrust Park project,” Brunson said. “We need as much support as possible from the experts and their knowledge of the market.”

The new inventory revolves around a redistribution of premium seats at the 18-year-old facility. When it opened in 1999, Philips Arena’s suites and club seats were all situated on the building’s west side, a feature unique among NBA and NHL venues.

But over time, the suite wall model became outdated, creating a negative image over what some perceived to be a separation between the “haves” and “have nots” in the arena, and many suites became vacant after long-term agreements expired, project officials said.

As part of the arena’s reconfiguration, the two levels of existing suites closest to the court are being converted to 20 Veranda and 21 Loft suites, respectively, redesigned to encourage greater interaction and an improved social experience over the traditional suite model.

The final mix of concert loge boxes, situated opposite stage end, and the cabanas is to be determined, officials said. The same is true for the pricing of all the new premium inventory.

Construction on the upgrades began this past summer. Work will continue through the season and is scheduled to be completed by next October, in time for the 2018-19 season.

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Montego Bay to host preseason NCAA basketball

Posted on October 26, 2017

Seven teams are slated to participate in the inaugural, Jamaica Classic, a new National Collegiate Athletic Association (NCAA) basketball Multi-team Exempt (preseason) tournament for American college teams, that will be held at the Montego Bay Convention Centre from November 17-19.

The tournament which is being hosted jointly by Van Wagner Sports & Entertainment (VWSE), the Jamaica Tourist Board, the Ministry of Culture, Gender, Entertainment and Sport and SMG/Montego Bay Convention Centre will include basketball teams from Florida State University, Colorado State University, Fordham University, Tulane University, University of Hartford, Miami University and Long Island University (LIU), Brooklyn.

Twelve of the tournament games will be held on selected campus courts, while seven games will be hosted at the Montego Bay Convention Centre in St James. Five of the games to be played at the Montego Bay Convention Centre will be televised live on CBS Sports Network. Global sports is hoping this event can become an annual event on the calendar.

Dittie Guise, general manager, Montego Bay Convention Centre said their team would be pulling out all the stops to ensure execution at the highest level, while acting director of tourism, Donnie Dawson, is also very excited about the partnership.

"The Jamaica Tourist Board is always happy to be part of something phenomenal that shines the spotlight on our multifaceted destination. When we consider that basketball is among the top three most popular sports in the United States, the Jamaica Classic basketball tournament is an excellent event to promote the island to an enthusiastic market segment," he said.

- LS

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Van Wagner Sports & Entertainment Announces the Creation of the Jamaica Classic Pre-Season College Basketball Tournament

Posted on October 18, 2017

The inaugural Jamaica Classic, the newest NCAA basketball MTE tournament for college teams and their fans, will be held November 17-19, 2017, in one of the most iconic destinations in the Caribbean.

 

 “We are extremely excited to partner with the Jamaica Tourist Board, the Ministry of Culture, Gender, Entertainment and Sport and the SMG Montego Bay Convention Centre in presenting the Inaugural Jamaica Classic,” said Mike Palisi, Executive Vice President of VWSE. “Consistent with our objective to create innovative platforms for college programs, we look to establish the Jamaica Classic as a premier pre-season college basketball destination for years to come.”


Seven (7) teams have agreed to participate in the inaugural season which will include Florida State University, Colorado State University, Fordham University, Tulane University, University of Hartford, Miami University and LIU Brooklyn. Twelve (12) tournament games will be held on select campus sites and seven (7) at the Montego Bay Convention Centre in Jamaica. Five (5) of the games played in the Montego Bay Convention Centre will be televised live on CBS Sports Network.

 

Donnie Dawson, Jamaica’s Acting Director of Tourism is very excited about the partnership: “The Jamaica Tourist Board is always happy to be part of something phenomenal that shines the spotlight on our multifaceted destination. When we consider that basketball is among the top three most popular sports in the United States, the Jamaica Classic basketball tournament is an excellent event to promote the island to an enthusiastic market segment.”

 

“It is going to be epic,” said Minister of Culture, Gender, Entertainment and Sport, the Honourable Olivia Grange, who added “the Jamaica Classic is part of the government’s thrust to strengthen the island’s reputation as a sports country.”

 

 “We are looking forward in welcoming and hosting all the representatives from Van Wagner Sports & Entertainment and the teams participating in the Jamaica Classic basketball competition. This event is a first of its kind for Jamaica and we are happy that we are able to partner and assist in this historic initiative and that the SMG/Montego Bay Convention Centre (SMG/MBCC) is the host venue. We encourage our visitors to explore all the attractions that Montego Bay has to offer; the warmth, beauty and friendly atmosphere which is also fully embodied at the SMG/MBCC. This is an exciting event and we are pulling out all the stops to ensure execution at the highest level,” said Dittie Guise, General Manager, SMG/Montego Bay Convention Centre.


For additional information or details pertaining to the purchase of tournament tickets and hotel packages in Montego Bay please reference https://www.jamaicaclassic.com/


About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

About Jamaica Tourist Board

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. TripAdvisor® ranked Jamaica #12 Best Destination in the World in 2017 and top three island in the world in 2016.  The JTB was declared the Caribbean’s Leading Tourist Board by the World Travel Awards (WTA) from 2006 to 2016. In 2016, Jamaica earned the WTA’s vote for the Caribbean’s Leading Destination and the Caribbean’s Leading Cruise Destination for the tenth consecutive year. Additionally, Ocho Rios was named the Caribbean’s Leading Cruise Port; Sangster International Airport was voted the Caribbean’s Leading Airport; Club Mobay was named the Caribbean’s Leading Airport Lounge; Dolphin Cove was voted the Caribbean’s Leading Adventure Tourist Attraction; the Montego Bay Convention Center was named the Caribbean’s Leading Meeting & Conventions Center; and GO! Jamaica Travel was named the Caribbean’s Leading Tour Operator. 

 

JTB offices are located in Kingston, Montego Bay, Miami, Toronto and London. Representative offices are located in Berlin, Barcelona, Rome, Amsterdam and Mumbai. For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Web site at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422).  Follow the JTB on Facebook, Twitter, Instagram, Pinterest and YouTube. View the JTB blog at www.islandbuzzjamaica.com.

 

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Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627 

SMG/Montego Bay Convention Centre: Dittie Guise - Mgordon@mobaycentre.com or (876) 622-9330 Ministry of Culture, Gender, Entertainment and Sport: Oliver Watt – oliver.watt.jm@gmail.com or (876) 564-9198

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Big South Conference Selects Van Wagner Sports & Entertainment to Manage Marketing and Sponsorship

Posted on October 10, 2017

Together, VWSE and Big South will look to further enhance event-driven experiences for the Conference while creating a year-round brand presence for sponsors, member institutions, and a growing fan base through sponsorship sales, promotions, event production, broadcast rights and marketing activation.

“Van Wagner is the right partner at the right time for the Big South.  Through the tremendous cooperation of our members, the Big South has been a pioneer in aggregating corporate partner rights to the mutual benefit of the Conference and our partners, and we have had great success through our in-house efforts,” said Commissioner Kyle Kallander.  “However, the more we considered working with Van Wagner, the more we realized that their resources, support, expertise, and most importantly their people, would elevate our corporate partner program to greater heights.  We are looking forward to a great future with Van Wagner!”

VWSE gains yet another conference to their portfolio of collegiate athletic conferences with the addition of the Big South. VWSE currently represents the multimedia rights for the West Coast Conference, Western Athletic Association, Colonial Athletic Association, America East Conference and the Central Intercollegiate Athletic Association.

“The opportunity to work with the Big South Conference and its outstanding member institutions is a true privilege,” said Mike Palisi, Executive Vice President of VWSE. “Kyle Kallander and his team have built a tremendous corporate partners program and to be entrusted to work with them to build upon that success is a great honor that we cherish.”

Big South Conference

Founded in 1983, the Big South Conference is an exemplary leader in college athletics, dedicated to developing student-athletes through the pursuit of excellence in the classroom, community and field of play.  The league’s growing presence as an NCAA Division I athletic conference is made evident by its multitude of athletic accomplishments, innovative marketing and media partnerships, increased television packages and most importantly, its commitment to fostering the academic, personal, social, athletic and leadership development of its student-athletes.  Comprised of 10 member institutions (Campbell University, Charleston Southern University, Gardner-Webb University, High Point University, Liberty University, Longwood University, Presbyterian College, Radford University, UNC Asheville and Winthrop University, plus football members Kennesaw State University, Monmouth University and the University of North Alabama) sharing a common geographic region and similar academic values and purposes, the Big South’s remarkable history of achievement is characterized by the league’s 19 championship sports and the profound academic and life successes of its nearly 3,500 student-athletes. The Big South Conference: Where Winners Are Made.


About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

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Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627  

Big South: Mark Simpson – marks@bigsouth.org or (704) 341-7990 x 228

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Western Athletic Conference Selects Van Wagner Sports & Entertainment to Manage Marketing and Sponsorship

Posted on September 21, 2017

VWSE and the WAC will collaborate to enhance the WAC Championships experience and create a year-round activation opportunity for sponsors, member institutions, and a growing fan base through VWSE’s expertise in sponsorship sales, promotions, event production and marketing activation. Digital and live broadcast productions also will be part of the new media rights package.

“It was very important to partner with an innovative, aggressive company that also had a great understanding of the conference landscape and the assets of the WAC,” Commissioner Jeff Hurd said. “After a few conversations it was obvious that Van Wagner checked all of the necessary boxes, and we look forward to a long and mutually-beneficial relationship.”

 By representing the WAC’s multi-media rights, VWSE adds yet another conference to their portfolio of collegiate athletic conferences across the country, already including the West Coast Conference, Colonial Athletic Association, America East Conference and the Central Intercollegiate Athletic Association. 

“The opportunity to partner with the WAC, Commissioner Jeff Hurd and his outstanding team is a true privilege,” said Mike Palisi, Executive Vice President of VWSE. “We look forward to working together to build a corporate partners program that builds on the Men’s and Women’s Basketball Championships in Las Vegas, extends the reach of the Conference and drives true value for sponsors.”

 

Western Athletic Conference

The WAC was formed in 1962 and is currently comprised of eight member institutions: California State University, Bakersfield; Chicago State University; Grand Canyon University; University of Missouri-Kansas City; New Mexico State University; Seattle University; The University of Texas Rio Grande Valley; and Utah Valley University. California Baptist University will join the WAC beginning with the 2018-19 academic year. The WAC crowns team and individual champions in 19 sports – eight men’s and 11 women’s. The WAC office is located in Denver, Colo. For more information on the conference, visit wacsports.com.


About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

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Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   

WAC: Hope Shuler – hshuler@wac.org or (303) 962-4213

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Win the Ultimate College Football Tailgating Experience From Jersey Mike’s Subs

Posted on September 14, 2017

One winner from each of 17 universities will be selected to receive eight (8) tickets to a regular season home football game and Jersey Mike’s catering for the winner and his/her guests for a tailgate party prior to the game.

Participating schools include Arizona State University, Duke University, Northwestern University, Rutgers University, San Diego State University, Texas Christian University, The Ohio State University, UCLA, University of Colorado, University of Florida, University of Georgia, University of Maryland, University of Michigan, University of South Carolina, University of Southern California, University of Tennessee and the University of Washington.

“Victory is all yours when you order authentic Jersey Mike’s sub sandwiches for your tailgating party,” said Rich Hope, chief marketing officer, Jersey Mike’s Franchise Systems. “Friends, football, food — the ultimate tailgate party doesn’t get any better than that.”

An additional score? Online gameday catering orders receive 10 percent off.

Fans can enter through September 30 by placing a Jersey Mike’s online order at www.jerseymikes.com or via the Jersey Mike’s mobile app on a mobile device and entering the select discount code for their favorite school or, without making an online order, by visiting www.jerseymikes.com/promo/cfb-tailgate-sweepstakes and following the instructions.

The promotion is being managed by Van Wagner Sports & Entertainment through the respective multimedia rights holders for the schools including IMG College, Learfield, Fox Sports College Properties, OUTFRONT Media Sports, Pac-12 MMR and VWSE.

Jersey Mike’s, a fast-casual sub sandwich franchise with more than 1,500 locations open and under development nationwide, believes that making a sub sandwich and making a difference can be one and the same.  Jersey Mike’s offers A Sub Above®, serving authentic fresh sliced subs on freshly baked bread – the same recipe it started with in 1956 – and is passionate about giving back to its local communities. For more information, please visit www.jerseymikes.com or follow us on Facebook (www.facebook.com/jerseymikes) and Twitter (www.twitter.com/jerseymikes).

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                                                                             Jersey Mike’s Franchise Systems, Inc.

                                                                      2251 Landmark Place § Manasquan, NJ 08736

                                                                     (732) 223-4044 Telephone § (732) 223-0777 Fax

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Towson University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on September 13, 2017

As part of the agreement, VWSE Collegiate Services division will launch “Towson Athletics Sponsorships,” the local team that will be dedicated to representing the University in the marketplace. VWSE will work with the University’s athletic leadership to create meaningful year-round assets to enhance the exposure of the athletics program and create unique and valuable sponsorship opportunities. VWSE will exclusively manage and sell local broadcast and digital media assets, signage in all athletic venues, on-site marketing and promotions, promotional rights to the University’s athletic marks, as well as print and hospitality

 

“I am excited to have somebody who wants to be a true partner and understands what a partnership is about,” said Towson Director of Athletics Tim Leonard.  “I have known the folks who work at Van Wagner for nearly 20 years.  They have had a lot of success and I look forward to working with them.”

 

“As one of the nation’s top regional public universities, with a total enrollment of over 22,000, its location in the Baltimore area, combined with a proud history of athletic accomplishment both on and off the field, make this a phenomenal opportunity and one our team is extremely excited about”, said Mike Palisi, Executive Vice President of VWSE. “Equally exciting is the chance to work with the University leadership, especially Director of Athletics, Tim Leonard, and his team, on helping realize the true potential of its sponsorship program.”

 

Towson University is the largest university in the Baltimore area and the second-largest university in the prestigious University System of Maryland – the 12th-largest public university system in America. Now in its 36th year of NCAA Division I competition, the Tiger intercollegiate athletics program sponsors 19 sports. Towson football is the only program in NCAA history to make the playoffs at the Division I, II, and III levels.

 

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association and the West Coast Conference, as well as Arizona State National Sales, Canisius College, Florida International University, Georgia State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, Samford University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, among others.

 

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About Towson University

Founded in 1866, Towson University is among the nation’s best regional public universities, offering more than 100 bachelors’, masters and doctoral degree programs in the liberal arts and sciences, and applied professional fields. With close to 23,000 students, Towson University is among the largest public universities in Maryland. Towson combines research-based learning with practical application and its many interdisciplinary partnerships with public and private organizations throughout Maryland provide opportunities for research, internships and jobs. U.S. News & World Report has ranked Towson University one of the nation’s best and most efficiently run universities. An NCAA Division I school in athletics, Towson University is a member of the Colonial Athletic Association as well as the Colonial Academic Alliance.

 

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627  

Towson: John Brush – jbrush@towson.edu or (410) 704-3102

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Samford University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on July 31, 2017

As part of the agreement, the VWSE Collegiate Services division will oversee the locally based operation, Samford Sponsorships, which will work with university leadership to enhance the overall gameday experience and create unique and meaningful opportunities for the program’s sponsors, business partners and a growing and dedicated Bulldogs fan base.

“We are thrilled to announce our partnership with Van Wagner Sports & Entertainment.  As we continue to look for ways to grow our athletics department in alignment with the university’s mission, Mike Palisi and his team at VWSE made perfect sense. They have years of experience in multimedia rights, are of the highest character, and will allow us to look for new and creative ways to increase revenue and engage our campus and community.”

“The opportunity to partner with Director of Athletics Martin Newton, his staff and the outstanding leadership at Samford University is one in which our team takes great pride. With its commitment to excellence both on and off the field, and a community that fosters the growth of the complete student while encouraging social and civic responsibility and service, an association with Samford University delivers tremendous value,” said Mike Palisi, executive vice president of VWSE. “We look forward to a tremendous relationship for many years to come.”

The VWSE team, in collaboration with the Samford athletics department, will handle management, sales and integration of corporate sponsorship on all levels within multimedia resources, including the Bulldogs’ digital assets, venue signage, marketing, promotional rights to athletic marks and hospitality. 

The Samford Bulldogs compete in 17 NCAA Division I sports as members of the tradition-rich Southern Conference. The Bulldogs have won 32 conference championships since joining the Southern Conference in 2008. Samford University is the 87th oldest institution of higher learning in the United State and is Alabama’s top nationally ranked private university. 

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association and the West Coast Conference, as well as Florida International University, Georgia State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University and Stony Brook University, among others.

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Canisius Signs Multimedia Rights Deal With Van Wagner

Posted on July 26, 2017

As part of the agreement, VWSE Collegiate Services division will launch “Canisius Athletics Sponsorships,” the local team that will be dedicated to representing the College in the marketplace. VWSE will work with the College’s athletic leadership to create meaningful year-round assets to enhance the exposure of the athletics program and create unique and valuable sponsorship opportunities.

VWSE will handle management, sales and integration of corporate sponsorship on all levels within multimedia resources, including the Golden Griffins’ digital assets, broadcasts, venue signage, marketing, print, and promotional rights to athletic marks and hospitality.

“Canisius is excited to partner with Van Wagner Sports and Entertainment as we look to continue to build the Golden Griffin brand in our region,” Canisius Director of Athletics Bill Maher said. “We believe that teaming with Van Wagner, and their highly-skilled sales group, will help us continue to build relationships in our community while also allowing us to enhance both the College and the benefits we can provide our corporate partners.”

“We are grateful for the opportunity to work with Bill Maher and his team to enhance the Canisius athletics brand throughout the Buffalo region and beyond,” said Mike Palisi, Executive Vice President of VWSE. “For nearly 150 years, Canisius College has represented excellence, leadership and service and we look forward to creating corporate partnerships that reflect those qualities.”

Canisius sponsors 20 NCAA Division I varsity sports and the school is a member of the Metro Atlantic Athletic Conference (MAAC) for all sports, except for hockey which competes in the Atlantic Hockey Conference (AHC). Canisius is one of 28 Jesuit institutions in the nation and offers more than 100 majors, minors, and special programs

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association and the West Coast Conference, as well as Florida International University, Georgia State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, among others.

   

About Canisius Athletics

Canisius College, the only NCAA Division I institution located within Buffalo’s city limits, competes in 20 varsity sports. A member of the Metro Atlantic Athletic Conference (MAAC) and Atlantic Hockey Conference (AHC), the Golden Griffins have captured 26 conference championships in eight different sports since 1989-90.

Canisius student-athletes have also enjoyed academic success, with five programs earning NCAA APR Recognition Awards in the latest NCAA Academic Progress Report. Since 1980, 23 Canisius student-athletes have earned a combined total of 35 CoSIDA Academic All-America honors. Additionally, five Golden Griffins have been recognized as the MAAC’s Student-Athlete of the Year

Founded in 1870 by German Jesuits, Canisius College is named for St. Peter Canisius, a renowned Dutch educator and one of the original members of the Society of Jesus. One of 28 Jesuit colleges in the nation, Canisius is proud to share in the Jesuit heritage, which offers students a unique blend of academic, social and spiritual growth opportunities to prepare them to be leaders in their professions, communities and service to humanity.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627  

Canisius: Matt Reitnour - reitnoum@canisius.edu or (716) 888 - 8265

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Van Wagner Sports & Entertainment Collegiate Services Announces Mark Massari as Vice President of the West Coast

Posted on July 07, 2017

NEW YORK, July 7, 2017 – The Van Wagner Sports & Entertainment (VWSE) Collegiate Services Division, today announced Mark Massari as Vice President of the West Coast. Massari joins VWSE after serving as Deputy Athletics Director at Oregon State University since 2014 in his second tenure with the Beavers, after serving the previous six years as Director of Athletics at the University of California, Santa Barbara (UCSB).

“I am thrilled to welcome Mark Massari to our VWSE family,” said Mike Palisi, Executive Vice President of VWSE. “As a former Director of Athletics and Athletics Administrator, with extensive experience in sponsorship sales, marketing and multi-media rights, Mark brings a wealth of knowledge and a unique perspective that will aid tremendously as we constantly strive to deliver unprecedented revenue and marketing solutions to our collegiate partners,” added Palisi.

"I'm truly thankful to Mike Palisi and Mark Donley, Senior Vice President, for the opportunity to be part of the amazing growth of VWSE. I'm excited to implement new marketing campaigns to engage and grow our partner schools and conferences" said Massari.

Since his return to Corvallis, Massari directed both external and internal operations including leading all capital projects for the Pac-12 school.  He served on the search to hire head football coach Gary Andersen and created the campaign “Commit2Wayne” – increasing men’s basketball season ticket sales to the highest level in a decade. With the conference he launched Pac-12 Sales the outbound ticket marketing and fan engagement effort and introduced “Beavers Salute” outreach honoring military veterans, servicemen and women and their families. Massari initiated the “Men of Roses” celebration with Nike for the 75th anniversary of the historic 1942 Rose Bowl victors.

While at UCSB, he led 20 Division I programs for the Big West Conference school. He launched the "Dare to Be Great" campaign raising $25 million for program support, scholarships and facility improvements. During his tenure the Gauchos posting an impressive 85 percent student-athlete graduation rate – second highest in the University of California system. Massari made several promising coaching hires, including Andrew Checketts, who guided the baseball team to its first ever appearance in the College World Series.

Massari served several roles at Oregon State prior to leaving for UCSB. From 2006-08 he was the Senior Associate Athletic Director for External Affairs and managed the Learfield Sports property from 2002-06.  His extensive background also includes directing sports marketing and sales for University of Miami (FL) and leading media sales and affiliates for the NFL’s San Francisco 49ers and its rights hol

The Northern California native played football as a scholarship student-athlete at Sacramento State University, earning a bachelor’s degree in history. He later received his master’s degree in leadership and sports business from Duquesne University. Mark and his wife Kimberly have a daughter Madeline, a son Joseph and a chocolate lab named Hershey.

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About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

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Gaming Nation’s 5050 Central Reaches Agreement with Van Wagner Sports & Entertainment

Posted on June 29, 2017

Toronto, ON – June 28, 2017: 5050 Central Ltd. (“the Company”), a wholly-owned subsidiary of Gaming Nation Inc. (FAN-TSXV), is pleased to announce that the Company has entered into a strategic partnership agreement with Van Wagner Sports & Entertainment (VWSE) to promote and market its industry leading, 5050 fundraising platform to its collegiate properties.

VWSE is a full service sports and entertainment firm, working with professional and collegiate teams, leagues, brands and properties, providing deep expertise in sales, marketing, content creation, activation and consulting.

VWSE is also a leading collegiate multimedia rights holder and campus marketing partner in the college space. The Company focuses on sponsorship and media sales and is known for developing creative on-campus marketing programs for brands.

The agreement will see VWSE use 5050 Central’s digital 50/50 raffle platform as a beneficial tool to assist in supporting their partnered Universities’ fundraising efforts – including academic and athletic program support, grants and scholarships. The platform will also serve as a unique sponsorship asset for each participating school.

"We are very pleased to partner with Van Wagner and its stable of collegiate properties to provide them with our industry leading raffle technology that will provide a new revenue stream for the Universities and a valuable marketing asset for each school's respective sponsors", said David Bertram who recently joined 5050 Central to help develop the U.S. collegiate sports business. “Consistent with our commitment to serve to provide unparalleled revenue and fan engagement services with our partner institutions, the 5050 Central raffle technology will not only help generate critical dollars for scholarship and program support for our partners, but it will also deliver a unique platform for sponsorship, data enhancement and add to the overall Game Day experience”, said Mike Palisi, Executive Vice President of VWSE.

                                                                                                              XXX

ABOUT GAMING NATION INC.:

Gaming Nation Inc. (TSXV-FAN) provides technology and information platforms to the sports and entertainment industry.  The company's platforms include 5050 Central, an electronic real-time raffle system, BD Sport Group, providing in-stadium betting in the UK football market, and sports information websites Fantasy Guru, FantasyGuruElite and Pick Nation. For more information visit, www.gamingnationinc.com Contact: Scott Secord, President and CEO 416‐479‐3873 For investor inquiries, please contact Joann Head:

jhead@gamingnationinc.com

Connect with Gaming Nation Inc. on Facebook and Twitter

ABOUT 5050 CENTRAL LTD.:

5050 Central Ltd., a wholly owned subsidiary of Gaming Nation Inc., is an electronic raffle software system that drives consumer participation in raffle events while providing accountability to the raffle process. The 5050 Central system electronically captures every transaction while providing updated real-time raffle information to display devices located throughout the venue. Tickets are sold to fans through fixed touch-screen terminals and mobile devices, creating an effortless data collection system providing faster sales transaction, longer selling periods, accountability and substantial increases in average raffle proceeds.  5050 Central boasts some of sports' most iconic brands as clients, with partners across the sports landscape including MLB, NFL, NHL, NBA, MLS, NLL & CFL as well as several NASCAR events, PGA tournaments and NCAA institutions.

For more information visit, www.5050central.com

Connect with 5050 Central on Facebook and Twitter

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

ABOUT VAN WAGNER SPORTS & ENTERTAINMENT:

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Reader Advisory

Certain information set forth in this news release contains forward-looking statements or information ("forward-looking statements"). By their nature, forward-looking statements are subject to numerous risks and uncertainties, some of which are beyond Gaming Nation Inc.'s control, including the impact of general economic conditions, industry conditions, currency fluctuations, operational risks, competition from other industry participants, stock market volatility, and the ability to access sufficient capital from internal and external sources. Although Gaming Nation Inc. believes that the expectations in its forward-looking statements are reasonable, its forward-looking statements have been based on factors and assumptions concerning future events which may prove to be inaccurate. Those factors and assumptions are based upon currently available information. Such statements are subject to known and unknown risks, uncertainties and other factors that could influence actual results or events and cause actual results or events to differ materially from those stated, anticipated or implied in the forward-looking statements. Accordingly, readers are cautioned not to place undue reliance on the forward-looking statements, as no assurance can be provided as to future results, levels of activity or achievements. Risks, uncertainties, material assumptions and other factors that could affect actual results are discussed in our public disclosure documents available at www.sedar.com. Furthermore, the forward-looking statements contained in this document are made as of the date of this document and, except as required by applicable law, Gaming Nation Inc. does not undertake any obligation to publicly update or to revise any of the included forward-looking statements, whether as a result of new information, future events or otherwise. The forward-looking statements contained in this document are expressly qualified by this cautionary statement.

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ITTF World Tour Partners with GoDaddy

Posted on June 14, 2017

The International Table Tennis Federation (ITTF), governing body for all international table tennis associations, today announced a sponsorship agreement with GoDaddy, the world’s largest cloud platform dedicated to small, independent ventures.  Both companies will be working together to promote Table Tennis events in countries globally. GoDaddy branding will be featured at sponsored events beginning in June.  GoDaddy is the latest major brand partner secured by the ITTF since taking the rights in-house at the beginning of 2017.   

As a part of the sponsorship with the ITTF Marketing and Promotion office in Singapore, GoDaddy comes on board as the major sponsor of five (5) events on the newly revamped Seamaster 2017 ITTF World Tour. The events include:

  • 2017 ITTF World Tour Platinum, China Open in Chengdu, China, 22 to 25 June 2017
  • 2017 ITTF World Tour Platinum, Australia Open in Gold Coast, Australia, 4 to 7 July 2017
  • 2017 ITTF World Tour Platinum, Austrian Open in Linz, Austria, 21 to 24 September 2017
  • 2017 ITTF World Tour Platinum, German Open in Magdeburg, Germany, 10 to 12 November 2017
  • 2017 ITTF World Tour Grand Finals, 14 to 17 December 2017, location to be decided

This extension comes on the back of two successful ITTF events that GoDaddy sponsored in 2016; the 2016 Women’s World Cup and 2016 World Tour Grand Finals.   

Sharing the sentiment is Mr. Thomas WEIKERT, President of the ITTF, who expressed: “We are very pleased to have GoDaddy continuing as an ITTF partner, and we look forward to a long term cooperation. It is fantastic to have an American partner come on board, and this is a result of the USA Table Tennis organizing the outstanding 2016 Women’s World Cup, the first ever ITTF world title event in North America.”   

“GoDaddy is pleased to be working again with the ITTF by sponsoring Table Tennis Tour Events in countries around the world.  We have found ITTF events to be an effective way of building relationships with small businesses and entrepreneurs, communicating the importance of having a strong online presence,” said Roger CHEN Vice President of Asia, GoDaddy. “Table tennis is exceedingly popular in Asia, and resonates with the population in a unique way, and we are happy to extend our agreement with the ITTF for five more events this year.”   

GoDaddy worked with Van Wagner Sports & Entertainment (VWSE) to secure these ITTF sponsorships.   

The ITTF World Tour resumes tomorrow with the qualification for the Seamaster 2017 World Tour Japan Open.

ITTF Press Release
http://www.ittf.com/2017/06/14/ittf-world-tour-partners-godaddy/


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Liberty University Athletics and Van Wagner Sports & Entertainment Announce Multimedia Rights Partnership

Posted on June 06, 2017

As part of the agreement, the VWSE Collegiate Services division will oversee the locally based operation, “Liberty University Sponsorships,” which is committed to enhancing the in-venue experience for the program’s sponsors, business partners and a growing and dedicated Flames fan base

“As the largest private, nonprofit university in the nation, with an athletics program that continues to thrive and grow, including the anticipation of its football program moving to the FBS level, Liberty University is a tremendous platform for new and current business partners, fans and some of college sports’ best student-athletes,” VWSE Executive Vice President Mike Palisi said. “We are especially excited to collaborate with Director of Athletics Ian McCaw and his excellent team as we build a multimedia sponsorship program that accelerates growth and innovation.”

The VWSE team, in collaboration with the Liberty athletics department, will handle management, sales and integration of corporate sponsorship on all levels within multimedia resources, including the Flames’ broadcast assets, digital, venue signage, marketing, promotional rights to athletic marks and hospitality. 

“As Liberty Athletics continues its expansion and upward trajectory in college athletics, we are excited to partner with Van Wagner and their highly skilled and experienced team to add value for our corporate partners, campus community and Flames Nation. I have known Mike Palisi for over 25 years and have the utmost confidence in his expertise and ability to grow Liberty’s multimedia rights,” said Liberty University Director of Athletics, Ian McCaw.

A thriving athletics program has been an integral part of Liberty University's vision from the beginning, and today Liberty has 20 NCAA Division I teams, which have won more than 140 conference titles. The university regularly competes for the Sasser Cup, which is the Big South's trophy for the university which has the best sports program among the member institutions. Liberty has won the Sasser Cup 13 times, the most in conference history. This past February, the NCAA approved Liberty's football program move to the FBS level for the 2018 season. Liberty will initially participate as an FBS independent. 

Since 2014, VWSE Collegiate Services has become a leader in college sports marketing and developed to represent the sponsorship or multimedia rights for multiple schools and athletic conferences, including the America East Conference, Central Intercollegiate Athletic Association, Colonial Athletic Association and the West Coast Conference, as well as Florida International University, Georgia State University, Liberty University, Loyola Marymount University, Niagara University, Pepperdine University, University of San Francisco, Siena College, Saint Joseph’s University, Santa Clara University, Stony Brook University, among others.

About Liberty Athletics

Liberty University is an accredited evangelical liberal arts institution with 16 colleges and schools, including a law school, medical school and school of divinity. With more than 500 programs of study from the certificate to the doctoral level, Liberty equips students with both classroom theory and practical experience, effectively preparing them to enter a competitive job market.

Liberty University is the largest private, nonprofit university in the nation, the largest university in Virginia, and the largest Christian university in the world. Liberty University is accredited by the Southern Association of Colleges and Schools Commission on Colleges and has more than 15,000 residential students and more than 94, 000 students enrolled in online programs. A pioneer in distance education since 1985, Liberty provides exceptional resources to online students, including an online library, the Online Writing Center, a partnership with Tutor.com, Online Student Life, and knowledgeable and accessible academic advisors

Liberty University is nestled in the foothills of the beautiful Blue Ridge Mountains in Lynchburg, Va. The university is located on the south bank of the historic James River, in a region rich in history, culture, and outdoor recreational opportunities.

Liberty University’s athletics programs have competed at the NCAA Division I level since 1988 and have been a successful member of the Big South Conference since 1991. Liberty has claimed the Big South’s Sasser Cup trophy (awarded annually to the top athletics program in the Big South) a league-best 13 times and has captured more than 140 conference titles. Liberty’s football program, an eight-time conference champion and 2014 NCAA FCS Playoff participate, will begin a two-year reclassification process with the NCAA in 2017 and will compete as an FBS independent program in 2018. 

Liberty University is committed to academic excellence and to Training Champions for Christ as affirmed by our mission and doctrinal statements.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

 

Media Contacts:

VWSE: Mike Palisi – mpalisi@vanwagner.com or (212) 699-8627   

Liberty: Todd Wetmore – twetmore@liberty.edu or (434) 582-2292

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Wi-Fi’s next frontier

Posted on March 27, 2017

Connectivity in sports has grown rapidly over the past five years, and the newest big league venues all feature robust Wi-Fi and distributed antenna systems to meet demand from users of mobile devices.

Now teams are setting their wireless sights beyond the walls of stadiums and arenas, toward the mixed-use projects that are increasingly being built around them.

They’re expanding those services to the retail and entertainment districts to keep both fans attending the games and other visitors connected at all times in these sports-driven neighborhoods. In doing so, teams can now track customer behavior and capture data beyond their facilities and ultimately produce more opportunities to generate revenue.

As more teams build these “live, work and play” communities around sports venues, mapping wireless is not just about connecting fans in arenas and stadiums anymore, said Eric McLoughlin, director of marketing and product management for Comcast. Two years ago, Comcast signed a
multiyear technology and real estate deal with the Atlanta Braves for their new ballpark and mixed-use project.

“Sports is the anchor, but the real value is being able to bring in small and large businesses and residential, and translate that into a service that extends past the stadium to the mixed-use development,” McLoughlin said.

The model is still evolving, but the whole purpose behind it is to get smartphone users — whose numbers are projected to surpass 250 million over the next three years — connected with the team’s brand earlier in the day, said Bob Jordan, senior vice president of team and venue
services for Van Wagner Sports and Entertainment and a tech consultant for sports and mixed-use projects.

The Atlanta Braves and Detroit Red Wings, both Van Wagner clients on the tech side, are the first teams to develop this new, expanded platform, Jordan said. Both teams will open new facilities this year equipped with wireless infrastructure that extends Wi-Fi coverage beyond their buildings to the retail, entertainment, office and residential units making up the mixed-use components in their respective markets.

They’re not alone. Elsewhere, the new NFL stadium in Los Angeles opening in 2019, the Texas Rangers’ new ballpark (2020) and the Tampa Bay Lightning’s waterfront development next to Amalie Arena all plan to package mixed-use projects under their control with wireless technology
at their venues, sources said.


Comcast’s Xfinity brand is visible beyond SunTrust Park’s outfield wall. Out of the spotlight, Comcast is ensuring connectivity in the areas around the ballpark. Photo by: COMCAST

Braves executives said they’re looking at ways to generate new sponsorship dollars outside SunTrust Park, their new stadium, tied to the experience of visitors to The Battery Atlanta, the
1.5-million-square-foot mixed-use project next door.

They’re exploring new content delivered through the team’s mobile application, including the use of augmented reality, surrounding events in The Battery on non-game days, plus advertising that more closely relates to the retail and restaurant visitors of the development.




For example, points of interest around The Battery may “come alive” with information and additional content through embedded functionality in the mobile app, said Derek Schiller, president of business for the Braves, the ballpark and the mixed-use project.

“There’s the potential for revenue streams that [teams] have never had before,” Jordan said. “When you look at all the circulation areas, parking garages, plazas and other destinations, you’re now able to create extensions of your facility on game days and non-game days. You’re now able to have that conversation with your fans before they even get into the building.”

Just the basics

Wasserman and Navigate Research asked fans about tech enhancements they would like to see. The answers reflect a preference for the simple things in the fan experience.

None – just want to see the game 49%
Large HD video screen 37%
Ability to connect to Wi-Fi  21%
Ordering food and beverage from seat  16%
In-game seat upgrades  13%
Ability to see who will sit next to me  8%
Interaction with my fantasy team  6%
Seeing social media posts on screen 6%

Source: “The Fan Experience Playbook,” Wasserman and Navigate Research


Depending on the vendor, the cost to install wireless infrastructure at arenas ranges from $3 million to $5 million, and for stadiums the expense goes up to $5 million to $7 million, said Chip Foley, an
executive with AmpThink, a company that designs and builds the equipment. From there, Jordan said it’s difficult to pinpoint the additional costs for installing Wi-Fi access points in the mixed-use
piece outside the venue because it’s largely driven by density and the area of coverage required to connect with the facility.

“There is no perfect science to it,” he said, referring to determining the total cost of linking Wi-Fi systems between sports facilities and mixed-use.

In Atlanta, Comcast Business, the enterprise division of Comcast Corp., pays the freight as part of signing a landmark sponsorship with the Braves that includes Comcast building its new Southeast headquarters at The Battery. Five to seven years after supplying Levi’s Stadium with state-of-the-art connectivity, Comcast is outfitting its first mixed-use project tied to a sports facility, company officials said.

As a founding partner at SunTrust Park, the Braves’ 41,500-seat facility opening March 30, Comcast provides video, voice and high-speed internet services at both the stadium and The Battery Atlanta.

The Braves’ network, powered by two 100-gigabit Ethernet lines, will deliver internet speeds almost three times faster than the 49ers’ 40-gigabit system. The 1,350 total Wi-Fi access points across the
ballpark and The Battery, installed by Cisco Sports and Entertainment, include 700 access points in the mixed-use development.

Turnkey Sports Poll

The following are results of the Turnkey Sports Poll taken in January. The survey covered more than 2,000 senior-level sports industry executives spanning professional and college sports.

As a fan, how important to you is having a reliable Wi-Fi or cell-phone connectivity at live sporting events?

A factor with moderate importance to my experience  56%
Not a very important factor  35%
One of the most important factors for my experience 9%
Not sure / no response  0%

When attending live entertainment events during the last 12 months, how frequently have you used the official venue/team app?

Every time  2%
Most of the time   14%
Sometimes   26%
Rarely    36%
Never     21%
N/A         1%
Not sure/ no response  0%


Which of the following mobile app features provides the most value to fans attending a live event?

Mobile ticketing     25%
General venue maps, directions and/or information    18%
In-seat ordering of food/merchandise  16%
Instant replays/video content     13%
Event stats access 12%
Ability to locate shortest restroom or vendor line   5%
Seat upgrade opportunities 2%
Not sure / no response 9%

Source: Turnkey Sports & Entertainment in conjunction with SportsBusiness Journal. Turnkey Intelligence specializes in research, measurement and lead generation for brands and properties. Visit www.turnkeyse.com.


Those access points help connect mobile users to the multiple restaurants, retail shops and entertainment venues. Separately, as part of their rental agreements, residents living in The Battery’s 550 apartments become subscribers to Comcast’s Xfinity X1-branded internet and cable television.

Comcast won’t share its subscribers’ data with the Braves, company officials said. In spaces such as the plaza outside SunTrust Park, the team has access to consumer data through the shared public Wi-Fi network, Jordan said.

Overall, the Braves’ goal is to develop a seamless experience for baseball fans attending games at SunTrust Park and hanging out at The Battery, as well as other consumers shopping, eating, drinking and living there, team officials said. To make it happen, the team worked with MLB Advanced Media to develop technology that incorporates all aspects of the ballpark and The Battery into one mobile application. It’s the first time non-ballpark content appears in a mobile app under
MLB’s technology group, according to Greg Gatti, the Braves’ senior director of information technology.

So for example, a fan sitting in the ballpark in the seventh inning who starts getting hungry can tap the mobile application to get a list of The Battery’s restaurants and make a dinner reservation for after the game, said Greg Mize, the Braves’ director of digital.

Gatti said, “The infrastructure was designed to be able to do that, because we want to have a single fan experience, whether you’re at The Battery or the ballpark. Your limitations will be based on what your [mobile device] can actually deliver right now.”

In Detroit, the same tech model applies to Little Caesars Arena, which will open in September as the new home of the Red Wings and the Pistons.

The arena anchors a mixed-use development called The District Detroit, covering 55 blocks as part of the redevelopment of the city’s downtown. All five neighborhoods in the District — including Woodward Square where the arena is situated — will be covered by the arena’s wireless
network.

“We’re following that same methodology, where Pistons and Red Wings fans are connected to our infrastructure a mile away from the facility, before they ever get to a game or other event,” Jordan said.


Little Caesars Arena’s proximity to Ford Field and Comerica Park make it possible to connect the three downtown Detroit venues to one comprehensive network in the future. Photo by: LITTLE CAESARS ARENA

Comcast is part of the Detroit development but not to the extent of its project in Atlanta, Jordan said. Olympia Entertainment has not officially announced its technology providers because not all of those agreements have been signed, company officials said.

The Red Wings will get access to wireless data in public spaces such as the “piazza,” the 31,000-square-foot outdoor plaza on the arena’s west side, said John King, vice president of IT and innovation for Olympia Entertainment, the team’s parent company.

Little Caesars Arena plans to program the piazza with its large video board as a multiuse space that can be active on non-game days. Events might include a Detroit Lions tailgate party — the Lions’ Ford Field is nearby — for up to 5,000 people that could be connected to the arena’s
Wi-Fi network.

Future phases could include linking the arena’s wireless system to the Fox Theatre, and potentially, Comerica Park, given the Detroit Tigers operate their own Wi-Fi network, King said. The Ilitch family owns the Red Wings and Tigers and operates their facilities, and they own the Fox Theatre. All three buildings are within a six-block radius.

“We’re looking at where we can bridge those gaps and looking at what would phase two look like, how do we create a more seamless world, how do we bring the loyalty platforms in play [on mobile devices] that can be used at multiple venues, restaurants, whatever we have to entice fans
and give them something special when we’re down here,” King said.

The proximity of Ford Field makes it possible to connect Detroit’s three downtown sports facilities to one comprehensive network down the line, Jordan said.

“We’re putting the foundation in place that over time … the microcosm of the sports economy in Detroit is going to be a very converged experience,” he said.

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Van Wagner To Manage Multimedia Rights For Santa Clara University

Posted on March 13, 2017

(VWSE)

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Colonial Athletic Association Basketball Championship Leveraging 3D Signage Technology

Posted on March 03, 2017


The Colonial Athletic Association Men’s Basketball Championship this weekend will include new 3D signage technology at the North Charleston Coliseum in South Carolina, it was announced on Thursday.

Through a deal brokered by Van Wagner Sports and Entertainment (VWSE), stadium signage company Amayse will integrate the technology with new corporate CAA partner GoDaddy.com. The 3D signage will be visible on the seven regional and national television broadcasts and gives the appearance of a traditional advertising board in the field of play.

(Courtesy of VWSE)

“We are excited to bring the Amayse signage technology to the CAA Championship and to college basketball as a whole,” VWSE Executive Vice President Mike Palisi said in a statement. “VWSE is constantly striving to provide innovative marketing and exposure solutions to our corporate clients, as well as avenues to generate new revenue streams for our collegiate partners. The Amayse signage achieves on both fronts and we are excited to bring this to our other partners and clients in the near future.”

Added Amayse CEO Kurt Henning in a statement: “We are very pleased to become a part of the CAA Mens Basketball Championship and to showcase our 3D technology to the U.S. college sports market. We see this as a great opportunity and are looking forward to kicking off our endeavors together with VWSE and CAA.”

Denmark-based Amayse has used the technology at soccer events such as EFL Cup to advertise Carabao energy drink, at basketball games with the Toronto Raptors and at NASCAR tracks.

For GerFlor Group at the 2017 World Men’s Handball Championship, there was the drive to increase brand awareness and amplify corporate partners’ messaging on television.

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Sports Business Journal - Van Wagner’s new hire will target global events

Posted on January 17, 2017


By Don Muret, Staff Writer

Published January 16, 2017, Page 7

In a move to bolster its already strong position in the live event space, Van Wagner Sports & Entertainment Productions has hired freelance producer Christy Nicolay as executive producer of its worldwide events group.

Nicolay’s 30-plus years of experience covers multiple Olympic Games, the X Games, Pan American Games and other international events. For the Rio Games last summer, working for the local organizing committee, she managed 1,600 people tied to event production across multiple venues.


At Van Wagner, Nicolay will be responsible for expanding business, especially internationally, where her expertise lies from working eight Olympics. Van Wagner officials see opportunities to grow in action sports, as well as skiing and snowboarding events.

“Her expertise on the worldwide events side and ours on the domestic side made for a really good hire under our umbrella,” said Bob Becker, Van Wagner Sports & Entertainment Productions’ executive vice president.

The scope of the Van Wagner division’s work extends to creating content and outsourcing equipment from companies such as Daktronics and GoVision. Daktronics Creative Services and Famous Group are among its competitors for various services.

The production group, formerly Big Screen Networks, has been the NFL’s official video board production company for the past 34 Super Bowls, a role it will continue to fill for next month’s game at NRG Stadium in Houston.

In addition, Van Wagner Sports & Entertainment Productions has worked every NCAA championship event for the past 10 years. The group also has deals with the Kentucky Derby, NHL, College Football Playoff and multiple conferences and Pac-12 schools.

Over the years, Nicolay has worked as an independent contractor and crossed paths with many Big Screen/Van Wagner employees while running large-scale events.

Her husband, Bobby Chacon, is a retired FBI agent and a technical adviser on the television show “Criminal Minds,” and they both wanted to remain closer to Los Angeles on a permanent basis, Nicolay said. She’ll no longer have to relocate overseas for two to three years at a time.

Her first event production with Van Wagner is this weekend’s Race of Champions, an auto racing event at Marlins Park in Miami.

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SVG News - Live From CFP Championship: Revitalized Raymond James Stadium Shines on Big Stage

Posted on January 13, 2017

By

Thursday, January 12, 2017 - 1:57 pm


Monday’s College Football Playoff National Championship Game was a homecoming for Bob Becker … sort of.

The EVP of Van Wagner Sports & Entertainment (VWSE) Productions spent five years working as part of the in-venue–video crew for the Tampa Bay Buccaneers before stepping away prior to the start of this NFL season. Now, with VWSE Productions, he was back at Raymond James Stadium to work the national-title game in a stadium that looks nothing like it did when he left.

“I’m excited to come here and play with all the new stuff,” he smiles. “Everything is new, and it’s great. It’s user-friendly, and our guys will be able to come right in and integrate with everything.”

VWSE Productions' Bob Becker (left) and the Tampa Bay Buccaneers' Dan Roy inside Raymond James Stadium's new control room prior to the start of the 2017 College Football Playoff National Championship Game.

Before the start of the NFL season, Raymond James underwent a comprehensive video facelift, installing 14 new displays offering a canvas of more than 39,000 sq. ft. of LED space for the video team to paint on.

A new control room is built around the Ross Acuity production switcher, three Evertz DreamCatcher replay servers (18 channels; six in, two out of each server), and 10 channels of Ross XPression graphics playback. Although the videoboards are not 4K (they’re 1080i), the Bucs use the DreamCatcher replay servers with 12 Ikegami HDK-95C cameras (which are 4K-capable) sprinkled throughout the stadium.

Throughout the new infrastructure’s first Buccaneers season, the team’s in-venue–video crew learned a lot with how best to program a rather unique layout of videoboard space. Sure, there’s your standard big end-zone screens, which are 60 ft. high x 160 ft. wide for 9,600 sq. ft. each, but, above the corner of each end zone, there are also four unique displays shaped like towers and measuring approximately 61 ft. high x 43 ft. wide for 2,304 sq. ft. each.

After some early adjustments, the Bucs video crew realized that there was potential to do something unique with those boards. It was a programming style that fans got to see in action at the championship game on Monday: triple replays. With the towers shaped more like cellphone screens than television sets, the Bucs had four game-camera operators begin shooting in portrait style, giving the TD, producer, and director in the control room four angles and formats for any given replay.

“When we have a big replay, you’re seeing three different looks of that replay all rolling simultaneously,” says Dan Roy, audio/video engineer for the Tampa Bay Buccaneers, who worked with VWSE Productions on the CFP Championship. “That was something that I don’t think we investigated thoroughly going into this, but, once we got past that first game, it was sort of Wow, we should be trying this and using this.”

As with any venue, crowd shots are also important to the Raymond James Stadium video crew. Not just for the videoboards, though. This season, the Bucs debuted an app called 15 Seconds of Fame, which essentially streams and records the feed of the main videoboards at the stadium. Within the app, users can find the moment when they may have appeared on the stadium videoboard, cut that clip, and quickly share it to the major social-media platforms. The user can also register with the app, which, using a picture and facial-recognition technology, can immediately identify when the user appears in the video and tag the moment for easy access.

The in-venue–video crew also encouraged fans in the stands to shoot videos of themselves and used those videos on the tower boards to supplement any graphics presented with the intention of firing up the crowd.

“Obviously, we know the fans like seeing themselves on the videoboard,” says Roy. “We feel like, no matter how good or bad a day you’re having or how good or bad the team is doing, seeing yourself on the videoboard is the highlight of your day.”



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Van Wagner Sports & Entertainment Partners with Go Daddy at Table Tennis Championship in Qatar

Posted on December 19, 2016

Seamaster Qatar 2016 ITTF World Tour Grand Finals.

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America East Selects Van Wagner Sports & Entertainment to Manage Marketing & Sponsorship

Posted on November 16, 2016

NEW YORK/BOSTON – Van Wagner Sports & Entertainment (VWSE) and the America East Conference today announced a multi-year marketing and sponsorship rights partnership. As part of the agreement, VWSE’s Collegiate Services division will manage and market the multimedia rights associated with America East, as well as serve as the conference’s corporate sponsorship representative.

VWSE and the America East Conference will collaborate to enhance in-venue experiences for sponsors, member institutions, and a growing fan base through VWSE’s longtime expertise in sponsorship and advertising, ticket sales and marketing activation. Digital and live broadcast productions also will be part of the new media rights package.

“Our partnership with Van Wagner Sports & Entertainment will result in increased exposure and revenue opportunities the will benefit the conference and our member institutions,” said America East Commissioner, Amy Huchthausen. “VWSE’s expertise in the marketplace will help create dynamic marketing opportunities consistent with the ideals and culture of innovation within our conference.”

VWSE’s knowledge in creating engaging experiences through video content has been a part of over three decades of major events, including productions around the Super Bowl and Kentucky Derby, as well as the NCAA Final Four, College Football Playoff, Rose Bowl, Sugar Bowl, and numerous other major collegiate athletic conferences.

“Partnering with one of the leading college sports conferences in the Northeast is a tremendous opportunity,” said VWSE Executive Vice President, Mike Palisi. “The collection of schools – all sitting along the I-95 corridor, from Boston to Baltimore – represents what college athletics is all about. With a high priority on academics, leadership, and athletic excellence, the America East Conference has always been a beacon for others to follow. To be able to bring that product to a wider audience is going to be a great experience.”

Founded in 1979, the America East Conference – which recently announced an 11-year extension to its current ESPN deal that will result in an unprecedented number of events being carried across the network’s platforms – consists of nine member institutions, sponsors championships in 17 sports and provides its member schools and their athletic programs a #3Pillars platform upon which student-athletes can achieve both collegiate and life success through the promotion and nurturing of athletic excellence, academic achievement and leadership, on and off the field.

VWSE is a leader in sports marketing and media sales, serving clients throughout the MLB, NBA, NFL, NCAA, MLS, and internationally in soccer. Since its inception in 2014, the VWSE Collegiate Services division has grown to represent sponsorship or multi-media rights for numerous schools and conferences, including the America East Conference, the Central Intercollegiate Athletic Association, the Colonial Athletic Association, and the West Coast Conference, as well as Florida International University, Georgia State University, Loyola Marymount University, Niagara University, Pepperdine University, Saint Joseph’s University, University of San Francisco, Siena College, and Stony Brook University, among others.

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CAA Enters Rights Partnership With Van Wagner

Posted on October 28, 2016

NEW YORK/RICHMOND, VA (October 28, 2016) – Van Wagner Sports &
Entertainment (VWSE) and the Colonial Athletic Association (CAA) today
announced a media and sponsorship rights partnership. As part of the
multiyear agreement, VWSE Collegiate Services division will manage and
market the multimedia rights associated with the Conference, as well as
serve as exclusive sales representative for its growing corporate
sponsorship program.

“We are excited to partner with Van Wagner Sports and Entertainment.  It
is important for our Conference to be aligned with a true leader in the
area of sports marketing and media sales.  I am confident that Van
Wagner’s team of professionals will be able to utilize their experience,
resources and organization to continue the momentum toward growth and
innovation for our Conference,” said Colonial Athletic Association
Commissioner Joe D’Antonio.

VWSE and the CAA will collaborate to enhance in-venue experiences for
sponsors, member schools, and a significant fan base employing VWSE’s
expertise in sponsorship and advertising, ticket sales, and marketing
activation. Digital and live broadcast productions – including regular
season and championship games featuring the Conference’s prominent men’s
and women’s basketball programs – also will be part of the media rights
package.

“We are grateful to add the CAA to our expanding roster of collegiate
partners, and excited to work synergistically with Joe and his team to
develop and enhance sponsorship and multi-media opportunities,” said
VWSE Executive Vice President, Mike Palisi.

VWSE’s knowledge in creating engaging experiences through video content
has been a part of over three decades of major events, including
productions around the Super Bowl and Kentucky Derby, as well as the
NCAA Final Four, College Football Playoff, Rose Bowl, Sugar Bowl, and
numerous other major collegiate athletic conferences.

“There is a lot of excitement heading into a new year,” added Palisi.
“And with the anticipation of the CAA Men’s Basketball Championships
moving to beautiful Charleston for the next three years, the conference
is poised for incredible success. This is an opportunity to showcase the
exciting brand of basketball to a new market, new partners, and to fans
across the nation.”

The CAA has established itself as one of the country’s top collegiate
conferences both athletically and academically for more than 30 years.
The Conference has produced 15 national team champions in four different
sports, 33 individual national champions, 13 national players of the
year, 12 national coaches of the year and 13 Honda Award winners. Just
as impressive, however, are the honors accumulated away from
competition, which include five Rhodes Scholars and 24 NCAA
post-graduate scholars. The landscape of the Conference stretches along
the majority of the East Coast, and includes several of the nation’s top
media markets, including New York (1), Philadelphia (4), Boston (7),
Washington, D.C. (8) and Baltimore (27). The number of television homes
in the CAA market exceeds 19 million.

VWSE is a leader in sports marketing and media sales, serving clients
throughout the MLB, NBA, NFL, NCAA, MLS, and internationally in soccer.
Since its inception in 2014, the VWSE Collegiate Services division has
grown to represent sponsorship or multi-media rights for numerous
schools and conferences, including the Central Intercollegiate Athletic
Association, the Colonial Athletic Association, and the West Coast
Conference, as well as Florida International University, Georgia State
University, Loyola Marymount University, Niagara University, Pepperdine
University, Saint Joseph’s University, University of San Francisco,
Siena College, and Stony Brook University, among others

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WCC, Three Member Schools Sign Multimedia Rights Partnership with Van Wagner Sports and Entertainment

Posted on October 17, 2016

West Coast Conference and Three Member Schools Sign Multimedia Rights Partnership with Van Wagner Sports and Entertainment 

NEW YORK (October 17, 2016) – Continuing its rapid growth as a leader in college sports marketing, Van Wagner Sports and Entertainment (VWSE) today announced it has reached multimedia rights partnerships with the tradition-rich West Coast Conference (WCC) and three of its member schools: Loyola Marymount University (LMU), Pepperdine University and the University of San Francisco (USF). 

As part of the multiyear agreements, the VWSE Collegiate Services division will manage and market the multimedia rights associated with the Conference and the three schools, as well as serve as exclusive sales representative for corporate sponsorship programs. The multimedia resources include broadcast assets; venue signage; marketing and promotions; promotional rights to athletic marks; access to tickets; and hospitality opportunities. 

“This partnership with Van Wagner Sports and Entertainment will result in continued growth and innovation for our conference and many of our member schools. We are confident in the team’s capabilities to help us cultivate new alliances and to ensure the best possible experience for our fans, partners and student-athletes,” said West Coast Conference Commissioner Lynn Holzman. 

VWSE is in the process of finalizing agreements with other WCC athletic departments to integrate institutional and Conference assets for a comprehensive marketing program for corporate partners. 

“Commissioner Holzman and her team have done a terrific job directing an innovative approach to fan and sponsorship experiences,” said VWSE Executive Vice President Mike Palisi. “We are eager to support this progression to an integrated sales and marketing platform that will serve to elevate the WCC and its storied programs at LMU, Pepperdine and USF, among others, on local, regional and national levels.” 

The WCC, as well as the three universities, share a long tradition of athletic success. The LMU Lions men’s basketball team made an inspirational run to the Elite Eight in 1990, while its women’s volleyball and soccer programs each advanced this year to the Sweet 16 in their respective sports. Pepperdine is the member of a small club in NCAA history, winning Division 1 championships in five different men’s sports – and nine overall – while its women’s volleyball program has won two national championships. And the Dons of San Francisco famously won back-to-back national championships in men’s basketball in the 1950s behind legendary stars Bill Russell and K.C. Jones – to add to a school trophy case which features eight other team championships and two individual titles. 

“We believe that the opportunities presented by this relationship with the WCC, other affiliated member institutions and VWSE opens possibilities for revenue and exposure that were not previously possible,” said LMU Athletics Director Dr. William Husak. 

“We are excited to partner with VWSE, and believe that the opportunities presented by this relationship open opportunities for expanded revenue and even more exposure,” said Pepperdine Athletic Director Steve Potts. 

“We are pleased to team up with the Van Wagner Group to help us create new business partnerships that provide long-term value to our athletic program,” said USF Director of Athletics Scott Sidwell. “As the only Division I athletics program in San Francisco, I'm confident Van Wagner will identify corporate leaders who share our values and beliefs of developing programs of national distinction while providing student-athletes with a world-class educational experience at one of the nation's leading Jesuit institutions.” 

Since its inception in 2014, VWSE Collegiate Services has grown to represent the sponsorship or multimedia rights for multiple schools and conferences, including the Central Intercollegiate Athletic Association, Florida International University, Georgia State University, Siena College and Stony Brook University among others. 

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About the West Coast Conference The West Coast Conference was formed in 1952 and has evolved and grown to become a nationally recognized and competitive force in NCAA Division I intercollegiate athletics, with 15 conference-sponsored sports: baseball, men's and women's basketball, women’s beach volleyball, men's and women's cross country, men's and women's golf, women's rowing, men's and women's soccer, softball, men's and women's tennis and women's volleyball. The WCC is characterized by the stability of its membership and its unique emphasis on combining excellence in athletics with excellence in academics. For more information, visit WCCsports.com and follow the West Coast Conference on Twitter @WCCsports. 

About Loyola Marymount University Athletics Located between the Pacific Ocean and downtown Los Angeles, Loyola Marymount University is a comprehensive university offering 60 major programs, 36 master's degrees and a doctoral degree in education from four colleges, two schools and Loyola Law School. Founded in 1911, LMU is ranked third in "Best Regional Universities (West)" by U.S. News and World Report. LMU is the largest Jesuit Catholic university for undergraduates on the West Coast, with more than 5,900 undergraduate students and more than 3,000 graduate and law students. LMU is a member of the National Collegiate Athletic Association (NCAA), competing at the Division I level, primarily within the West Coast Conference. Nicknamed the Lions, LMU offers 22 varsity sport programs, with men's basketball, women's basketball and women's volleyball playing in Gersten Pavilion. 

About Pepperdine Athletics Since making the move to Malibu in 1972, Pepperdine University's intercollegiate athletics program has carved out a unique niche that is perhaps unmatched by its NCAA Division I counterparts. No school with an undergraduate enrollment the size of Pepperdine has achieved such across-the-board athletics success during the past 30-plus years. Pepperdine has won NCAA Division I team championships in five different men's sports – one of just 17 schools to accomplish this feat -- and nine overall. Of that elite group, Pepperdine is the only school not affiliated with a major conference and is by far the smallest in terms of enrollment. Pepperdine has won a total of 25 team or individual national championships. Pepperdine is classified as an NCAA Division I-AAA school (Division I schools that do not sponsor football), and the Waves are one of the very best of their kind. Entering the 2016-17 school year, Pepperdine has won 194 regular-season or tournament conference titles and has had 297 student-athletes earn All-American honors. In the most recent NCAA Graduation Success Rate report (released November 2015), Pepperdine's overall mark of 90 percent was better than the national average of 86 percent. 

About University of San Francisco Athletics The University of San Francisco is committed to excellence in athletics as part of a larger commitment to educating students in the Jesuit Catholic tradition. USF Athletics is built upon Four Pillars of Success that aim to develop young men and women in this tradition: Excel in the Classroom; Win at the Highest Level of Competition; Engage in the Community; and Become Leaders in the World. USF Athletics strives to develop programs of national distinction while providing its student-athletes with a world-class educational experience at one of the nation’s leading Jesuit institutions. Educational opportunities, programs that compete at the highest levels of competition and student-athletes who become leaders in their chosen professions and communities are the cornerstones of USF Athletics. A charter member of the West Coast Conference, USF sponsors 15 NCAA Division I programs comprised of over 250 student-athletes. USF teams have won 10 national championships and two individual titles. 

About Van Wagner Sports and Entertainment Van Wagner Sports and Entertainment LLC (VWSE), a wholly owned subsidiary of Van Wagner Group LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE works with more than 300 professional and college teams worldwide. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns.

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Stony Brook Athletics partners with VWSE

Posted on October 13, 2016

STONY BROOK, N.Y.– The Stony Brook University Department of Athletics
and Van Wagner Sports & Entertainment (VWSE) today announced a
multi-year partnership to have VWSE manage the Athletic Department's
multimedia and corporate sponsorship rights.

Under the agreement, VWSE Collegiate Services will oversee the locally
based operation – Stony Brook Athletics Sponsorships – and manage all
aspects of the Seawolves' local broadcast and digital media assets,
signage in all school athletic venues, on-site marketing and promotions,
promotional rights to athletic marks, as well as access to tickets and
hospitality opportunities throughout the term.

"This is an exciting time in the history of Stony Brook Athletics, and
our partnership with VWSE will serve to propel us forward by increasing
revenue growth and enhancing connections in the corporate community,"
said Stony Brook University Director of Athletics Shawn Heilbron.

The partnership with Stony Brook, an emerging university boasting a
championship-level athletics program, is the latest such agreement for
the rapidly expanding VWSE Collegiate Services Division. The group has
partnered with Florida International University, Georgia State
University and Siena College, among others, over the last several
months.

"Stony Brook is an outstanding institution, and our team is elated to
begin this terrific new partnership to help Shawn and his team drive
even more revenue, elevate the school's athletic prowess across the
region, and develop some really unique multimedia, sponsorship and fan
engagement opportunities," said Mike Palisi, VWSE Executive Vice
President."

About Stony Brook Athletics

Since moving to the Division I level in 1999, Stony Brook has won 36
conference titles, produced one national champion and appeared in the
NCAA postseason 32 times, including an unprecedented run to the College
World Series in 2012 that saw the Seawolves burst onto the national
scene. Heading into the fall of 2016, several sports are poised for
sustained success at both the conference and national level and Stony
Brook Athletics is not turning back. This success has served to further
enhance the university's brand and heighten Stony Brook's national
profile and goal of becoming one of the nation's Top 25 public research
universities.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment LLC (VWSE), a wholly owned
subsidiary of Van Wagner Group LLC, is a preeminent global sports
marketing and media sales organization. It is an acknowledged innovator
in property consulting and branding solutions and a leader in naming
rights, team and venue services, high-impact visible TV signage
throughout the MLB, NBA, NCAA, MLS, and internationally in soccer,
advertising and sponsorships sales, premium ticketing, technology design
and integration, and in-venue content production. VWSE assists teams,
organizations and properties in creating and selling advertising;
sponsorships; and media that maximize revenue potential, and helps
clients develop effective and powerful customized brand campaigns. VWSE
works with more than 300 professional and college teams worldwide.

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CIAA signs new media and sponsorship partner 5-year deal with Van Wagner Sports & Entertainment

Posted on September 01, 2016

Published Thursday, September 1, 2016 2:04 am
by Herbert L. White

The CIAA has a new media partner.

The Charlotte-based league’s board of directors announced Studio City, Calif.-based Van Wagner Sports & Entertainment as media and sponsorship rights partner in a five-year deal effective July 1, 2017. Financial terms were not provided.

"After great review and consideration, it has been agreed that Van Wagner's experience and reputation in the collegiate space, along with their resources and structure, would be most viable for the CIAA and its future," said Johnson C. Smith University President Ronald Carter, chair of the CIAA board.

VWSE, which replaces Cornelius-based Urban Sports and Entertainment, has a client list that leans predominantly toward the professional ranks with the NFL, U.S. Open tennis, the Charlotte Hornets, and New York Yankees as customers. The firm has been part of major sports events including the Super Bowl, NCAA Final Four and the Kentucky Derby. The CIAA joins the firm’s recently launched collegiate services imprint.

"We are confident that Van Wagner's support of our media rights and sponsorships will only grow to enhance current partnerships while diversifying the opportunities for the benefit of the Conference and our sponsors," CIAA Commissioner Jacqie McWilliams said in a statement.

The deal includes digital and live broadcasts of CIAA football and basketball games, including postseason championships. The CIAA basketball tournament is one of the nation's largest postseason college tournament, providing an estimated $50 million annual economic impact to Charlotte.

The CIAA and VWSE will also collaborate on venue opportunities for sponsorship and advertising, ticket sales and analysis and activations. VWSE's Dorna division will handle digital television media sales and branding while its Consulting & Experiential teams will oversee CIAA activations such as Fan Fest during the basketball tournament.

"Partnering with the CIAA and its roster of diverse institutions and corporate partners is an extraordinary opportunity," VWSE Executive Vice President Mike Palisi said. "We are honored to represent the Conference's sponsorship and multimedia rights, as we believe the CIAA is driven by a distinct vision and thirst for innovation. We look forward to helping build the conference's reputation by expanding its reach of first-class events and competitions to millions of college fans across the nation."

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Van Wagner Has Sold Out Stadium Builder's Licenses, and Premium Seating to the Minnesota Vikings' New U.S. Bank Stadium

Posted on August 26, 2016

MINNEAPOLIS, August 26, 2016 – With three weeks still remaining until kickoff of the 2016 NFL season, Van Wagner Sports & Entertainment (VWSE) today announced a complete sellout of the Stadium Builder's Licenses (SBLs), luxury suites and club seats at U.S. Bank Stadium, the new home of the Minnesota Vikings. 


The Vikings open the $1.1 billion stadium on August 28 with a game against the San Diego Chargers. 


Working closely with the Vikings’ sales and marketing team, VWSE sold approximately 50,000 SBLs totaling $125 million. Each of the stadium's 131 luxury suites and all premium club seating is also announced as sold out. The SBLs are valid for 30 years. This represents the first time seat licenses have been sold in the Twin Cities. 


The Vikings hired VWSE's Team and Venue Services division, led by Senior Vice President Chris Allphin, in spring 2014 to assist in developing a strategic marketing and revenue plan as well as managing the premium ticketing and sales process for the new downtown Minneapolis stadium project. 


“We owe our success on this project to the Vikings fans. This sell out is a testament to their passion for the team, and for its new home,” said Allphin. “We shared an obligation with the Vikings to provide Minnesota fans with outstanding service and the best premium seating options in what will be one of the most spectacular stadiums in the NFL. I believe everyone, from fan to corporate partner, will be blown away by the U.S. Bank Stadium, and we were thrilled to have played a role.” 


“We value our partnership with Van Wagner, as evidenced by the overwhelming success of the Stadium Builder’s Licenses and premium sales program as well as other key contributions they made in multiple other areas of the project,” said Vikings Executive Vice President and Chief Marketing Officer, Steve LaCroix. “It was great to have them play such a key role on our team, and we are excited to have them join us to usher in a new era of Vikings football.” 


Behind some of the biggest deals in sports, VWSE, led by CEO Jeff Knapple, supported the team's stadium naming rights and founding partnership strategy as well as game day enhancement for Vikings fans. VWSE also served as a stadium technology consultant, and designed and operated the state-of-the-art, 7,500 square-feet Stadium Preview Center. 


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Media Contact: David Cooper, Coyne PR, dcooper@coynepr.com / (212) 938-1299   

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FX Networks partners with Van Wagner for the 3rd year in a row at Comic-Con International

Posted on July 21, 2016

                                                                                              # # #

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ACC Announces New Sponsorship Agreement with Lumber Liquidators

Posted on July 20, 2016

GREENSBORO, NC (theACC.com) – The ACC, in conjunction with Raycom Sports and FishBait Marketing, announced today a new partnership with Lumber Liquidators, which will be the presenting sponsor of the first-ever ACC Football Tailgate Tour. The Tour will stop at each of the 14 ACC Football campuses and ACC FanFest during the 2016 Dr Pepper ACC Football Championship Game in Charlotte, North Carolina.

A 53-foot tractor trailer will be the centerpiece of the tour. Featuring ACC Football and Lumber Liquidators graphics and images on the exterior, he inside of the truck will be a mix of Lumber Liquidators and ACC Football videos, products, information and equipment. In addition to the truck, the Tailgate Tour will include the Capital One Orange Bowl, interactive games, autograph signings with the ACC Football legends and a chance for ACC fans to receive giveaways and register to win a Lumber Liquidators room makeover and a trip to the 2016 Dr Pepper ACC Football Championship Game. Van Wagner Sports & Entertainment is executing the Tour on behalf of Lumber Liquidators and the ACC.

“The ACC Football Tailgate Tour Presented by Lumber Liquidators provides an opportunity to showcase and celebrate ACC Football and unite our fans under a common banner,” said ACC Commissioner John Swofford. “We are pleased to partner with Lumber Liquidators and look forward to highlighting our brands this fall throughout our league’s footprint.”

“As a Virginia company, we fully understand the passion of ACC fans,” said Marco Pescara, Chief Marketing and Merchandising Officer, Lumber Liquidators.

"Our customers have this same passion for home improvement. This really drove the partnership and we can't wait for the football season to kick off.”


About the ACC

The Atlantic Coast Conference, now in its 64th year of competition and 15 members strong, has long enjoyed the reputation as one of the strongest and most competitive intercollegiate conferences in the nation. ACC members Boston College, Clemson, Duke, Florida State, Georgia Tech, Louisville, Miami, North Carolina, NC State, Notre Dame, Pitt, Syracuse, Virginia, Virginia Tech and Wake Forest continue to build upon the cornerstones on which the league was founded in 1953 with a consistent balance of academics, athletics and integrity. The ACC currently sponsors 27 NCAA sports – 14 for women and 13 for men – with member institutions located in 10 states. For more information, visit theACC.com and follow @theACC on Twitter and on Facebook (facebook.com/theACC).


About Lumber Liquidators

With more than 370 locations, Lumber Liquidators is North America's largest specialty retailer of hardwood flooring. The Company features more than 400 top quality flooring varieties, including solid and engineered hardwood, bamboo, cork, laminate and resilient vinyl. Additionally, Lumber Liquidators provides a wide selection of flooring enhancements and accessories to complement, install and maintain your new floor. Every location is staffed with flooring experts who can provide advice and installation options for all of Lumber Liquidators' products, much of which is in stock and ready for delivery.

With premier brands including Bellawood and Morning Star Bamboo, Lumber Liquidators' flooring is often featured on popular television shows such as HGTV's Dream Home and This Old House. For more information, please visit www.LumberLiquidators.com or call 1.800.HARDWOOD.

Lumber Liquidators aims to be the industry leader in sustainability. For more information, please visit www.LumberLiquidators.com/Sustainability.

Learn more about our corporate giving program at LayItForward.LumberLiquidators.com

You can also follow Lumber Liquidators on Facebook and Twitter.


About Raycom Sports

Charlotte-based Raycom Sports is a leading independent sports sales & marketing, syndication, event management and production firm. Raycom is the current syndicated television rightsholder of ACC men’s basketball and football telecasts through 2027. In a partnership with the ACC, Raycom operates the ACC Network, which distributes ACC content through live television broadcasting, original programming via digital technologies, historical archives, mobile applications, social media, ACC Championships and the official ACC website. Raycom Sports’ parent company, Raycom Media, is located in Montgomery, Alabama and owns or operates 62 television stations covering over 14 percent of the United States across 20 states.


About FishBait Marketing

FishBait Marketing is a sponsorship sales and activation agency based in Charleston, SC, and the architect of the 2016 ACC Football Tailgate Tour Presented by Lumber Liquidators.

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NU Athletics Selects Van Wagner Sports & Entertainment To Manage Multimedia Rights, Corporate Sponsorships

Posted on June 16, 2016

NEW YORK and NIAGARA UNIV., N.Y. – Van Wagner Sports & Entertainment (VWSE) today announced that the Niagara University Department of Athletics has selected the company's Collegiate Services Division to manage the department's multimedia and corporate sponsorships rights.


Beginning with the 2016-17 athletic season, the VWSE Collegiate Services team will oversee the locally based operation – "Niagara Athletics Sponsorships" – and will be dedicated to management of the corporate sponsorship program including multimedia resources, the Purple Eagles' local broadcast and digital assets, venue signage, on-site marketing and promotions, promotional rights to athletic marks and hospitality opportunities.


"We're thrilled to add Niagara University and its great athletic tradition to our growing family of partner schools," said Mike Palisi, VWSE Executive Vice President. "Together with Simon Gray and his team, VWSE is committed to helping elevate the Athletic Department to new and prosperous heights, as well as create diverse opportunities for businesses from around the region to partner with such an incredible and respected University."


"Purple Eagles Athletics welcomes Van Wagner Sports & Entertainment to Western New York. Van Wagner will be a prolific partner and represent our department in a positive and productive manner in the corporate community," said Simon Gray, Niagara University Director of Athletics. "We have always valued our corporate partners and appreciate their investment in our success. This new relationship will strengthen our commitment to being an engaged member of our community."


About Van Wagner Sports and Entertainment

Van Wagner Sports and Entertainment LLC is a subsidiary of Van Wagner Group LLC. It is a global leader in marketing, communication and sponsorship sales. It is a known innovator in consultancy and is a leading brand worldwide in marketing rights. VWSE works with more than 300 professional and university teams around the world.

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FC Barcelona, Van Wagner Partnership a Gamechanger

Posted on May 18, 2016

Jeff Knapple, president and CEO of Van Wagner Sports and Entertainment, and Chris Allphin, senior vice president, team and venue services at Van Wagner Sports and Entertainment, have found an abundance of opportunities within a new 5-year, $600 million contract with FC Barcelona. As one of the largest sports franchises in the world, FC Barcelona stands to gain a tremendous amount from the right approach to its new stadium and the surrounding area. By looking at the yet-to-be-named stadium for FC Barcelona as a destination, instead of a place to watch sports alone, Knapple and Allphin are excited to bring discernment and long-term cooperation to the enterprise. A skating rink, commercial zones, business offices, and restaurants are just some of the ways in which the space will be that much more attractive to every possible demographic. While the scope of the project might seem daunting on paper, the pair shared with Venues Today that widening the breadth of what the venue can do has only helped to propel them into the future.

How does an international deal compare to the domestic naming rights deals previously done by Van Wagner?

Jeff Knapple: A new build of a stadium in the U.S. is a range, from on the low-end $400-$500 million to the upper end. We handled MetLife Stadium [East Rutherford, N.J.] for the New York Jets and the New York Giants back in the day, and that was a $1.6 billion stadium. If the economic analogy is what you’re looking for, then this is well within the wheelhouse of many things we’ve done.

05-18-16_Knapple-Allphin_648x4182.jpg

(from left) Chris Allphin, Jeff Knapple (Photo credit: Van Wagner Sports and Entertainment)

Chris Allphin:-We’ve known for a while that we needed to get to Europe. We didn’t want to do it by accident or with the first deal that came along. We wanted to pick the right deal. We’ve been looking at a lot of different opportunities in Europe, and it doesn’t get a lot better or a lot bigger than FC Barcelona and the opportunity there. We think it’s the perfect way to introduce ourselves to Europe.

What background experience do you bring to this deal?
JK:
Through (his and Knapple’s) commonality of understanding, which has been naming rights-oriented or stadium revenue maximization-oriented, we have evolved a business to build something very different here at Van Wagner than just selling naming rights. We’re much more integrated with technology development, premium ticketing and production services. We have a lot of different areas we address because we firmly believe that the greatest ability to maximize revenue is connected by a fan experience, and the simplicity of fans having a fun experience at the stadium, ballpark, whatever it may be.

What challenges have presented themselves during this process?
JK:
In the U.S., the ability to build and finance and so forth has been a process over the last 30 or so years, where it’s understood the banks lend against that. There’s major saturation here of stadiums that have been built and named. In Europe that process has been slower to develop, it’s been more difficult for the individual and teams to finance and develop and build or renovate stadiums. That process lags behind what’s going on in the U.S. That said… we worked on the Emirates Stadium deal for Arsenal back in London, so we have great familiarity and presence and knowledge about what takes place. The lead time, the sales time, the amount of contractually obligated income and how that works with stadiums is an evolving process in Europe, and one that we believe in.

How have FC Barcelona and Van Wagner meshed together as partners?
JK:
We developed a business model that Chris and I embraced… and that was to integrate different touch points, services, capabilities and expertise across different parts of the fan experience that we think we can effect. In the case of Barcelona, you have arguably one of the top three or four clubs on a brand-stature-basis worldwide…. Their fan base is arguably, if you look at a statistic level, almost 10 times what the largest fan base would be for an NFL team, just to put it in perspective. There’s a culmination of different factors that matter, and makes this opportunity appealing to a different and broader base of potential brands or companies that want to be involved in the world’s number one sport.

What does Van Wagner stand to gain from this partnership?
JK:
I think it’s a great opportunity to get our message out there, to talk about what we’re doing and how it’s different from what our competitors do; it’s just a much bigger stage…. When a team has 300 million fans, then a lot of people are interested in talking about it. We have a great opportunity to tell the world about what we’re doing and have a great case study when we’re done.

How are you going to bring in more sponsors?
CA:
The level of complexity, detail and opportunity for this job on both sides, on the club side and frankly, on the company/brand that is going to be a part of this, is a notion of being able to illuminate an opportunity and to create value, not to sell. That is a different mindset than some people have in this space… This is a campus, a football stadium, it’s also an arena. It will have lots of different things going on, and how to integrate all of that and create value is something that we think we’re pretty good at doing. I think the reason they selected us is we’re not just a sales organization. We are somebody who understands that you are going to illuminate an opportunity and create value that is unique to that brand. While there may be 8, 10, 12, 15, 20 categories of sponsorship, each one has enough nuance and difference to it that it’s not about selling them, it’s about saying, ‘Here’s how the value fits for you, and why.’

FCB_VW1.pngConcept art of FC Barcelona's new stadium facility (Photo credit: FC Barcelona)

How is this project different from the domestic projects you’ve been a part of?

CA: In the case of Barcelona, you’ve got a five-year construction, but there are many things that are going to take place, and part of what they are doing that is unique is building as they go, while not asking the team to relocate to play its game. That is a nuance that is different from most of the situations that we find ourselves in in the U.S. But, that said, it’s an opportunity to also be a partner all the way through the process, and that might indicate different types of brands that would play with others.
JK: I think it’s the start of what’s next for sports venues, not just in the U.S., but in the world. Traditionally, venues in this country have been in places that you see a game and then you leave. But even with a baseball schedule with 81 games, which is about as busy as you can get, that’s only one in four calendar days. And you now have a $1-$1.3 billion stadia that’s open only a quarter of the year; it doesn’t make a ton of sense. You’re starting to see, like in Atlanta, the baseball stadium is in effect an anchor tenant for a lifestyle complex where people are going to live and work. Comcast will have their southeast regional headquarters on the campus, there will be a grocery store, there will be opportunities to shop, you can go on dates there. There are restaurants and live venues. You’re seeing that in Barcelona as well. That stadium today is busy every single day. It’s a museum; it’s a tourist destination. We want to give those people who are visiting even more. I don’t think it’s going to end with Barcelona and the Atlanta Braves. I think when you look at the amount that needs to be spent on a stadium today, and that’s a lot because of the expectations of people who go in terms of the way they want to eat, the way they want to get on WiFi, they want to feel secure; this is the start of what’s next for stadiums.

Interviewed for this article: Chris Allphin, (818) 699-5044; Jeff Knapple, (212) 699-8433

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GSU and Van Wagner Announce Additions to #PantherFamily

Posted on May 10, 2016

ATLANTA – Georgia State and Van Wagner Sports and Entertainment (VWSE) have announced new additions to the Panther family’s corporate partners in 2016. VWSE signed with Georgia State nearly a year ago to handle all sponsorship agreements for the school.

Within the first year, multiple long term commitments have been made, including:

Georgia State and VWSE also welcomed back several loyal partners that extended their partnerships for the 2016-17 year:

“It has been a great first year working with Van Wagner,” director of athletics Charlie Cobb said. “They have opened doors to bring in additional revenue streams for our department. We have big plans in the years to come and they will be a big part in helping us reach those goals.”

“Our team is excited that in our first few months on the campus of Georgia State, many corporations see the business growth opportunities by investing in GSU. We are developing strategic partnerships that put corporations in front of the entire campus. This is just the beginning as we anticipate more announcements in the near future,” Jason Capel Vice President VWSE.

Van Wagner Sports & Entertainment, LLC (VWSE), a wholly owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.

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FC Barcelona Selects Van Wagner Sports & Entertainment as Exclusive Partner to Sell Naming Rights, Sponsorships for Historic Espai Barca Project

Posted on May 06, 2016

NEW YORK & BARCELONA, Spain--FC Barcelona, one of the most popular and valuable sports brands in the world, has appointed Van Wagner Sports & Entertainment (VWSE) as its exclusive partner to manage worldwide naming rights and sponsorship for its historic new Espai Barca development project, transforming the iconic Camp Nou stadium into the biggest and best equipped urban sports facility in the world.

“For us, Van Wagner Sports & Entertainment represents the complete guarantee that commercialization of Espai Barca will be a success and the security that the world market will be analysed within the parameters and requirements that the club has set at this stage of transformation,” said Manel Arroyo, FC Barcelona Vice-President of Marketing and Communication.

The $600 million undertaking, encompassing all of the sports facilities that FC Barcelona has throughout the city center, will begin in 2017 and be completed by 2021. The project will convert Camp Nou, the largest stadium in Europe, into a next-generation venue featuring over 105,000 seats, a partial roof, premium amenities and immersive fan attractions. Espai Barca also will include a renovated 12,000-seat Palau Blaugrana Arena, which is home to basketball, roller hockey and futsal teams, as well as the opening of a sports campus highlighted by a new Palau 2 arena, ice skating rink, social and commercial zones, team offices, a rejuvenated La Masia training academy and 5,000 additional parking spaces.

“Espai Barca represents the commitment of FC Barcelona to offer engaging and innovative commercial formulas to show its partners,” said Jeff Knapple, VWSE CEO. “It truly is a platform for global partnership that will integrate new sponsors into a massive and historic regeneration in the heart of Barcelona and Catalonia, as well as provide a way of gaining global exposure and access to an incredibly passionate fan base.”

VWSE, a preeminent global sports marketing and media sales organization, will feature a new European office to manage the momentous project through the firm’s one-stop consultancy – VWSE Team and Venue Services Division – led by Senior Vice President Chris Allphin. VWSE experience includes more than 18 naming rights transactions totaling nearly $3 billion since 1998, including recent deals that saw SunTrust Bank brand the new stadium being constructed for the Atlanta Braves, and US Bank atop the new Minnesota Vikings stadium. The firm and its team have been involved in numerous other naming rights deals for teams, including the New York Jets and Giants and Arsenal FC.

Richard Schaps, CEO of Van Wagner Group, said: “Our business is built to meet this type of global challenge. This isn’t about brokering a deal and moving on to the next – it’s about working with FC Barcelona to ensure that a rights package can add to the overall fan experience.”

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment, LLC (VWSE), a wholly owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.

Contacts

Coyne Public Relations
David Cooper, 917-716-8566

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Van Wagner looks to make history with an FC Barcelona deal

Posted on May 01, 2016

Van Wagner Sports & Entertainment

has won an agency shootout to sell naming rights for FC Barcelona’s refurbished Camp Nou stadium in what’s likely to be the world’s largest naming-rights deal. Since Barça is one of the top three team sports brands globally, industry sources said that the deal to put a corporate name on the 59-year-old home of FC Barcelona should exceed $30 million per year.

Looking for a comp? Really, the only thing that could command that stratospheric price level is Los Angeles Rams owner Stan Kroenke’s planned $2.5 billion stadium in Inglewood — but only if two NFL teams are playing there.

AS Roma is seeking around $15 million to $20 million annually for naming rights to its new stadium, scheduled to open in August 2018.

Van Wagner will take the naming rights of a refurbished Camp Nou stadium to market.
Photo by: FC BARCELONA (2)

The previous high in Europe was Emirates’ 15-year, $180 million deal struck in 2004 that included both naming rights to the new home of Arsenal and a jersey sponsorship for the team. Van Wagner President and CEO Jeff Knapple was also involved in that deal.

“FC Barcelona is one of the world’s top brands in team sports, so the opportunity to help shape development of what should be the premier sports complex in Europe, is something we’re really excited

about,” said Knapple, who’s been doing naming-rights deals for more than 20 years and has more than $3 billion in such deals to his credit,including Staples Center and MetLife Stadium.

Van Wagner’s assignment also includes selling five or six founding partners sponsorship at Camp Nou, along with rights for the entire complex and for a new arena. Barça also has its jersey sponsorship out to bid at a reported $65 million annually. Qatar Airways has held those rights since 2013.

Scheduled to be completed in 2021, the Camp Nou refurbishment will add 6,000 seats to what is already Europe’s largest soccer stadium, giving it a capacity of more than 105,000. Other scheduled stadium improvements include a partial roof and premium seating.

The upgrades are part of a $680 million refurbishment across FC Barcelona’s campus, under which the site will get a new version of the Palau Blaugrana arena, designed by HOK, along with additional planned commercial development including a hotel, a skating rink, restaurants, bars, office space, and new team offices. The complex already includes an FC Barcelona museum and store, and has long been a leading tourist destination in Barcelona, attracting millions of visitors annually, largely on non-game days.

One X factor is how tolerant European fans will be as far as adding a corporate moniker to one of Europe’s most hallowed pitches. Especially in Spain, naming rights are not as ingrained, though club officials have been saying that money from selling those rights would underwrite the entire cost of a stadium modernization, which may placate some football purists.

Van Wagner, which has been working toward the assignment for around 18 months, hopes to use its newfound FC Barcelona ties as a springboard to more European business. Knapple said the company will soon open a London office, in addition to having staff in Barcelona.

“We’ve sold some for the EPL and our Dorna [venue signage] business has European clients, but we wanted to make sure we had beachfront property to fully launch a European business.’’

Currently, only around 5 percent of Van Wagner’s revenue is from offshore; Knapple hopes to grow that to 30 percent, starting in Barcelona.

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KOSE Signs as Title Sponsor of 2016 Team Challenge Cup

Posted on January 26, 2016

(1/27/2016) - U.S. Figure Skating and Van Wagner Sports & Entertainment (VWSE) announced today that Japan-based cosmetics company KOSÉ will serve as the title sponsor of 2016 KOSÉ Team Challenge Cup set for April 22-24, 2016, in Spokane, Washington.

A partnership between U.S. Figure Skating and VWSE, Team Challenge Cup (#TeamChallengeCup) is an ISU-sanctioned three-day event that will feature 42 of the top figure skaters in the world competing in a continental team competition (Team North America vs. Team Europe vs. Team Asia).

"We are thrilled to have KOSÉ come on board as title sponsor of this event," said VWSE Executive Vice President Chris Pearlman. "Team Challenge Cup is a truly global event and the signing of KOSÉ as our title sponsor illustrates the importance of this event around the world."

Three teams, representing North America, Asia and Europe, will consist of three ladies, three men, two pairs teams and two ice dance teams. ISU World Standings (as of Jan. 1, 2016) were used to determine the first invitees to 2016 KOSÉ Team Challenge Cup. The top two singles skaters (ladies and men) and top two pairs and ice dance teams from each continent (and from different countries) have been invited to compete with athletes having until February 10, 2016 to accept their invitation. The final singles athletes will be invited based on a fan vote. Teams will compete for $617,000 in prize money.

A Legend of the Sport will captain each team. The Team Captain will not compete in the event, but will be involved in nominating skaters for the fan vote and determining team strategy. American Kristi Yamaguchi, the 1992 Olympic champion, and Great Britain’s Christopher Dean, the 1984 Olympic ice dance champion with partner Jayne Torvill, will captain Team North America and Team Europe, respectively. Team Asia’s captain will be announced at a later date.

Team Challenge Cup will air domestically on CBS from 1-3 p.m. ET on Sunday, April 24. 2006 Olympic silver medalist Tanith White and 1984 Olympic champion Scott Hamilton will provide commentary for CBS’ coverage. The entire event will be streamed live on icenetwork. Additional international television partners and a detailed broadcast schedule will be announced at a later date.

Team Challenge Cup will feature two days of competition (tentative schedule below). Friday’s Singles Short Program will feature the ladies and men performing short programs for the distinction of Singles Short Program champion (team and individual). Saturday’s Singles and Team Free Skate segments will feature an aggregate scoring format to determine the 2016 Team Challenge Cup champion.

All-event ticket packages and single-session tickets, starting at $25, remain available for this inaugural event at all TicketsWest outlets, charge by phone at 800-325-SEAT, online at www.teamchallengecup.com or with no ticketing fees at the Spokane Arena box office. For more ticketing information and event details, please visit www.teamchallengecup.com.


Team Challenge Cup Schedule (tentative)
Friday, April 22 (evening): In the Singles Short Program, each singles athletes will perform his/her short program. The Team earning the most combined points (based on placement) will be crowned the Singles Short Program champion. Results from this segment will not carry over to Saturday’s competition.

Saturday, April 23 (afternoon): The Team Free Skate will feature pairs and ice dance teams competing in an aggregate scoring format. Two pairs and ice dance teams from each Team will perform their free skates/dances, with the highest IJS scores in each discipline being added together for a total team score that will carry into the evening’s Singles Free Skate.

Saturday, April 23 (evening): The Singles Free Skate will feature ladies and men competing in an aggregate scoring format. The singles athletes from each team will perform their free skates, with the two highest IJS scores in each discipline being added to the Team Free Skate score carrying over. The team with the highest aggregate IJS score will be crowned the 2016 Team Challenge Cup champion.

Sunday, April 24 (afternoon): An Exhibition featuring the best skaters from around the world.

-Team Challenge Cup-
Team Challenge Cup (#TeamChallengeCup) is an ISU-sanctioned three-day event that will feature 42 of the top figure skaters in the world competing in a continental team competition (Team North America vs. Team Europe vs. Team Asia). Made possible through the cooperative efforts of U.S. Figure Skating and Van Wagner Sports & Entertainment, the inaugural event will take place April 22-24, 2016, at Spokane Arena in Spokane, Washington, USA.

-KOSÉ-
Kozaburo Kobayashi, who founded KOSÉ in 1946, poured his limitless passion into making cosmetics that give people dreams and hope. Even during the post-war period of shortages, Mr. Kobayashi committed KOSÉ to making quality products that truly exceeded the expectations of each customer. This spirit remains alive in all facets of our business today, from research and development to manufacturing, from customer-oriented consultative sales to distribution, to our unique brand marketing system that satisfies the various values of each customer. We believe it is this spirit that gives KOSÉ the strength and drives it to do more.

-U.S. Figure Skating-
U.S. Figure Skating is the national governing body for the sport of figure skating in the United States as recognized by the United States Olympic Committee and the International Skating Union. U.S. Figure Skating is comprised of more than 680 member clubs, collegiate clubs, school-affiliated clubs and more than 950 registered Basic Skills skating schools representing more than 170,000 members. U.S. Figure Skating is charged with the development of the sport on all levels within the United States including athletes, officials, sanctioning of events and exhibitions, and establishing the rules and guidelines by which the sport is governed.

-Van Wagner Sports & Entertainment-
Van Wagner Sports & Entertainment, LLC (VWSE), a wholly owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.

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Saint Joseph's Athletics Selects Van Wagner Sports & Entertainment to Manage Corporate Sponsorships

Posted on November 29, 2015

Courtesy: SJU Athletic Communications

Release: 11/30/2015

PHILADELPHIA - Saint Joseph's University Athletics and Van Wagner Sports & Entertainment (VWSE) today announced that SJU has selected the company’s Collegiate Services Division to manage the department’s multimedia and corporate sponsorships rights.

Beginning with the 2015-16 athletic season, the VWSE Collegiate Services team will oversee the locally based operation – “Saint Joseph’s Athletics Sponsorships” – and will be dedicated to the sales and management of the corporate sponsorship program including multimedia resources, the Hawks’ local broadcast and digital assets, athletic venue signage, on-site marketing and promotions, promotional rights to school athletic marks, access to tickets and hospitality opportunities.

“We are pleased and honored to partner with VWSE to help us further enhance our corporate support and brand,” said Saint Joseph’s Vice President and Director of Athletics Don DiJulia. “They have been a leader in collegiate sports in many ways for a long time, and we welcome their expertise in helping us to move forward in the next phase of our Strategic Plan.”

Saint Joseph’s sponsors 20 varsity athletic teams in NCAA Division I and is a member of the Atlantic 10 Conference. It has a rich history in men’s basketball with 20 NCAA Tournament appearances and three Atlantic 10 titles, including its perfect regular season in 2003-04 that included a run to the NCAA Elite Eight. Saint Joseph’s Athletics joins Florida International University, Georgia State University and Siena College as institutions signed over the past year to work in partnership with VWSE Collegiate Services.

“Adding SJU to our roster of athletic partners is an exciting opportunity to help elevate this storied program to brand new heights in terms of corporate support,” said Mark Donley, VWSE Senior Vice President. “The St. Joe’s Athletics Department has great potential and VWSE is excited about working with SJU to help drive value and awareness to continue this success story in Philadelphia and beyond. It will be equally rewarding to have the chance to work with one of our industry’s great leaders in Don DiJulia. We are looking forward to a most successful partnership.”


About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment, LLC (VWSE), a wholly owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.

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SBJ - Team Challenge Cup to crown best on ice

Posted on September 20, 2015

By Ben Fischer, Staff Writer

Published September 21, 2015, Page 9

Van Wagner Sports & Entertainment and U.S. Figure Skating are launching the Team Challenge Cup, a biennial, Ryder Cup-style competition between continents slated to kick off in April.

The new event will pit 14-member teams from North America, Europe and Asia against each other over three days with a prize purse of at least $500,000, organizers said. It’s the latest in the emerging team trend in international figure skating, which launched the ISU World Team Trophy in 2009 and introduced a team event to the Winter Olympics in 2014. They will announce the venue of the inaugural Team Challenge Cup on Wednesday.

Van Wagner and U.S. Figure Skating, business partners since 2008, each own 50 percent of the new property. Van Wagner contributed the startup capital and David Raith, U.S. Figure Skating executive director, led discussions with the International Skating Union and the various national governing bodies needed to make the event work.

Set for three weeks after the World Championships, on April 22-24, 2016, organizers are confident of an enthusiastic response from sponsors and advertisers. They have not yet identified any sponsors, but Van Wagner Executive Vice President Chris Pearlman said that demand is high and that the global nature of the property is opening doors to foreign companies that wouldn’t usually sponsor American sports.

“It makes for compelling television, and because of that, I know there’s significant interest from sponsors and advertisers, because there’s a lot of interest from viewers,” Pearlman said. “It’s a different way to have the sport portrayed.”

More team events serve U.S. Figure Skating’s long-term interests as a governing body as well, Chief Marketing Officer Ramsey Baker said. The World Team Trophy and Olympic team events created a new dynamic between elite American skaters, pushing them to live up to each other’s expectations in a way individual pursuits hadn’t, he said. They’re hopeful teaming with Canadians in this event will yield similar success.

Van Wagner and USFS bought time on CBS for a two-hour recap telecast at 2 p.m. on April 24, after learning usual broadcast partner NBC’s spring schedule would be difficult to maneuver around. The event will stream live on icenetwork.com, which the governing body owns.

The idea for a continental competition was born in June 2014 when Van Wagner CEO Jeff Knapple and Pearlman pitched the concept to Raith and Baker while attending a Yankees game in the Bronx. From there, Raith reached out to the international community, where their idea was met with enthusiasm.

In its first year, the partners are emphasizing growth over profitability, leaning on Van Wagner’s capital flexibility, which U.S. Figure Skating lacks as a nonprofit.

“My goal is to have this be the biggest global event in figure skating outside of the Olympics, and that doesn’t happen overnight,” Pearlman said. “And if we’re counting pennies and dollars in year one, that’s not going to happen.”

They aim to rotate the event among the three continents in even-numbered years, serving as a post-Olympics tour stop in Olympic years and an addition to the regular competition calendar in non-Olympic years.

Each continental team will be composed of two pairs teams, two ice dance teams, three male singles and three female singles. All but one of the singles competitors will be determined by ISU rankings on Jan. 1, with the final slot filled by a fan vote.

Like in the Ryder Cup, each team will have a non-competing senior captain. Kristi Yamaguchi, 1992 Olympic champion, will lead the North Americans, and the United Kingdom’s Christopher Dean will lead Team Europe. Team Asia has not selected its captain.

All-event ticket packages will go on sale Oct. 9, and international broadcast schedules are still in development.


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US Figure Skating & VWSE Announce Spokane As Host City For Team Challenge Cup

Posted on September 08, 2015

Van Wagner Sports & Entertainment and U.S. Figure Skating are proud to announce the launch of the Team Challenge Cup (#TeamChallengeCup), a biennial, Ryder Cup-style competition taking place April 22-24, 2016 at the Spokane Arena in Spokane, WA.

This brand new competition will pit 14-member teams from three continents (North America, Europe and Asia) against each other over the course of three days with prizes exceeding $500,000.

Teams from each continent will consist of:

ISU World Standings as of 1/1/2016 will be used to determine the first skaters invited to the Team Challenge Cup, as well as a fan vote for final single athletes.

In a press release by U.S. Figure Skating, Sam Auxier, president, U.S. Figure Skating said,

"Continuing to build on our great relationship with Van Wagner Sports & Entertainment, we are thrilled to return to Spokane and are confident the city will rally around the inaugural Team Challenge Cup the way they have done for previous figure skating events. The team format has proven to be a very successful way to engage the fans of figure skating and with an international field featuring the top skaters in the world, we know the 2016 Team Challenge Cup will truly be a special event."

Figure skating legends from each continent have been selected as team captains, but will not compete in the event. American, Kristi Yamaguchi, the 1992 Olympic champion, and Great Britain's Christopher Dean, the 1984 Olympic ice dance champion with partner Jayne Torvill, will captain Team North America and Team Europe, respectively. Team Asia's captain will be announced at a later date.

The competition will run over the course of two days and will include a Singles Short Program, Team Free Skate, Singles Free Skate, and Exhibition featuring the best skaters from around the world. For more information about scheduling and tickets please visit www.TeamChallengeCup.com.

Team Challenge Cup was made possible through the collaboration of U.S. Figure Skating and VWSE. VWSE is responsible for selling global advertising and sponsorship opportunities associated with the event, while U.S. Figure Skating manages all competition-related logistics. Both companies contribute their expertise and resources in all other facets of the Team Challenge Cup.

"We are thrilled to partner with U.S. Figure Skating in the creation, development and execution of this event," said VWSE Executive Vice President Chris Pearlman. "Our unique relationship with U.S. Figure Skating makes the joint effort in producing the Team Challenge Cup a wonderful next step in our partnership. Our involvement in the event also epitomizes the direction that VWSE is taking toward ownership of properties that allow us to bring to bear our vast array of internal resources."

Quick Links

Click here to read the full Team Challenge Cup Press Release

Click here to read SBJ’s, “Team Challenge Cup To Crown Best On Ice

Click here to visit the Team Challenge Cup website

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Siena College Athletics Chooses VWSE to Manage Multimedia Rights

Posted on August 30, 2015

Siena and VWSE Agree to Comprehensive Multi-Year Partnership

Aug. 31, 2015 LOUDONVILLE, NY and NEW YORK – Siena College Athletics and Van Wagner Sports & Entertainment (VWSE) today announced a comprehensive multi-year partnership to have VWSE manage the Athletic Department’s multimedia and corporate sponsorship rights.

Working with the Saints’ athletic administration on a daily basis, VWSE will oversee the locally based operation – Siena College Athletics Sponsorships – and exclusively manage all aspects of the Saints’ local broadcast and digital media assets, signage in all of the school’s athletic venues, on-site marketing and promotions, promotional rights to athletic marks, as well as access to tickets and hospitality opportunities.

“This new venture is the next step forward for our athletic program and will significantly enhance our brand on a regional and national level,” said Siena College Vice President and Director of Athletics John D’Argenio. “The team at VWSE has a proven track record and is doing innovative work in the business of college marketing and we look forward to teaming with them for many years to come.”

The partnership with Siena College, the top sports brand in the greater Albany market and one of the most successful athletics programs in the Metro Atlantic Athletic Conference, marks the third such rightsholder agreement for the rapidly expanding VWSE Collegiate Services division, having partnered with Florida International University and Georgia State University over the last two months.

“We are proud to welcome Siena College to our growing Collegiate Services Division,” said Mark Donley, VWSE Senior Vice President. “Siena was an immediate priority due to their tremendous history, market and incredible fan base. The opportunity to partner with John D’Argenio, one of the longest tenured and most respected athletic directors in the country, and the great folks at the College, makes this an exciting opportunity.”

About Siena College Athletics
Siena College is a learning community advancing the ideals of a liberal arts education, rooted in its identity as a Franciscan and Catholic institution. The College is a member of the Metro Atlantic Athletic Conference and supports 22 sports that compete at the NCAA Division I level.

About Van Wagner Sports & Entertainment
Van Wagner Sports & Entertainment, LLC (VWSE), a wholly owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising; sponsorships; and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.

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FIU signs 7-year marketing deal with Van Wagner

Posted on July 29, 2015

MIAMI — Florida International is the first college to sign a multimedia rights contract with Van Wagner Sports and Entertainment.

The seven-year contract was announced Monday, with cash guarantees of about $4 million for FIU and a total value estimated at $9.2 million.

Van Wagner will manage FIU’s local broadcast and digital media and venue signage. It also will be involved in the marketing and promotion of home sports events.

Some of Van Wagner’s clients include the U.S. Ski and Snowboard Association and the U.S. Figure Skating team, as well as some NBA, MLS and Major League Baseball teams.

FIU director of sports and entertainment Pete Garcia says the deal gets the school “to a different level financially and will get us much more exposure.”

FIU is the nation’s fourth-largest university with about 55,000 students.

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Van Wagner Sports & Entertainment To Exclusively Sell NFL Field Level TV-Visible LED Signage In 2015

Posted on June 26, 2015

NEW YORK and LONDON, June 22, 2015 – Van Wagner Sports & Entertainment (VWSE), a preeminent global sports marketing and media sales organization, and the industry leader in TV-visible sports signage, announced today that NFL UK has hired the company to exclusively sell its in-game field level television-visible LED signage during this upcoming season’s NFL International Series at Wembley Stadium in London. This marks the first time the NFL has used a partner to provide this sales service.

By appointing VWSE as the exclusive sales agent of these innovative LED signs, a limited number of advertisers will now have an unprecedented branding vehicle to reach a coveted U.S. television audience via the NFL.

“We are extremely excited about our partnership with NFL UK and look forward to providing our sales expertise. As the industry leader in TV-visible signage, we are proud the NFL has looked to us for this service,” said William Barbera, Executive Vice President, Sales for VWSE. “The NFL is the No. 1 sport in the U.S. and to be able to provide brands this ground-breaking opportunity to have presence on an NFL field and become part of the action…there is nothing better in sports.”

The NFL enters its ninth year of bringing regular-season games to the UK, and will do so with three games in 2015 as part of the NFL International Series. The Miami Dolphins will play host to the New York Jets in Week 4, on Sunday, October 4; the Jacksonville Jaguars will take on the Buffalo Bills in Week 7, on Sunday, October 25, and the Kansas City Chiefs will face the Detroit Lions in Week 8, on Sunday, November 1. All games will start at 9:30 a.m. ET and are the only NFL games taking place at that time. The Bills-Jaguars matchup will also be live streamed globally on Yahoo.

"There are a limited number of positions available across the three games, which we believe makes the opportunity even more valuable,” said Chris Pearlman, Executive Vice President, Sales for VWSE. “Only a handful of advertisers will get a relatively large share of voice within the broadcasts.”

About NFL UK

The NFL UK office, based in London, is responsible for managing the NFL’s business in the United Kingdom and overseeing the continued development of professional American football. This includes building the NFL’s fanbase, creating local broadcast and sponsorship deals and developing important relationships within the sporting, governmental and commercial communities. The office is responsible for the promotion of the International Series of regular-season games in London and staging fan engagement events across the United Kingdom.

About Van Wagner Sports & Entertainment

Van Wagner Sports & Entertainment, LLC (VWSE), a wholly-owned subsidiary of Van Wagner Group, LLC, is one of the preeminent sports marketing and media sales organizations in the world. It is an acknowledged innovator in property consulting and branding solutions and a global leader in naming rights, team and venue services, high-impact visible TV signage throughout the MLB, NBA, NCAA, MLS, and internationally in soccer, advertising and sponsorships sales, premium ticketing, technology design and integration, and in-venue content production. VWSE assists teams, organizations and properties in creating and selling advertising, sponsorships and media that maximize revenue potential, and helps clients develop effective and powerful customized brand campaigns. VWSE works with more than 300 professional and college teams worldwide.


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NFL Partners With Van Wagner To Bring Field-Level LED Ads To Wembley Stadium

Posted on June 22, 2015

The National Football League is coming back to Wembley Stadium for its ninth consecutive season, and Van Wagner is excited to bring a new level of advertising opportunities to the game.

NFL UK, the NFL's London-based organization, has partnered with Van Wagner Sports & Entertainment (VWSE) to sell in-game, field-level LED signage that will be both visible on-site and for fans watching on television in the UK and the US.

The new signage will be unveiled to the public during the upcoming "NFL International Series at Wembley Stadium in London."

The League stated that this is the first time the NFL has used a partner to sell the space to advertisers.

The Upcoming NFL UK Schedule At Wembley Stadium:

  1. Miami Dolphins vs. New York Jets - Oct. 4, 2015
  2. Jacksonville Jaguars vs. Buffalo Bills - Oct. 25, 2015
  3. Kansas City Chiefs vs. Detroid Lions - Nov. 1, 2015

All games will start at 9:30 AM ET, and the Bills vs. Jags game will also be available for viewing on Yahoo streaming, globally.

“There are a limited number of positions available across the three games, which we believe makes the opportunity even more valuable,” said Chris Pearlman, EVP of sales for VWSE. “Only a handful of advertisers will get a relatively large share of voice within the broadcasts.”

International NFL game sponsorship rosters have grown significantly. In 2009, when there was only one game played, there were seven sponsors. That number has risen to approximately 20 sponsors for the League's three-game series in the U.K.

This year's sponsors include:

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Chris Allphin Named 40 Under 40 By SportsBusiness Journal

Posted on March 29, 2015

Chris Allphin has experienced firsthand the need for sports marketers to expand beyond their core business.

At Van Wagner Sports & Entertainment, Allphin oversees the firm’s team and venue services division. The group consults with teams for naming rights, premium-seat sales and technology at their facilities.

The industry landscape for such deals has changed dramatically in the 15 years since Allphin first worked for Van Wagner Sports & Entertainment President and CEO Jeff Knapple at the former Envision firm. That period includes last decade’s recession, when both executives learned valuable lessons while with Wasserman Media Group, the agency selling naming rights to the new NFL stadium for the New York Jets and Giants. The building opened in 2010 and operated without naming-rights partner until MetLife put its name on the building in August 2011.

In 2012, Knapple moved to Van Wagner, a firm whose primary business to that point had been selling billboard space. Six months later, he hired Allphin again. Together, they helped the Braves last year sign SunTrust Bank, already a team sponsor, for naming rights to the team’s new ballpark opening in 2017. It took only three months to close the agreement, one of the quickest deals Allphin has worked on in the world of naming rights. “Those are the best ones, when the team knows the buyer very well,” he said.

Creating a good fit applies to Van Wagner, too. “Our industry can be resistant to change,” Allphin said. “We hire one agency for ticketing, tech advisers for scoreboards, naming-rights brokers — but you’re entertaining and talking to the exact same fans. It made a lot of sense for us to assemble what we think is an all-star team providing great game experiences, which directly correlates to revenue.”

Read more about the award at SportsBusiness Journal

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Braves Hire Van Wagner To Help Sell Club Seats At New Ballpark

Posted on March 09, 2015

The consulting agreement comes five months after Van Wagner helped the Braves sign a 25-year naming-rights deal with team sponsor SunTrust Bank. The deal, announced in September, is valued at more than $10 million annually.

The Atlanta Braves have officially hired Van Wagner Sports and Entertainment to help sell 4,000 club seats at SunTrust Park, which will become the team’s home in 2017.

The consulting agreement comes five months after Van Wagner helped the Braves sign a 25-year naming-rights deal with team sponsor SunTrust Bank. The deal, announced in September, is valued at more than $10 million annually.

Van Wagner is also advising the Braves on signing founding partners for the new park, said Derek Schiller, the team’s executive vice president of sales and marketing.

The Braves maintained control of naming-rights sales, and the same holds true for premium-seat sales and the founding partner program, with assistance from Van Wagner’s team. Those two agreements run through at least the ballpark’s opening in two years.

“The Braves are still ultimately responsible for selling SunTrust Park,”
Schiller said.

On the ticketing front, the focus is finding season-ticket holders for the new facility’s club seats. Turner Field has only 300 club seats, among the fewest in MLB. (Van Wagner is not helping the Braves sell SunTrust Park’s 40 suites.)

The new ballpark, 12 miles north of Turner Field, will feature the 150-seat SunTrust Club, situated directly behind home plate and the park’s most exclusive space, as well as the Home Plate Club behind those seats.

The two lower-level clubs are all-inclusive with food, beverage and parking included in the ticket price. Beer, wine and hard liquor are part of the SunTrust Club ticket package. Mixed drinks are a separate fee in the Home Plate Club.

A third club-seat product, the Terrace Club, is a collection of tables, with four chairs each, one level above the SunTrust and Home Plate clubs. Those tickets will have stored value to buy food and drink, Schiller said.

The seat totals for the Home Plate and Terrace clubs have not been determined. To date, no ticket prices for club seats have been announced.

Van Wagner has hired Evan Gitomer as its project director for SunTrust Park. Gitomer was most recently the Orlando Magic’s assistant director of premium sales. He’s also worked for the Eagles, Coyotes, Nets, Saints and the former Kansas City Wizards.

Gitomer will oversee Van Wagner’s 12-person sales staff working jointly with about the same number of Braves marketers. Together, they will operate from the SunTrust Park Preview Center on the eighth floor of an office building overlooking the stadium construction site in Cobb County.

The group will also have a presence at Turner Field and will meet potential club-seat buyers in the field at their respective offices. Van Wagner is not selling seats for Turner Field, Schiller said.

For the new park, the first step is to set up appointments with existing season-ticket holders at the preview center to convert them to new seats at SunTrust Park, followed by the search for new clients.

“The other important thing is if Van Wagner brings in somebody who doesn’t buy premium seats but still wants to buy a season ticket, [the consultant] has the ability to sell them nonpremium. We want to sell people at a point in time that they want to buy the product.” Schiller said.

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Vikings and Van Wagner Open New Stadium Preview Center Near Construction Site

Posted on February 23, 2015

The Minnesota Vikings and Van Wagner Sports & Entertainment have completed the New Stadium Preview Center adjacent to the stadium’s construction site and will open the space to the public (by appointment) later this week.

Click here to view a photo gallery of the space.

Located on the fifth floor of the 1010 Metrodome Square Building (1010 South 7th Street, Minneapolis, MN 55415), the 7,500 square-foot, state-of-the-art Preview Center is designed to give Vikings fans their first look at the future game experience within the new stadium set to open in July 2016. The interactive space, the largest ever built by an NFL team, overlooks the stadium construction site and includes a custom-filmed experiential player tunnel and Vikings locker room experience, two authentic suite build-outs, a 24-seat Club seating section, 37 high-definition televisions and seven interactive kiosks. The center also contains a 100:1 scale city-scape model and a 25:1 scale detailed architectural stadium model. Most importantly, visitors will have the opportunity to see 360-degree panaromic views from roughly 375 vantage points within the stadium.

“We believe the new stadium will provide the premier game-day experience in the NFL, and this Preview Center will help bring that into focus for Vikings fans,” said Vikings Vice President of Sales and Marketing & Chief Marketing Officer Steve LaCroix. “We look forward to welcoming fans to this interactive space throughout the next two and a half years before we open the new home for Vikings football in 2016.”

The Vikings are currently contacting Season Ticket Members and arranging appointments to tour the Preview Center.

For more on the new stadium visit NewMinnesotaStadium.com.

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CBS Outdoor buys Van Wagner billboard unit for $690 million

Posted on July 21, 2014

CBS Outdoor Americas Inc said Monday it would buy the billboard business from Van Wagner Communications, a privately held company with outdoor advertising in New York's Times Square and on buses on the Las Vegas strip, for $690 million in cash.

The deal includes about 1,100 large-format billboards in 11 U.S. markets, which had total revenue of $206 million in 2013, CBS Outdoor said on Monday.

"It gives a tremendous boost to our assets," CBS Outdoor Chief Executive Officer Jeremy Male said in an interview, adding that the billboards are in "really iconic locations that we think will be significantly additive to our portfolio in the U.S."

Male said there would be "great upside" in converting some of Van Wagner billboards to digital billboard technology. About 1.5 percent of CBS' billboard are digital, about the same percentage as Van Wagner's, and make up about 10 percent of CBS' billboard revenue.

Reuters reported exclusively last week that Van Wagner was exploring a sale that could fetch more than $600 million, and that CBS Outdoor was one of the companies interested in buying the assets.

The deal is subject to regulatory review and expected to close early next year. It will be immediately add to adjusted funds from operations per share in the mid-single-digit range in percentage terms, Male added.

CBS Outdoor, whose customers include Apple Inc AAPL.O, McDonald's Corp MCD.N and Sony Corp 6758.T SNE.N, went public in late March after it was spun off from CBS CBS.N.

The company has about 329,100 displays in the United States and about 26,100 displays across Canada and Latin America.

CBS Outdoor plans to hire some Van Wagner employees. Van Wagner will keep its blimp business and sports consulting arm, which works with more than 200 professional and U.S. college teams.

Centerview Partners, Goldman Sachs GS.N and Peter J. Solomon advised CBS Outdoor, while Jones Day was the legal adviser. Van Wagner was advised by Evercore Partners and Onera Media, while Fried Frank Harris Shriver & Jacobson was the legal adviser.

(Reporting by Liana B. Baker in New York and Abhirup Roy in Bangalore; Editing by Maju Samuel and Jeffrey Benkoe)

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